Destination Report - Goa, India

DESTINATION REPORT

Goa, India

BY

Felix Sun

BSc (Hons) International hospitality Management

TOURISM PLANNING, DEVELOPMENT & MANAGEMENT CW2

4 DECEMBER 2016

word count:2558

EXECUTIVE SUMMARY: This report is aiming to analyze the development of tourism industry of Goa, India. It will focus on address three aspects: 1) The planning process of the given region. 2) The development strategies it takes. 3) The management challenges it has encountered with. In order to better understand the tourism planning in Goa, India, we will analyze its marketing segmentations. Moreover we will examine its development strategies through accessing its performance while dealing with difficult situations, to see if local tourism operators have the competence to apply these strategies and overcome these barriers.

Table of Contents

1 Introduction                                    4

 1.1 Aim and Objectives                                    4

 1.2 General Information of Goa, India                       4-7

 1.3 Overview of Goa, India Tourism Planning & Statistics       8-11

2 Nature-based Tourism In Goa, India                12

 2.1 Definition of Nature-based Tourism                    12-13

 2.2 Goa's Development on Environmental Sustainability (Past to     Present)                                                13

  2.2.1 Beach Shacks                                   13-14

  2.2.2 Impacts on Coastal Zone                          14-15

   2.2.2.1 Impacts on the Marine Part of the Coastal Zone       15

   2.2.2.2 Impacts on the Land Part of the Coastal Zone         15

   2.2.2.3 The Impacts of Tourists activities on Coastal Zone   15-16

  2.2.3 Present Environmental Sustainability                16

3 Challenges and Difficulties                         17

4 Conclusion and Recommendation                   18

 4.1 Conclusion                                          18

 4.2 Recommendation                                  18-19

References                                    20-24

Table of Figures, Model and List[pic 2]

Figure 1.2a: Location of Goa                                          5

Figure 1.2b: Tourism Arrival (Year Wise)                                5

Figure 1.2c: Nationality-wise tourists arrivals (2012-2015)                  6

Figure 1.2d: Arrivals by charter flights during season                      6

Figure 1.2e: Cruise arrivals in Goa during season                          7