Dynamics of the Lodging Industry

                                                                                        July 25, 2015

DYNAMICS OF THE LODGING INDUSTRY

        It is fascinating that the hospitality industry has started during the time of the colonial periods where complexity in lodging industry and services were not given emphasis. Lodging has been a part of it and has nothing to offer but just ordinary rooms and accomodations. This became the center of activity and meeting places for colonists. And now, we have the dynamics of lodging as part of the innovation of the recent time. This is also based on the fast evolution of human wants, needs and demands as being influenced with the modern time, having this modern technology and its advancement.

        We have these people like, Conrad Hilton and Willard J. Marriot who brought the lodging industry at its finest. Hilton made many innovations which made him standout from the competition. Innovations that will surely satisfy guests and letting them experience the things that they never had before. Marriot revolutionized the lodging industry and offers wide range of services. They offer full table service, room service and for leisure and recreation. All of these are indication that the lodging industry had gone way from being just simple and ordinary.

        As part of the growing demand and competition in the lodging business, classifications and star/diamond ratings are established.  This is to identify the different factors affecting the lodging operations and to guide the potential market in choosing a hotel. Lodging industry classifications is one way of identifying the strengths, weeknesses, oppurtunities and threats that will greatly affect the lodging operations. These include quality of facilities and services, target market, comparative statistics and types of services provided.

        There are hotel classifications according to price, function, location, market segment and distinctiveness of style or offerings. There are consumers looking for a nice room at a value. Business travelers who have to manage their expenses closely and spend less than they would at a full-service hotel. There are also guests who will demand for an extensive meeting and function space, typically including large ballrooms and even exhibition areas. Some of them want a comprehensive array of recreational amenities, depending on the geographic location, a resort, for an instance.

        As the industry grows, demands and services are subject with complexity. It is expected that more creative innovations in the lodging industry will be introduced in the near future. Unusual concepts are now being established. Modern technologies are now part of the operations. Guests will then change their expectations and don’t just settle with less.

Efren C. Solis         

July 25, 2015

HOTEL DEVELOPMENT

        Guests are expected to be satisfied and delighted whenever they come to experience your hotel. They are expecting a quality service and an ideal place away from their usual place. Hotel can give all of these guests needs. But as the guest demand and sophistication arise, hotel industry well then update their products, services and facilities. This is part of the hotel dynamic as to what level of services your hotel could offer.