What Is Balanced Scorecard?
Autor: pomku • March 13, 2012 • Essay • 716 Words (3 Pages) • 1,750 Views
What is Balanced Scorecard?
The balanced scorecard advocates a top-down approach to business performance management, starting with business strategic intent expressed through the organization down to operationally relevant targets. The focus with Balance Scorecard approach is on the link and/or influences between it various components, which include business strategy, perspectives, objectives, measures, initiatives and milestones as well as softer contextual information.
Why Balanced Scorecard?
To survive and prosper in today's world, companies can no longer manage using financial measures alone. You have to track non-financial measures such as speed of response and product quality; externally focused measures, such as customer satisfaction and brand preference; and forward looking measures, such as idea management and employee satisfaction.
The Balanced Scorecard is an important tool of your strategic management system. It uses performance measurements within a framework of strategic hypotheses that enables you to learn what works best in your organization.
What is Balanced Scorecard?
The balanced scorecard advocates a top-down approach to business performance management, starting with business strategic intent expressed through the organization down to operationally relevant targets. The focus with Balance Scorecard approach is on the link and/or influences between it various components, which include business strategy, perspectives, objectives, measures, initiatives and milestones as well as softer contextual information.
Why Balanced Scorecard?
To survive and prosper in today's world, companies can no longer manage using financial measures alone. You have to track non-financial measures such as speed of response and product quality; externally focused measures, such as customer satisfaction and brand preference; and forward looking measures, such as idea management and employee satisfaction.
The Balanced Scorecard is an important tool of your strategic management system. It uses performance measurements within a framework of strategic hypotheses that enables you to learn what works best in your organization.
What is Balanced Scorecard?
The balanced scorecard advocates a top-down approach to business performance management, starting with business strategic intent expressed through the organization down to operationally relevant targets. The focus with Balance Scorecard approach is on the link and/or influences between it various components, which include business strategy, perspectives, objectives, measures, initiatives and milestones as well as softer contextual information.
Why Balanced Scorecard?
To survive
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