How Does the Creative Work Reflects the Hsbc’s Brand Value?

HSBC CASE (INDIVIDUAL)

2)  How does the Creative work reflects the HSBC’s brand value?

The brand value of HSBC is increasing rapidly over the years, according to me as of the topic discussed about the brand value, when you use a word to describe the brand values, it’s crucial that your customer experience will reflects your brand values of every aspects of your business so you need to customize each and every aspect when you are marketing about your brand also about your creative work towards the brand this may include your people and how they behave and deliver customer service about your schemes and your communications and the way you handle the complaints and to build a good brand value it’s too hard and your employees should make it happen with a good commitment.

As we see here HSBC was able to boost up its international profile by owning some big banks in most of the developing countries and conducted campaigns with their different thinking in different segments by creative works and about how they are often responsive to their Customers, and how they are adopting the present innovative skills that their customers expect. And their respect toward the clients their problem solving skills.

1) We will put the group’s interest ahead of Individual’s stating this line, here HSBC used their creative works as well as to highlight a consistent message through the brand which will lure the customers to its services and a strong brand identity (fair) demands continuous evaluation and new appearance to the brand keep it up to date thereby increasing its value so here HSBC is able to increase its brand value using its creative work thereby increase in profit.

4) As we can see that all banks current advertising materials includes how bank celebrates diverse cultures and custom of peoples around the world and that every individual has their own priorities and values and that these form the basis of many important decisions as banks puts it “A different point of view is simply the view from a place where you’re not.” As we consider this line the HSBC says that through their campaign they challenges peoples to address their own and discover what drives what drives and motivates them in their daily lives and they says that this is our beliefs what we learn from one customer will help us to better serve another as we consider that HSBC with its well global positioning a bank that considers itself the world’s local bank, when it comes to positioning itself in the local market in terms of its competitors.