Canon Company Case Study

Table of Content

1 Introduction About Canon Inc 3

2 Current Technology 4

2.1Canon Lens Technology 4

2.2 ISAPS Technology 6

3 Future Technology 6

4 SWOT Analysis 8

4.1 Strength & Weakness 8

4.2 Opportunity & Threat Analysis 10

5 Technology Audit 13

6 Technology Audit Key Findings 17

7 Recommendations 19

7.1 Human Resource 19

7.2 Finance 19

7.3 Manufacturing 19

7.4 Technology 19

7.5 Competition 20

7.6 Intellectual Property 20

8 References 20

1 Introduction about Canon Inc

Canon Inc. is a global leader in photographic and digital imaging solutions. Its global network now includes 184 companies, employing some more than 108,000 people. It is dedicated to the advancement in technology and innovation and commits 10% of its total revenue each year to R&D. Canon has consistently remained as one of the top 3 companies to have earned the most number of patents over the last decade. Since 1993, Canon continues to be ranked as one of world's largest corporations by the Fortune Global 500 Ranking. Guided by its kyosei philosophy, which focuses on "living and working together for the common good", Canon delivers high performance and user-friendly products and solutions to improve efficiency both in the office and home environment.

(Source: www.canon.co.in)

Today Canon, is a global multimedia corporation, but in year 1933, the Canon started out as a camera maker with a handful of employees. The Kwanon was Japan's first 35mm focal plane shutter camera and featured a lens named ìKasyapaî. The company decided to highlight its objective of modern, high-quality cameras by dropping the 'Kwanon' spelling in favor of 'Canon', which means precision in Latin.

Canon's predecessor, Precision Optical Instruments Laboratory, is founded in Roppongi, Minato-ku, Tokyo, to conduct research into quality cameras in year 1933. Takeshi Mitarai is appointed president of Precision Optical Industry, Co., Ltd in year 1942.

In 1940, indirect x-ray camera's was developed. The company becomes Canon Camera Co. Inc. Government designates Canon cameras priority exports when Japan resumes export activities in 1947. From