First Night Assignment

First Night Assignment

The article I picked to use for this first night assignment talked basically about how sales around the world are all based in the seasons of the year, in almost every company in the market the sales for each specific product count on events during the year to increase their sales, and at some other time of the year their sales can be totally none or just a little insignificant amount. What Lee B. Salz the author of this article did was mainly create a calendar or schedule of every month and give out the excuses every sales person would come up with for every month of the year of why they cannot sell anything in that specific month.

Some of the examples of the excuses mentioned in the articles are weather conditions and having everyone coming back from vacations are the issues for January and February, for March and April people cant decided on what to buy and they are getting ready for the coming summer and saving for this vacation, June and July all of the expenses come for the kids because they are put of the school for mostly two and a half months, so next opportunity to sell would be September where labor day weekend and everything turns out to October where all the sales are focused in Halloween customs but nothing else, until November and December are the months were basically the sales are high starting with Thanksgiving sales and then Christmas sales, but the sales reports for every year are showing that people are buying less and less within the years, but sellers still keep the hope that next year is going to be better and the incomes are going to increase.