Innovation Planning and Design

Innovation Planning and Design Paper

Innovation is a key factor in any company that desires to stay a top competitor in its market and industry. An organization will be able to maximize product placement, sustainability, and the profit margin by implementing a sound strategic plan that includes innovation. Innovation does not come by accidently or naturally in most cases and an organization will need to set aside specific departments or dedicated employees that will design and plan innovation to move the organization forward. Innovation planning is a key factor in development of both the organization and the product being designed for release. The innovation itself is the development of a new idea or even the standards of an organization to enhance the organization (White, & Bruton, 2007).

Innovation planning and design process

The innovation planning and design process is a process that allows an organization to assess its current needs and abilities and set goals and tasks for future needs, performance, and production. The goal of an organization that intends to use innovation as its driving force is to provide solutions for the organization to meet new, specific requirements, or needs for the organization, as well as meet and exceed market or industry standards. This process will include a system of checks and balances that will ensure the innovation process is progressing successfully. The idea of using innovation to advance or improve an organization is growing globally and the approaches to implementing the innovation design and process are still in an infant stage. Many organizations will use a trial and error approach while others may use brainstorming or a bit by bit approach to implementing the innovation. No matter the style or manner that is chosen, the organization will follow a path or steps to reach its innovative goals (White, & Bruton, 2007).

Steps of innovation planning process

When deciding to pursue innovation, the process should be inclusive of some common factors as well as key factors that are specific to the organization. The steps of innovation can be viewed as a process or a cycle. These steps will assist the organization in the innovative process by creating standard operating procedures and a set of protocols to measure the progress by while keeping the organization moving forward and keeping the level of creativity at a peek level (White, & Bruton, 2007).

The first phase or step in the innovation planning process should be to determine the goals of the innovation by designing a strategy. Key members of the organization will decide on a direction for the organization and the type of innovation that is needed to obtain and sustain success. This step is the foundation for the innovation and it summarizes the goals of where the organization wants to be and how technology will