Proton Preve Strategies

PROTON PREVE STRATEGIES

1 Solution

1.1 Possible Solutions

1.1.1 New Innovations ways

Additional worth supplementary options to reinforce the performance and sales of Proton Preve are in specializing in fuel potency, convenience and safety and action on the setting friendly vehicle.

a) Increase Fuel Effiency

Existing Proton Preve value is around RM59, 990.00 to RM72, 990.00 with engine capability of 1.6L CAMPRO Charged-Fuel Efficiency (CFE) engine economically. Despite satisfaction obtained with performance of Charged-Fuel Efficiency (CFE) engine underneath Proton Preve, however, supported comparison conducted for take a look at drive review.

Therefore, so as to extend its aggressiveness within the market, our cluster has planned for brand spanking new innovation in fuel potency for brand spanking new Proton Preve is to devote a part of its RM626 million R&D to fuel potency increase and get together with Perodua on rising the technology of fuel potency increase. Thus, Proton can have a lot of engaging cares by introducing new Proton Preve to plug via new technology on fuel potency introduced within the market.

b) Convenience and safety

Proton Preve may implement few innovations exploitation the newest automobile technology for convenience and safety as follows:-

• Automatic Parking

With the newest automobile technology permits automatic parking, the system is in a position to sight an area large enough for vehicle to squeeze into a row of pose cares.

• Pre-scan technology

Pre-scan technology shown by lasers scans the paved surface before the automobile drives over it. This prepares the suspension to react to the parcel consequently and ensures unmatchable ride comfort.

• Vehicle to Vehicle Technology

This advanced system is being developed by General Motors and uses wireless technology to permit a driver in one automobile to receive data from another automobile additional ahead on constant road. This method would enable the opposite driver to receive this data in sufficient time to react and so avoid any accident. This method may conjointly work well with the emergency services; alerting all drivers on the interlinked V2V technology that associate degree auto was approaching and from that aspect.

2 EXPECTED OUTCOMES

2.1.1 Action Plan

2.1.1.1 Product

PROTON Holdings Berhad has commands a considerable market share in terms of the