Strategy

Every technique or a strategy that we have today in this modern world has a strong traditional base. We have applied Arthashastra- Chanakya’s documentation of his ideas on leadership and strategy to analyze and come out with various solutions for this given case. No wonder Arthashastra is quoted by various CEOs in their strategy plans.

Here is the various strategies that can be adopted:

Army and Treasury Strategy

Treasury or Finance:

A financially strong company can easily attract better employees

• Offer what people want from you, not just what you want to offer
• Review your customers, ranking customers by loyalty and fire up your loyalty effort
• Getting more leads, converting more leads into customers, increasing the number of times those customers prefer from you
• Capitalize and invest more on company’s strength. Buy some latest equipments

Army or Manpower:

Good employee makes good business

• Recruit and invest in the right people – train them and pay them well
• Customer Service - Employee Performance Connection
• Recognizing employee performance and engaging employees in business success

Value-Based Management Strategy

• Shreyas – the path of good, which is initially difficult, but the person who selects

                             it emerges as a winner at the end

• Preyas – the path of wrong, which initially seems comforting, but ruins us in the

                        future

• Managing for the Long Term by Maximizing Value, Not Profit - Vision is important
• When building an organisation do not forget the vital ingredient called ‘ Values’
• Constantly look for investment and growth opportunities that will create value
• Sacrificing long-term profitability for short-term profits isn't a sustainable strategy
• VBM recognizes that the decisions that you make on a daily basis all contribute to the value of the organization.

Strategy for protection from competitors

• Keep your USP as a strength as well as a secret

Something special in your service only you have. Keep developing those strengths. Even when enemy knows, he should not be able to replicate it.

• Find the competitors weakness

Be alert, very alert. Indian Hotels Company should be aware of various moves that competitors are planning. Have a market intelligence team. Try to make your competitor’s weakness as your strengths