Tan Hiep Phat Supply Chain - Logistic Supply Chain

Introduction to Logistics [pic 1]

and Supply Chain Management[pic 2]

Tan Hiep Phat supply chain[pic 3]

April 24th, 2015

Lecturer: Jaime Calbeto

Group: 3

Team name: TeaFresh

1. Duong Can Thanh - s3500498
2. Bui Minh Nhat – s3462765
3. Nguyen Thi Ngoc Hanh – s3446675
4. Nguyen Ngoc Phuong Vy – s3479854
5. Nguyen Thao Vy – s3479857

Contents

I.        Introduction        

II.        Logistics Requirements        

1.        Consistent quality across the supply chain        

2.        Maintain close relationships within the supply chain        

3.        Effective cost management in the supply chain        

III.        Logistics Activities/Management Functions        

1.        Packaging        

2.        Customer Service        

3.        Inventory        

IV.        Issues/Challenges        

1.        Packaging: Controlling costs        

2.        Customer Service: Communication breakdown        

3.        Inventory: Improper control        

V.        Conclusion        

VI.        References        

VII.        Appendices        

1. Introduction

Nowadays, people tend to turn to non-carbonated soft drinks, like tea and milk, as they are more health-conscious (Norris, 2015). In accordance to that trend, in Vietnam, tea-based soft drinks products have become a mainstream in the beverage market, with the lead of Tan Hiep Phat company (Nguyen, 2011). Throughout its 20 years of operation, Tan Hiep Phat has continuously seen increasing growth to take the top spot in the non-carbonated beverage market in Vietnam (Tan Hiep Phat, 2015). All of these successes involve not only the solely efforts of Tan Hiep Phat but also the cooperation of its partners within the supply chain of Tan Hiep Phat products, particularly Zero Degree Green Tea and Dr.Thanh Herbal Tea. In order to identify the success of Tan Hiep Phat, the supply chain of the company will be examined to illustrate how it brings values to both Tan Hiep Phat and their customers (Appendix 1).