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Water Bottle and Ethical Dilemmas

Autor:   •  January 14, 2013  •  Essay  •  382 Words (2 Pages)  •  1,842 Views

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Memo

To: Senior Management

From:

Date:

Re: Water bottle and Ethical Dilemmas

As we all know what has and is happening here, if you are not aware of what has happened, one of our employees introduced a chemical into one of the machines, which in turn contaminated 120,000 bottles of the spring water. Now with that said we also know that the company's consumers would not have any affects unless they drink a large amount, about 10 gallons of water or more per day over a long period of time.

Since the machine have been sterilized and risk if any long term exposure pretty much have been eliminated. That brings us to our ad campaign, which will make it false.

I have come to the decision obligation which required me to use ethical decision-making, and careful thinking about how to balance this out with the stakeholder's interests. We know that there are multiple stake holders are involved in these situations which are the following, business partners, customers, and employees (Primary Stakeholders).

In my opinion I think that all the stake holders have equal amount to lose and very little to gain. So in return I would like to say that I do think we should pull all the bottled water from the selves and take our chances with being honest and tell our consumers, which will in a nationwide recall. I also think that if our consumers have any questions we should be able to have a place for them to go and ask questions with real life answers. From there we can rebuild our brand and also do better with our hiring process. Now you're probably thinking it is easier said than done and we will have to rebuild our trust as well as rebuild our brand. After we have told our side of the story we can do a survey to determine where we are with our consumers.

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