Case Study Electric Vehicles in Their Infancy

Table of Contents

1. Introduction 2

2.Case Study through the SWOT Analysis 4

2.1 Strengthen 4

2.2 Weaknesses 5

2.3 Opportunities 7

2.4 Threats 8

3. Case Study Solution 8

4. Conclusion 9

References 10

1. Introduction

Unlike traditional vehicles that are required to support a number of different values, different process and electric vehicles. On the other hand, the consumer's perception of usability, functionality and potential benefits of electric vehicles remains strong in mixed areas like savings, comfort, range and charging infrastructure. To succeed today, is the automotive industry from the electric vehicle market, various issues. The automotive industry in the second decade of the 21 century is moving, the uncertainty of whether electric vehicles are an important part of the main market to buy in the world remains virtually unchanged (Al-Alawi & Bradley, 2013).

To succeed in the business world, new strategies are for the automotive industry to fully realize the potential of the market for electric vehicles in development. An important factor of integration and cooperation are numerous, such as utilities, infrastructure owners and suppliers of mobility within the Ecosphere of new mobility load with Group of players. How do electric cars are becoming commonplace mass market or dominate another segment in the car depends on the seven success factors. This view shows that all of these factors in the automotive industry. However, the unique nature of the success factors with automobile factories and different countries. Subsidies encourage EV shopping displays images very different world.

France, Netherlands and the United Kingdom have strong public support, assuming that these countries offer the best opportunities for success of electric vehicles in their markets. Cooperation with the various players in the Ecosphere, as partners in the value chain of electrification will be critical for success. All the car plants have more partners on their mobility chains successfully in the market and strengthen its position in the market. Adequate infrastructure, such as public subsidies are fragmented on a global level. Markets like Norway, which already shows a highly developed infrastructure of the EV market growth potential (Ustaoğlu & Yıldız, 2012).

However, the lack of charging infrastructure reflects the stagnation in the number of retailers that often EV, for example at markets as Germany