Pharma Stores
Autor: blah • February 25, 2015 • Coursework • 340 Words (2 Pages) • 760 Views
Chain Number of Stores Average Store Size (sq. ft.) Formats
Apollo Pharmacies 1632 700 Hospital, Independent, High Street, Website
Medplus Health Services Pvt. Ltd. 1050 1200 Neighbourhood, Integrated Health Centre
Guardian Lifecare Pharmacy 230 500 High Street, Airport, malls, Neighbourhood, Hospital, shop-in-shop
RWL Healthworld Ltd. 250 300 Community, Neighbourhood, Hospital, Corporate implants
98.4 Pharmacy 300 300 Neighbourhood, Integrated Health Centre
Himalaya 350 300 Shop-in-shop, Neighbourhood
Walgreens 8309 14500 Near Hospitals, Neighbourhood
Looking at the Indian drug retail store scenario, most of the sores in the organized sector are existing in the Neighbourhood format which means that they are usually located in populated areas mostly in the main markets. The average store size (considering all formats together) is very small compared to that of Walgreens in the US. When opening stores in India, they have to consider the fact that people in India will not be willing to go long distances just to buy medicines as may be the case in the US. Even the store size is an issue here as possibility of such large space being available is low.
As far as the location is concerned there are several factors that Walgreens takes into account, such as major intersections, traffic patter
patterns, demographics and locations near hospitals.
So, Walgreens has the following options in terms of format when they are in India:
- Tie up with hospitals to open up stores alongside or within them
- Open
...