Proctor and Gamble
Autor: paeanapple • May 1, 2015 • Case Study • 945 Words (4 Pages) • 935 Views
Annual Income Statement (Profit Budget) | ||||||
Hello Hydration | Tousle Me Softly | Normal Hair | Hello Hydration (725ml) | Tousle Me Softly Mousse | Total | |
Units | 3,180,000 | 2,220,000 | 1,120,000 | 620,000 | 490,000 | |
Retail Price per Unit | 3.99 | 3.99 | 4.99 | 8.99 | 4.49 | |
Product Cost | 1.68 | 1.68 | 2.32 | 4.4 | 1.79 | |
Sales Revenue | $ 12,688,200 | $ 8,857,800 | $ 5,588,800 | $ 5,573,800 | $ 2,200,100 | $ 34,908,700 |
Cost of Sales | $ 5,342,400 | $ 3,729,600 | $ 2,598,400 | $ 2,728,000 | $ 877,100 | $ 15,275,500 |
Gross Profit | $ 19,633,200 | |||||
Expenses | ||||||
Fixed Production Overheads Cost | $ 1,000,000 | |||||
Marketing Expenses | $ 1,920,000 | |||||
Selling & Distribution Costs | $ 1,140,000 | |||||
Profit before Tax | $ 15,573,200 | |||||
Income Tax Rate (27.50%) | $ 4,282,630 | |||||
Profit | $ 11,290,570 |
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