McDonald's Case

I‘d like you to look at the bar chart, which shows McDonald‘s revenues, but only from sales. The vertical axis shows sales revenue in million dollars and the horizontal axis represents years from 2006 till 2010. As you can know, among fast-food stocks McDonald is one of the cheapest and as you can see - most rewarding. In 2006, this company from sales earned 20 895 200 (twenty million eight hundred ninety five thousand and two hundred) dollars. During the following year, revenues increased by 1 891 400 (one million eight hundred ninety one thousand and four hundred) dollars. McDonald‘s sales were still growing and with sales were growing and revenues. In 2008 it reached 23 522 400 (twenty three million five hundred twenty two thousand and four hundred) dollars. Over the next year, McDonald‘s profit slightly dipped to 22 744 700 (twenty two million seventy hundred forty four thousand and seven hundred) dollars. This decrease might be caused by global set-backs, but it doesn‘t seem that McDonald's sales were affected considerably. Moreover, as we can see from the bar chart, this edge down was temporary as in 2010 McDonald‘s revenues rose to 24 074 600 (twenty four million seventy four thousand and six hundred) dollars.

To sum up, McDonald‘s revenue is growing with every year. Why? I could say that due to the fast life rate people increasingly chooses the fastest, the easiest and sometimes the cheapest way to eat. And they chooses McDonald. So, how can McDonald‘s revenues be small? It can‘t. Because even economical crisis can‘t affect it.