Steps of Personal Selling

Personal selling involves individual to individual communication during any sales process. Communication may take place face to face or personal correspondence. Personal selling is exactly targeted to a customer or set of customers and hence is easy transformed if the chosen effect doesn’t occur. However there are steps to accomplish the desire sale. A consistent sales process steps are not only the main step buts it’s a way to achieve the task in each stage. Whom are very necessary for an effective sales management. The main idea of the sales process is to win customer’s trust and influence them. Stages Personal Selling Process are prospecting, making the first contact, the sales presentation, objection handling and closing the sale. In this paper we will discuss each briefly

• Step one is Prospecting.

Prospecting is about finding a new customer or target. Prospecting should be qualified which mean that you need to be sinking to know if the there is a possible matter to do the business otherwise unfortunately you will be wasting your time. However to qualify your prospect you need to put a plan to sales approach absorb the needs of your target and determining if the product suits their needs.

• Step two is Making First Contact.

There are many preparation the sales associate needs to go through before they meet their target, for instance it can be through e-mail or telephone. However the first thing you need to focus on is to always be on time, always put some objective for any sales call you are willing to make for instance have a purpose and the desire you want to outcome form any target and make sure you’re done doing your research on the company as a result this will show your client that you’re commitment and having some sample with you will help a lot. The first couple of minutes always state the reason of your call so the client will know that you are