Analysis of the Styrian Automotive Cluster

List of content

1. Structure outline and methodology of the paper 1

2. Executive summary 1

3. Austria – the keystone of Europe 2

3.1. Economic development and performance 4

3.2. Economic success factors 6

3.3. Austria's national diamond 9

3.3.1. Context for firm strategy and rivalary 9

3.3.2. Factor conditions 10

3.3.3. Related and supporting industries 10

3.3.4. Demand conditions 10

4. The Styrian Automotive Cluster 11

4.1. The meta-cluster Austrian Automotive Association (AAA) 11

4.2. Profile of the selected cluster 12

4.2.1. Reasons and steps of the cluster's emergence 12

4.2.2. General information about the cluster 13

4.2.3. (Economic) Performance of the cluster 16

4.3. Start-Ups in the ACstyria cluster and new activity fields 17

5. Diamond analysis of the Styrian Automotive Cluster 18

5.1. The Government 18

5.1.1. Human resources and enabling skilled labor 18

5.1.2. Research and Development 19

5.1.3. Export promotion 20

5.1.4. Low barriers for Foreign Direct Investments (FDI) 20

5.1.5. Low rate of corruption 21

5.2. Factor Conditions 21

5.3. Demand conditions 23

5.4. Context for firm strategy and rivalry 25

5.5. Related and supporting industries 28

6. Recommendations 30

6.1. Recommendations for the country 30

6.2. Recommendations for the cluster 34

7. Appendix 38

8. Reference List 39

List of abbreviations

AAA Austrian Automotive Association

ACOD Automotive Cluster Ostdeutschland

ACOÖ Clusterland Oberösterreich

ACstyria Styrian Automotive