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McDonlad Case

Autor:   •  July 12, 2012  •  Case Study  •  680 Words (3 Pages)  •  1,142 Views

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Table I refers to the descriptive statistics regarding the impact of YouTube towards

learning effectiveness, whereby results are generated from the information provided by our

respondents. All the data gathered from 40 different set of questionnaires are valid and there is

no loss of data. The data obtained are based on ordinal scales, which require respondents to rate

from 1 to 5. To assess the learning effectiveness by learning through YouTube, Kirkpatrick's

evaluation model is being used to obtain data in our questionnaire. This model is basically

comprised of four levels, whereby the first level is reaction, followed by learning, behaviour and

results (Kirkpatrick 2007).

Table I refers to the descriptive statistics regarding the impact of YouTube towards

learning effectiveness, whereby results are generated from the information provided by our

respondents. All the data gathered from 40 different set of questionnaires are valid and there is

no loss of data. The data obtained are based on ordinal scales, which require respondents to rate

from 1 to 5. To assess the learning effectiveness by learning through YouTube, Kirkpatrick's

evaluation model is being used to obtain data in our questionnaire. This model is basically

comprised of four levels, whereby the first level is reaction, followed by learning, behaviour and

results (Kirkpatrick 2007).

Table I refers to the descriptive statistics regarding the impact of YouTube towards

learning effectiveness, whereby results are generated from the information provided by our

respondents. All the data gathered from 40 different set of questionnaires are valid and there is

no loss of data. The data obtained are based on ordinal scales, which require respondents to rate

from 1 to 5. To assess the learning effectiveness by learning through YouTube, Kirkpatrick's

evaluation model is being used to obtain data in our questionnaire. This model is basically

comprised of four levels, whereby the first level is reaction, followed by learning, behaviour and

results (Kirkpatrick 2007).

Table I refers to the descriptive statistics

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