Nestle Malaysia Marketing Strategy Part 2

Results / Performance

On behalf of the Board of Directors, I am

pleased to present the Annual Report of

Nestlé (Malaysia) Berhad for the fi nancial

year ended 31 December 2008.

The year under review will go down in our

corporate history as one of the most trying

we have seen in recent times. The levels of

volatility and turmoil globally have not been

experienced since the Great Depression

and we are all clearly in uncharted territory.

Riding out the storm is of the essence,

as the fi nancial meltdown of leading

global economies has seen the tentacles

of the fi nancial crisis reaching out and

impacting all economies across the globe

thus curtailing the development of smaller

economies that are dependent on the

manufacturing and exports sectors for

economic sustainability.

I am pleased to say that, notwithstanding

the external circumstances, the strategic

direction and vision of the Group has

helped to deliver its objectives, and for

the 2008 fi nancial year, we achieved a

turnover of RM3.9 billion; representing a

13.5%