Read full version paper E-commerce



Category: Business

Autor: andrey 31 March 2011

Words: 486 | Pages: 2

First of all, wants to increase their sales, by using an online sales which at first they starts the click and mortar e-business

Click-and-mortar organizations conduct e-commerce activities, but do their primary business in the physical

1- Identify the B2B and B2C transactions


Refers to one business selling to another business via the Web


Business-To-Business, a transaction that occurs between two companies,

As opposed to a transaction involving a consumer, the term may also describe a company that provides goods or services for another company.


Business conducted between companies and individual consumers, rather than between two companies

Businesses selling to the general public typically through catalogs utilizing shopping cart software

Godiva their idea is to sell for both to individuals and to businesses through the web (online) virtually

2- Why did Godiva decide to sell online?

Godiva Company decides to sell online by using E-business to increase their sales and they were looking for an avenue to increase their sales

3- List the EC drivers in this case.

In 1994 the major drivers for increased sales were user groups, targeting these users with the Web site was the key to increasing sales

4- Visit How user-friendly is the site?

The site appears to be very user-friendly, providing an easy shopping experience coupled with a large amount of information

5- Describe B2B2C at Godiva?

The company sells to companies that will then resell to individuals. The site makes this easier by facilitating some of the logistics.

Blood Bananas case study CH3 (Social responsibility)

In my opinion Chiquita Brands, should not agree to pay for protection neither nor to pay, they should exit the country. However the losses or financial distress problems.

Because Chiquita Brands were under a lot or pressure and under bad conditions, which I advice them not pay to AUC (United Self-Defense Forces of Columbia) for protection and abandon the plantation.

While the other two options wasn't actually going to benefit them effectively , which will lead them to an economic failure not mentioning losing their assets and operations that will represent a significant loss to the Colombian people, supplies ,profits, and shareholder value, and put them under investigation which eventually.

And According to facts, that if the company pays to the AUC because were made under duress, which claims that if the payments had stopped, AUC militants would have targeted Chiquita's employees and plantations in Columbia, which consider for them a big concern but not 100% efficiently or to make Chiquita's brands to pay to AUC.

Without mentioning that Chiquita brands was involved in social responsibility , by providing jobs that are almost entirely performed by local Colombian workers, which benefit the economy in their contributions in the form of taxes, capital expenditure, social security, and local purchases of goods and services.

This would not be the best solution for them, otherwise was the only thing I would do till I find another, and starts all over with a good well reputation what would lead any corporation to success.

Read Full Essay