Assignment of Leadership

ASSIGNMENT 2 OF MGT 506

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Steven Jobs and “Apple” are excellent examples to demonstrate the correlation between leadership and management.   There are lots of different studies on how Steve Jobs, the “Apple’s” chief executive officer (CEO), is leading the company to success. However, the main purpose of our work is not to analyze each of them, but to see what explanation of the company’s success can be found in certain articles, literature reviews and what can be learnt from Jobs’ way of presenting a product. Results of some findings have proved that the management style of the “Apple” CEO makes the company successful. Then, as soon as the mentioned CEO starts to speak, his presentation informs, entertains and inspires, capturing the audience. The simple techniques he uses can be borrowed by anyone for any kind of presentation.   The value of this report is in depicting the management and leadership related issues when Steve Jobs is taken as a role model.  

Introduction about Leadership:

Nowadays, leaderships become one of the hottest topics in business world. It continues consider as main subject of interest from academics and extensive research in business world today. There is no doubt that is has big impact on the entire factor in business. Moreover, it always play a vital role in term of decide that successful organization or not. Since it relate to the set up of relationship between leaders and the follower of organization. As we know, there are many ways to define leadership. I would like to define one of the typical definitions of leadership as follow. According to Lisa Cash Hanson, CEO of Snuggwugg Corporation define leadership as the ability to guide others without force into a direction or decision that leaves them still feeling empowered and accomplished.". Besides, leadership is the process control, affect other people so that they contribute to the good of the work, towards fulfilling the objectives set by the organization. Moreover leadership is also enticing others to follow her, and write information to subordinates to do what they need and maintain.

        There are different styles of leadership from difference successful leader or manager of organization. Since it will be reflected their roles in organization. There are some popular style of leadership such as authoritative, democratic, unifying and coaching creating the best results and a good atmosphere at workplace. According to (Goleman, 2008) calm, confident, decisive and uncourageous are these factors whole by effective leader in business world. These leaders possess ability to motivate and push others to work more efficiently and effectively.