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Port of Rotterdam

Autor:   •  May 29, 2012  •  Case Study  •  1,814 Words (8 Pages)  •  1,773 Views

Page 1 of 8

Contents

1. Introduction 3

2. SWOT Analysis 4

3. Alternatives 5

3.1 Rail Transport 5

3.2 Intermodal Transport 6

3.3 Barge Transport 6

4. Conclusion 7

5. Appendix 8

6. References 9

1. Introduction

The aim of this assignment is to study the Port of Rotterdam and its performance. Particularly, our intention is to focus in the way the Port Authority manages all the issues that come up and how they could improve the functionality of the port. We are greatly aware that the world of freight transport is growing rapidly and to grow with it, a port needs to be in continuous development.

The Port of Rotterdam is one of the most important ports all over the world. It is situated on the Dutch coast and its main channel extends along 40 km offshore. It's a huge infrastructure that handles more than 400 million tons per year. Thus, every year more than 4 million containers go through this port, this means 400 per hour and more than 3000 daily.

The economic importance of the Port of Rotterdam becomes apparent from quantitative indicators such as the direct and indirect value added and employment. Its industrial character is reflected by the number and range of industries located in the Port of Rotterdam related to logistics (transport, storage and distribution), production (such as maritime and transport equipment, petroleum, chemicals and food) and (commercial) services. All these activities are taking place in a relatively limited area :

Despite of this figures, currently the PoR is losing a big market share, especially in the container market, on behalf mainly of the ports of Antwerp and Hamburg. Hamburg’s port has very good rail connections and also it is really well located to distribute Eastern Europe. Besides, the port of Antwerp enjoys a strategic central position with immediate access to Europe's road, rail, and water transportation networks and direct connections to Europe's major consumption and production centers.

Therefore, our aim is to implement solutions to the problems that currently exist in the PoR. We want to make this port the most competitive, innovative and sustainable in the world and to do that we will focus in three main goals:

- Handle

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