Manny Cookies Case

Manny Cookies

What’s the situation?

• Long term family owned company that makes cookies

• Revenue is increasing and money is available to grow production and people

• Manny is a hands off owner who knows cookies but knows that there is poor morale in the operations division.

• Willie believes that workers have bad attitudes, have become complacent

• Willie is a positional leader and Willie can be heavy handed

• Manny doesn’t know what to do

• Threat of mass firing

Goal: to increase employee morale.

Productivity could be decreasing.

No motivation

Willie may not be capable of working as a leader, with others.

What really matters here? What is really important to resolve?

This is a serious situation that if not resolved could not only impede the growth of the company but could also cause the company to fail. What is really important to resolve is

• whether Willie’s leadership is capable of motivating and building an inspired operations workforce.

• Whether the poor motivation of the workforce is the result of Willie or certain employees

• Understand better the reasons for the poor motivation of the operations workforce

• How the workforce and Willie can work more effectively as a high functioning team

http://home.ubalt.edu/tmitch/641/