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  • Marketing Analysis of a Booster Juice Location

    Marketing Analysis of a Booster Juice Location

    Booster Juice Assignment Background: We are Sarah and John Matthews, a young couple from Regina, SK and are looking to buy into the Booster Juice franchise. We have a location in mind, but are uncertain of whether it would be profitable in the area. The location we wish to have our store in is down town Regina. Project objectives: The objectives of the project are to survey, and analyze data collected from surveys conducted near

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    Essay Length: 334 Words / 2 Pages
    Submitted: February 28, 2011 Autor: andrey
  • Cadbury Swot Analysis

    Cadbury Swot Analysis

    Strengths for cadbury's business: large product range been brought out to increase customers, brand name is very famous so more people will choose Cadbury instead of the unknown brand, owned by Kraft who are the largest food companyu in the U.S, lots of money will help them buy new machinery to help production in the company, lots of sales to customers will increase profit but also will increase the price of production, sponsorships will increse

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    Essay Length: 258 Words / 2 Pages
    Submitted: February 28, 2011 Autor: andrey
  • Yahoo Analysis

    Yahoo Analysis

    Executive Summary Yahoo has grown up as a portal company. They learned early on that by being sticky, by having a web presence that forced users to stay on their site, they could find ways to profit from the page views. This has led Yahoo astray though. Not only has Yahoo given up overall profits in search of ever expanding user acquisition, they have allowed their search product to fall behind. Google, Yahoo’s chief competitor,

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    Essay Length: 391 Words / 2 Pages
    Submitted: February 28, 2011 Autor: andrey
  • Case Study World Co's Supply Chain Management

    Case Study World Co's Supply Chain Management

    ASSIGNMENT 1 1. Compare Worldco's supply chain practices to those of most apparel manufacturers? Apparel in japan was more of based upon uncertain demand and short lifecycles.The major difference s between apparel retailing in the US and Japan was that of product variety and cost of real estate.Apparel retailing in japan mainly focused on keeping the gross margins high,inventory turns flexible(Small batch lots/required based) and quickly responding to market signals.The Gross margins in Us on

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    Essay Length: 740 Words / 3 Pages
    Submitted: February 28, 2011 Autor: jon
  • Apple Inc Case Study

    Apple Inc Case Study

    Apple Computer Inc. an american computer technology company ignited the personal computer industry in the 1976 with its invention of "Apple I" which at the time was the first personal computer, this kicked off a new era for future computer companies to come. Apple Computer Inc. leads todays industry with its sleek modern design which targets mainly the newer generation with its revolutionized iPhone 4‘s, iMac's and many other unique products that captured the heart

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    Essay Length: 330 Words / 2 Pages
    Submitted: February 28, 2011 Autor: simba
  • Case Study: Intel Corporation: Branding an Ingredient Executive Summary

    Case Study: Intel Corporation: Branding an Ingredient Executive Summary

    Case Study: Intel Corporation: Branding an Ingredient Executive Summary Chapter One- Background Information Intel Corporation started in 1968 by the creation of Robert Noyce and Gordon Moore, and Andy Groove joined the corporation near the very start. The beginning of the firm's focus was to make semiconductor computer memory. In the early 1970's, the company already experienced serious competition. From the beginning of the company, Intel realized the importance of partnering with computer companies. The

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    Essay Length: 1,338 Words / 6 Pages
    Submitted: February 28, 2011 Autor: moto
  • Jollibee Foods Corporation Analysis

    Jollibee Foods Corporation Analysis

    Case Study about Submitted by: Ablaza, Mathew Jowen Ditablan, Patricia Angelique Garilva, Girlie Hernandez, Jovic Anne Sy, Milea Chim I. Introduction The company that has been chosen for this case study is Jollibee Foods Corporation. Tony Tan Caktiong is the president of Jollibee Foods Corporation. Jollibee began as a two-branch ice cream parlor in 19 offering hot meals and sandwiches became incorporated in 1978 with seven outlets to explore the possibilities of a hamburger concept

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    Essay Length: 2,572 Words / 11 Pages
    Submitted: February 28, 2011 Autor: moto
  • Flora2000 Company Analysis

    Flora2000 Company Analysis

    3. OBJECTIVES OF THE STUDY 3.1 Primary Research Objective To streamline the existing processes of online flower delivery and to do online branding of Flora2000. 3.2 Project Deliverables • Study of existing processes followed in online delivery of flowers. • Design a marketing campaign for online marketing of Flora2000 in the Global market. The report covers recommendations on marketing and branding aspects for Flora2000. 3.3 Value of information to the management  Information which captures

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    Essay Length: 1,645 Words / 7 Pages
    Submitted: March 1, 2011 Autor: moto
  • Charlie Long Case Memo

    Charlie Long Case Memo

    Charley Long is a truck driver, the 18-wheeler variety. He works for Fishy Co, a seafood company in Mobile, Alabama, and drives a company truck. Charley's job entails leaving Mobile at 4:00PM each day (5 days per week) and delivering fresh fish to restaurants and wholesale fish distributors in Mississippi and Louisiana. His last stop, in Lafayette, Louisiana, is generally around 12:00 Midnight. It normally takes Charley about five hours to get back to Mobile.

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    Essay Length: 973 Words / 4 Pages
    Submitted: March 1, 2011 Autor: viki
  • The Boeing Company Marketing Plan

    The Boeing Company Marketing Plan

    A marketing outline for The Boeing Company. Market share, SWOT analysis, Short term v. Long Term, Environmental analysis, Reccommendations Boeing is the world's leading aerospace company and the largest manufacturer of commercial jetliners and military aircraft combined. It was founded in 1916 by William Boeing as Pacific Aero Products Company and changed its name to The Boeing Airplane Company in 1918. Boeing has continued to grow ever since. It has a vast product line ranging

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    Essay Length: 2,090 Words / 9 Pages
    Submitted: March 1, 2011 Autor: viki
  • Indian Forging Industry Analysis

    Indian Forging Industry Analysis

    Indian Forging Industry Analysis The Indian Forging Industry has emerged as a major contributor to the manufacturing sector of the Indian economy. The impact and changes in Indian Automobile Industry is directly proportional to the Indian Forging Industry, so Forging Industry is often referred as backbone to the Automobile Industry, while the automotive industry is the main customer for forgings the industry's continuous efforts in upgrading technologies and diversifying product range have enabled it to

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    Essay Length: 1,103 Words / 5 Pages
    Submitted: March 8, 2011 Autor: jon
  • America online Case Study

    America online Case Study

    Week 4 Additional Case Study: America Online, Inc. Question 1: Prior to 1995, why was America Online (AOL) so successful in the commercial online industry relative to its competitiors CompuServe and Prodigy? Answer: America Online was more successful due to the pricing rate structure. The rate structure that AOL offers is relatively easier to understand and anticipate. It offers cheaper standard pricing. America Online charged the customers a monthly fee of $9.95 for access to

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    Essay Length: 609 Words / 3 Pages
    Submitted: March 8, 2011 Autor: rita
  • Dell Working Capital Case

    Dell Working Capital Case

    1. Ststement of Problem Dell is anticipating growth of 50% in 1997 and expects to beat the industry growth forecast. With this in mind we need to analyse how best we can arrange funding to support this growth. 2. Statement of Facts and assumptions: A few facts - Dell has been successful in sustaining competitive advantage and maintaining profitability for the following reasons: 1.    It maintains the lowest inventory of FGI and WIP as it

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    Essay Length: 1,054 Words / 5 Pages
    Submitted: March 8, 2011 Autor: viki
  • Chem-Med Company Ratio Analysis

    Chem-Med Company Ratio Analysis

    Solution Case # 02: Question # 1: Year 2005 2006 2007 2008 2009 Sales 3051 3814 5340 74 10466 Sales Growth 25% 40% 40% 40% Sales growth for the year 2006 is 25% where as the sales growth projected for the year 2007, 2008 and 2009 is 40%. Question # 02: Year 2005 2006 2007 2008 2009 Income 766 1150 1609 1943 2903 Income Growth 50.13% 39.91% 20.76% 49.41% Income growth in the year 2006

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    Essay Length: 753 Words / 4 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • Situation Analysis of Aquaculture Industry in China

    Situation Analysis of Aquaculture Industry in China

    2. Situation Analysis 2.1 Overview of Aquaculture Industry and Aqua feed market China is growing its aquaculture annually but the growth from the fisheries segment is in downward trend. The China government is favor to aquaculture segment and there are limited resources from sea catching. The aquatic product from aquaculture segment in 2008 was reported at 33,950,000 Mt compared to fisheries aquatic product of 14,650,000 Mt. (China Agriculture Ministry, 2009). The growth of aquaculture and

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    Essay Length: 1,636 Words / 7 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • United Beverage Case Study

    United Beverage Case Study

    United Beverage's first product, Gangbuster Interactive Beverages was succeed in the beverage market and reached wide brand recognition. These years, Gangbuster's sales seems stable. The month profit was almost the same for every month. Paul Diaz came up one innovative idea to expend United Beverage's market and development. After team discussion, they had three opinions to develop the product in the future. One is invest in Gangbuster, maintain the stable sales. Another is develop a

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    Essay Length: 290 Words / 2 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Google Case Memo - Culture at Google

    Google Case Memo - Culture at Google

    Google Case Memo 1. Culture at Google a. Diagnose the culture at Google. From the material provided, I believe that Google has a very unique culture that can be thought of as a very strong customer-responsive culture. Their company motto is "Don't be Evil" which exemplifies their goal of developing products in the best interest of the customer. Although they deal with their customers in a virtual world, they have increased customer satisfaction through their

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    Essay Length: 2,132 Words / 9 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Character Analysis of Dill in to Kill a Mockingbird

    Character Analysis of Dill in to Kill a Mockingbird

    Dill is everything about children. Firstly, he had never been serious. Dill is always wondering about Boo Radley and what to play in the next minute. The only part in the book where Dill showed a sign of understanding the society was at the trial: he cried, because Mr. Gilmer's tone was unpleasant. Though for a second there, Dill realizes the discrimination towards Tom Robinson from Mr. Gilmer, he cried, which is a sign of

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    Essay Length: 531 Words / 3 Pages
    Submitted: March 8, 2011 Autor: jon
  • Glass Menagerie - Jim Case

    Glass Menagerie - Jim Case

    In high school, Jim was basically your all around nice guy. He was friendly to everyone, and an example of this is that he called Laura "Blue Roses". He was being friendly when he nicknamed her that, but otherwise they didn't really talk to each other. That was basically under the only circumstances that they actually talked. The only reason that Jim asked Laura what was the matter in the first place, was because she

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    Essay Length: 589 Words / 3 Pages
    Submitted: March 8, 2011 Autor: jon
  • Ramsey Stockwell Case Study

    Ramsey Stockwell Case Study

    Ramsey Stockwell 1. What are the major issues in this case? The major issues that surround the Ramsey Stockwell case start with the practices of the upper level management. Ramsey Stockwell, the vice president of production, is where some of the issues originate from. Since he is the person who is in control of the product that comes and goes from the company, it is his role to inform other members of management what is

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    Essay Length: 1,196 Words / 5 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Strategic Management Analysis - Hong Leong Banking Group

    Strategic Management Analysis - Hong Leong Banking Group

    1.0 Introduction 1.1 Overview Globalization and rapid development in information and communication technology has resulted in continuous changes to the business and commercial world. Organizations have to create strategic moves in order to adapt and take advantages from change. According to Lamb (1984), "Strategic management is an ongoing process that evaluates and controls the business and the industries in which the company is involved; assesses its competitors and sets goals and strategies to meet all

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    Essay Length: 1,213 Words / 5 Pages
    Submitted: March 8, 2011 Autor: peter
  • Colgate Palmolive Marketing Case

    Colgate Palmolive Marketing Case

    This recommends that the new super-premium Precision toothbrush be launched as a niche product on February 10, 1993. Implementation will take place within 120 days of approval. A niche launch strategy will result in a 17.3% increase in firm-wide profitability by the second year (See pro forma income statement and accompanying assumptions in Exhibits 1). In 1991, Colgate-Palmolive (CP) was number one in the US toothbrush market. However, CP is not represented in the most

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    Essay Length: 638 Words / 3 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Hansen's Beverage Company Analysis

    Hansen's Beverage Company Analysis

    EXECUTIVE SUMMARY Japan, specifically Osaka, has been identified as a very lucrative market. It is in Hansen's Beverage Company's best interest to pursue a pilot program in the city of Osaka. Hansen's will test two product lines: fruit juice and tea. Both would be positioned as high-end, healthy, and fun-to-drink beverages. Our target audience is comprised of 15-30 year old, males and females. Japanese youth are interested in and open to experiencing products imported from

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    Essay Length: 2,068 Words / 9 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Atv Dealership Analysis

    Atv Dealership Analysis

    We are considering whether or not to open an all terrain vehicle (ATV) dealership in Regina, Saskatchewan. The All Wheels Motorsports website has been viewed as an example for the consideration of this venture. Our target market will be the avid outdoorsman, farms, ranches, construction companies, golf course maintenance, land surveying companies, and everything in-between. Economic Environment: According to Enterprise Saskatchewan "forecasters are predicting continued economic growth for 2010." It would appear that Saskatchewan has

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    Essay Length: 451 Words / 2 Pages
    Submitted: March 8, 2011 Autor: rita
  • Bpo Analysis in India

    Bpo Analysis in India

    Introduction Business process outsourcing (BPO) is a broad term referring to outsourcing in all fields. Generally, outsourcing can be defined as – an organisation entering into a contract with another organisation to manage one or more of its business processes. A BPO differentiates itself by either putting in new technology or applying existing technology in a new way to improve a process. Most of the time, it is the delegation of one or more IT-intensive

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    Essay Length: 2,243 Words / 9 Pages
    Submitted: March 8, 2011 Autor: Antonio