Business Patterns

Business Strategic Patterns

From the above analysis of the theoretical and practical experience with corporate strategy, we can shape the policy of enterprises and institutions, summed up the following six dimensions:

1. Product line breadth and characteristics.
2. Segment mode and selection of the target market.
3. Dependability on level of vertical integration.
4. Relative size and economies of scale.
5. Geographical coverage.
6. Competitive advantage.

This fact and the six facets operating on the "what", "who", "how" closely correspond "where," "why," and so on. For example, the "product line breadth and Features" equivalent "What" '"target market" is equivalent to "who"' "degree of vertical integration" and "relatively Regulations

Mold "is equivalent to" how "'" geographical scope "equivalent" where ", and" competitive advantage "is also available in" why "and meaning" how "of the account. They "problem analysis and decision-making" several "W" on the corresponding, and therefore there is circumspect in the use of natural advantages and exclusive to each other.

In another word, the six dimensions can be used to describe the characteristics of a career strategy or policy body when institutions for policy analysis, and the cause of action or changes in the policy, not usually out of these ranges. Many complex policy ideas, but also generally be attributed to these aspects. This six facets are described below.

1. Product line breadth and characteristics.

All products or services that may be provided in an industry, the present, what does the company offer? Some industries we offer all or to provide only a single product? If more than one line, then choose the reason why this portfolio? What product lines or service categories can it be divided into? How to mix between them? What similar features do product or service have in common? What is the special characteristic of supplier? What is the form of their specialty? Why should we be able to create these features? Product (or service) is the most direct form of contact with customers and company, is the basis for enterprises to survive, the most easy to grasp and describe the characteristics of enterprises, but also companies in the pursuit of policy where the body can really change and sophisticate it. Thus, the breadth and characteristics of the product line, is a description of the primary project business strategy.

Under the same business unit or "single cause of the Enterprise" among its product lines are usually not just one. These differences in the degree of product lines or differences between the degree of each other, although not "diversified" but they often exist between the "life-cycle alternating", "risk diversification" relationship "synergy", etc. 'and the previous chapter overall strategy presented very similar, but between them in terms of production and marketing should be how to divide the right to sell, and how each configuration proportion should also be careful grace decisions. In another word, in the architecture business strategy, in fact, it can also be applied analytical methods and perspectives on a part of the overall strategy.