McDonald's Expands Globally While Adjusting Its Local Recipe

McDonald's Expands Globally While Adjusting Its Local Recipe

1. No because McDonald's modify products to cater to local tastes and it is contrary to what Levitt have said which is doing the same format or selling techniques everywhere and the use of the same products and services everywhere in the world. McDonald's adapt their products based on the culture of their consumers.

2. Yes, they welcome McDonald's because McDonald's provide jobs and employee trainings. Consumers welcome McDonald's because it is supported by the local population and supplied by agricultural producers.

3. McDonald's is successful because they are the pioneer of the burger-and-fries model and it attracts people to try American Food. No, I think customers will not care who owns Donato's pizza because they are not the pioneers of pizza.

McDonald's Expands Globally While Adjusting Its Local Recipe

1. Does McDonald's success outside the United States provide support for Levitt's views about the global marketplace?

No because McDonald's modify products to cater to local tastes and it is contrary to what Levitt have said which is doing the same format or selling techniques everywhere and the use of the same products and services everywhere in the world. McDonald's adapt their products based on the culture of their consumers.

2. Do you think government officials in developing countries such as Russia, China and India welcome McDonald's? Do consumers in these countries welcome McDonald's? Why or why not?

Yes, they welcome McDonald's because McDonald's provide jobs and employee trainings. Consumers welcome McDonald's because it is supported by the local population and supplied by agricultural producers.

3. Assess