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Comparison of Stakeholders Within Tesco Plc and J Sainsbury Plc

Autor:   •  February 8, 2012  •  Case Study  •  2,892 Words (12 Pages)  •  3,139 Views

Page 1 of 12

Report explaining the different types of stakeholders and how they influence the Business.

1.0 Terms of Reference

1.1 The task that we were given was to make comparisons between two different organisations and evaluate how much the stakeholders influence major decisions made within the business.

2.0 Procedure

2.1 Research

2.2 Relative information gathered

2.3 Analysis made between the two organisations

2.4 Report Written

3.0 The two Organisations

3.1 Tesco

3.2 Sainsbury’s

3.3 I have chosen the above organisations as they are both very similar business setups, therefore they should be slightly harder to evaluate than other businesses that I could have chosen; meaning that I will learn about what exactly happens within a business’s environment, going into detail rather than just scratching the surface. Another reason I have decided to draw comparisons between these organisations is because I have always wondered how Tesco Plc made it to the top of the retail market and how they managed to surpass all competition along the way, such as J Sainsbury Plc.

4.0 Findings

4.1 Stakeholders within the two organisations:

Stakeholder Tesco PLC Sainsbury’s PLC

Customers Yes Yes

Employees Yes Yes

Suppliers Yes Yes

Investors (shareholders) Yes Yes

Local Community Yes Yes

Competitors Yes Yes

Directors Yes Yes

5.0 How the stakeholders Influence and affect the two businesses

5.1 Customers:

Customers at Tesco PLC are an extremely powerful market turner, and as most businesses run on the traditional saying, ‘supply and demand’ then if enough of the consumers are making a reasonable request, then the norm is that Tesco will usually give in eventually, or in some cases immediately; so long as they believe the request to be profitable enough to merit an introduction. With Tesco being the market leader in the UK, they usually respond quickest with what exactly their customers want, such as they did in 1993 with the launch of their ‘Tesco Value’ line; this was a clever piece of business from the ever-growing supermarket as it forced their competitors into slashing their prices in

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