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Crm and Scm Solutions

Autor:   •  May 31, 2015  •  Term Paper  •  4,854 Words (20 Pages)  •  1,317 Views

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Executive Summary

The purpose of this report is to outline the advantages and disadvantages of cloud- based CRM and SCM solutions, how it can enhance a business’ customer relationships and supply chain as well as balancing the risks of the use of this technology with the benefits. This report will firstly illustrate the benefits and disadvantages of implementing a cloud-based CRM and SCM solutions, in comparison to traditional on-site processes to assist Forever 21 in making a decision whether to use these CRM and SCM solutions or not. It will then describe how CRM and SCM solutions can maintain customer relationships and retention through the leveraging of an enhancing the efficiency of supply chain management and tailoring the product range through the use of these technologies. This report will accentuate the security, ethics and privacy issues that are associated with cloud-based CRM and SCM solutions. A recommendation of a specific vendor for cloud-based CRM and SCM solutions will then be provided to assist the CIO of Forever 21 in making a decision which is most suitable to a retail business such Forever 21.


Table of Contents

Executive Summary        

Introduction        

Supply Chain Management        

Benefits of a cloud-based SCM solutions        

Drawbacks of a cloud-based SCM Solution        

Customer Relationship Management        

Benefits of cloud-based system CRM solutions        

Drawbacks of cloud-based CRM solutions        

Leveraging Cloud-based SCM and CRM solutions to Improve Business Strategy        

Enhancing the efficiency and effectiveness of the company’s supply network        

Tailoring the company’s product mix to meet market demands        

IS/IT security, ethics and privacy issues        

Security Issues        

Ethical and Privacy Issues        

Recommendation of cloud-based SCM and CRM solutions        

SAP        

Oracle        

Microsoft        

Scoring model        

Conclusion        

References        

Overview        

How INFS1602 material was used to prepare the report        


Introduction

The adoption of cloud-based technologies in businesses is becoming more common in the business environment. Businesses that want to be more competitive and in order to improve the customer relationships are required to enhance the efficiency and effectiveness in their supply chain network. In order to achieve the priorities of the CIO of Forever 21, specific cloud-based SCM and CRM solutions are recommended to Forever 21. These cloud-based solutions are designed to provide flexibility in the capacity expansion and allow convenient accessibility to information. This report also discusses the main information system security, ethics and privacy issues that the company should consider when leveraging on cloud-based SCM and CRM solutions.

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