Magic Bus Active Tees - Campaign for Sustainability

Magic Bus Active Tees

Campaign for

Sustainability

Index of Content

1. Preamble        3
2. The Magic of Magic Bus        6

    2.1 History of Magic Bus        10            

        2.2 The Organization        13

        2.3 Vision and Mission        18                

        2.4 Key Pillars of Success        20

        2.5 Awards and Accolades        35

   3. Magic Bus Active Tees Campaign        36

        3.1 What is Magic Bus Active Tees?        36

        3.2 My Group        37

        3.3 My involvement        38

        3.4 My Learnings        41

        3.5 Career Goals        42

    4. Annexure 1        43

   5. References        44

Preamble

           Over half the global population - that is about 3 billion people - lives on less than $2.5 a day.  Fifty percent of the world’s 2.2 billion children survive on less than $1 a day.

            While $8 billion is spent on cosmetics every year and $11 billion on ice creams in Europe, the world does not seem to have the $6 billion required for ensuring education and the $9 billion needed for proper sanitation for all.

         And, last but not the least, 10% of the world’s poorest account for 0.5% of all consumption while 10% of the world’s richest account for 59% of all consumption.

    The above statistics are more than mere numbers for me. Because I am from Mumbai, where, according to the World Health Organization, 7.5 million of the 16 million urban residents are “either slum dwellers or homeless.”

Disturbing thoughts…  that often come to haunt me whenever I am thinking of home, of India.  I have sometimes wondered what it would be like to be one of the 1 billion poorest children of India.

             So when the Summer Internship opportunity came along I felt it was a Godsend and decided to do something that will help me experience how the other half lives.

         During the course of my search for an internship project, I met up with several NGOs before I came across Magic Bus and decided that’s where I wanted to be.

            Every day spent at Magic Bus was truly memorable and a unique learning experience. The internship gave me the opportunity to spend time with a group of children who, even in their destitute state, were full of enthusiasm, joy and an eagerness to learn. As a part of the Magic Bus team, I shared some special moments with them…and learnt from them how it is possible to be happy with so little. And even as they enriched my life, I realized how a little effort from each one of us could make a big difference in enriching theirs.