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Last update: November 7, 2022
  • Reebok Case Study

    Reebok Case Study

    1 Introduction The form of advertising and marketing has dramatically changed over the years given that social media has become an integral part of day-to-day life. In this regard, information has become much more accessible to people through such social media vehicles as Facebook, YouTube, Twitter, Google+, QQ, Qzone and many more. This form of media has allowed people to connect and share information with one another across “political, economic and geographic boarders” (“Social Networking

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    Essay Length: 3,415 Words / 14 Pages
    Submitted: May 11, 2013 Autor: dskea
  • Case Study: Is Money the Key to Success?

    Case Study: Is Money the Key to Success?

    Week 7 Case study: IS MONEY THE KEY TO SUCCESS? 1. Compare and contrast the behavioural profiles of Tom and Luke. Are they suited to their current jobs? Answer: In my opinion, both of them are not suited to their current jobs. Tom was not able to take advantage of the full range of training that he has obtained from his high education and professional qualifications. Due to the narrow focus of his job, he

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    Essay Length: 580 Words / 3 Pages
    Submitted: May 13, 2013 Autor: 391423761amber
  • Coca Cola Case Study

    Coca Cola Case Study

    Delineate the ethical issues and dilemmas (as found in Chapter 3) the company faced. The Coca Cola Company at the turn of the century came under scrutiny for one ethical problem after another. These issued included integrity, alleged racial discrimination, abusive or intimidating behavior, manipulating earnings, environmental issues, and disrupting long term contractual agreements with distributors. The company's integrity took a major hit in the unethical manner in which they responded to and handled the

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    Essay Length: 1,243 Words / 5 Pages
    Submitted: May 18, 2013 Autor: biged1953
  • Real World Case Study

    Real World Case Study

    1. How do information technologies contribute to the business success of the companies depicted in the case? Provide an example from each company explaining how the technology implemented led to improved performance. eCourier - eCourier has benefited in several ways since making the business decision to implement innovative IT solutions to differentiate from competitors. Using the SeeWhy software to generate customer feedback created access to valuable customer information and feedback otherwise unavailable in an industry

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    Essay Length: 701 Words / 3 Pages
    Submitted: May 19, 2013 Autor: smilieysusu
  • Breadtalk Case Study

    Breadtalk Case Study

    1.0 Company Background BreadTalk funded in 2000 as just a single bakeshop, the company has grown into a multi-concept powerhouse. In the innovation process, BreadTalk has redefined traditional businesses into a leading lifestyle brand, which defines trends and motivates customers to think differently in last ten years. Also, BreadTalk has transformed from a modest Singapore bakery into a leading Asian F&B group (BreadTalk Group Limited, 2013a). It opened first overseas outlet in Jakarta, Indonesia on

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    Essay Length: 2,355 Words / 10 Pages
    Submitted: May 22, 2013 Autor: nicole123456
  • Malaria Case Study

    Malaria Case Study

    Exercise 2: After reviewing our options we kept with our initial strategy and left Distribution Centers A and D open as they were the most economically feasible. What we decided to change was the zones that were allocated from the distribution centers. Our final decision was to assign Zone 1 and 3 from DC A and Zone 2,4 and 5 from DC D. This is a change from our previous assignment of Zone 3 and

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    Essay Length: 347 Words / 2 Pages
    Submitted: May 24, 2013 Autor: arhuml
  • Butler Lumber Case Study Solution

    Butler Lumber Case Study Solution

    Butler Lumber Case Study Solution Options: The Butler Lumber Company (BLC) could obtain from Suburban National Bank maximum loan of $250,000 in which his property would be used to secure the loan. Northrop National Bank is considering BLC a line of credit (LOC) of up to $465,000. BLC would have to sever ties with Suburban National if they were to have this LOC extended to them. | 1988 | 1989 | 1990 | 1991Q1 |

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    Essay Length: 1,921 Words / 8 Pages
    Submitted: May 25, 2013 Autor: rohitg99
  • International Organisations Case Study

    International Organisations Case Study

    The number of International Organisations (IOs) is continuously increasing, as well as their role in international policy making. IOs operate a significant number of basic functions that is thought to enhance the prospect of cooperation between states. The first attempt to establish an effective International Organisation was the creation of the League of Nations (LoN) after the First World War. The main purpose of establishing the League of Nations at that time was to serve

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    Essay Length: 1,463 Words / 6 Pages
    Submitted: May 28, 2013 Autor: latifa27
  • Kudler Fine Foods Marketing Research Case Study

    Kudler Fine Foods Marketing Research Case Study

    Marketing Research Ben Enuma University of Phoenix Marketing MKT/421 Susan Tomaski September 18, 2012 Put simply, marketing research is the process of finding solution or answers to specific consumers needs through a thorough study of situational factors. Marketing research is important to developing marketing strategy because whatever strategy an organization adopts, it requires reliable information or data for decision making and planning. For instance, when a firm wants to roll out a new product, it

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    Essay Length: 1,493 Words / 6 Pages
    Submitted: June 2, 2013 Autor: benenuma
  • Apple Case Study

    Apple Case Study

    Vision Apple is committed to provide best computing experience to its consumers including students, professionals, educators and industrial customers all over the world through its hardware, software and internet offerings According to vision of Apple Inc, their vision is to enable their consumer able to having a quality product and different experience of using compares with others brands. They promise to give out these kinds of deferent experience to everyone in the world according to

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    Essay Length: 328 Words / 2 Pages
    Submitted: June 3, 2013 Autor: lyc99
  • Huck Finn Case Study

    Huck Finn Case Study

    Warm-up 5/14/13 I think it’s not okay to use the n-word because. The n-word was use to call african american people back in the day. People shouldn’t use that kind of speaking because. It is hurtful and that is not what you supposed to call people. The n-word is a very hurtful part of speaking and I think anybody should not be called something like that all because the color of their skean. By getting

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    Essay Length: 551 Words / 3 Pages
    Submitted: June 6, 2013 Autor: shequaila
  • Case Study of the United States Beer Industry

    Case Study of the United States Beer Industry

    1. The U.S. brewing industry has become more concentrated over the last two decades for several reasons. a. The consumption of beer has been slowly declining, in order for companies to gain market share, they have to take customers from other companies. This would then lead to some companies to go out of business due to the lack of customers. b. Brand loyalty also increased. Advertisement played a large role. Larger companies were able to

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    Essay Length: 296 Words / 2 Pages
    Submitted: June 12, 2013 Autor: vicki_ka
  • Kudler Fine Foods Case Study

    Kudler Fine Foods Case Study

    Bsa 310 Kulder Accounting Information Kudler Fine Foods is in the process of looking to upgrade their accounting software to be more efficient and to help manage the stores all together. It is very important for today’s accounting software to be up to date and easy to use. With an upgrade to Kudler Fine foods I feel more automated software to be used on and to recommend it to have different modules for better control

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    Essay Length: 620 Words / 3 Pages
    Submitted: June 17, 2013 Autor: TrinaLee
  • Toyota Motor Case Study

    Toyota Motor Case Study

    Weakness On the other hand, Toyota Motor also has its weakness. Toyota is large-scale recalls company in the market. For instance, Toyota had quite a few large-scale vehicle recalls over the past few years. So, the business recalled 9 million vehicles in 2009-2010 and 7.43 million cars in 2012. Such recalls does not only hurt the firm financially but significantly damages firm’s brand and reputation. It also can extremely to immense competition from world class

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    Essay Length: 341 Words / 2 Pages
    Submitted: June 20, 2013 Autor: vanessatyh
  • Craig Hines Case Study

    Craig Hines Case Study

    Above Ground Design is a company built on one product called the Aerial Chair. Craig Hines brought the idea of the chair into action by using inheritance money he got. The chair was a design that he personally developed and manufactured in a small shop in Montana. He originally developed the Aerial Chair out of curiosity, and for his own personal use. Craig was passionate about his product and desperately hoped for it to be

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    Essay Length: 2,369 Words / 10 Pages
    Submitted: June 21, 2013 Autor: awaj89
  • Greetings Inc Case Study

    Greetings Inc Case Study

    Greetings Inc. has operated for many years as a nationally recognized retailer of greeting cards and small gift items. It has 1,500 stores throughout the United States located in high-traffic malls. As the stock price of many other companies soared, Greetings’ stock price remained flat. As a result of a heated 2007 shareholders’ meeting, the president of Greetings, Robert Burns, came under pressure from shareholders to grow Greetings’ stock value. As a consequence of this

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    Essay Length: 771 Words / 4 Pages
    Submitted: June 23, 2013 Autor: kristelparungao
  • Psychology Case Study

    Psychology Case Study

    Paper 2 When my parents divorced I was 9 years old. My mother did the best she could raising us on her own without my father being there. My father moved to Florida to be with his parents due to their declining health at the time. I was always closer to my father than my mother. I looked up to my dad and respected him and was well behaved around him. When he left I

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    Essay Length: 1,192 Words / 5 Pages
    Submitted: June 25, 2013 Autor: alison.r.bonham
  • Air Asia Case Study

    Air Asia Case Study

    Case Study: AirAsia History and Growth Asia's first low-fare, ticketless airline was established in December 2001 when Tune Air Sdn Bhd officially acquired AirAsia, Malaysia's second national carrier, from DRB-Hicom, a Malaysian conglomerate. It was the brainchild of Tony Fernandes, a finance graduate from the London School of Economics and former vice-president of South-East Asia for Warner Music Group, who envisioned a no-frills, discount airline that would boost air travel in the region at a

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    Essay Length: 1,887 Words / 8 Pages
    Submitted: June 27, 2013 Autor: meomeobeo
  • Asthma Drug Use - Case Study

    Asthma Drug Use - Case Study

    Asthma is a serious, sometimes deadly, condition that affects many people throughout the world. There are many new drugs being used to treat asthma, but deaths from asthma are continuing to grow every year. Magnesium has been used before in the IV form to treat acute asthma, but it was never widely acknowledged, nor were it's effects on chronic asthma studied. This article was a summary of a study done on chronic asthma patients. The

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    Essay Length: 364 Words / 2 Pages
    Submitted: July 2, 2013 Autor: brbmake
  • Greenfield Investment Case Study

    Greenfield Investment Case Study

    Abstract Bulgaria a country that is part of the European Union and Uganda a emerging market are the two options Acme an MNE (Multinational Enterprise) is considering to build a manufacturing unit. We will need explore the political and economic situations of the Bulgaria as well as Uganda. Uganda is a resource rich nation but still in need of improvement in many sectors like transportation, energy etc. Where as Bulgarian an European nation has a

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    Essay Length: 1,080 Words / 5 Pages
    Submitted: July 2, 2013 Autor: gulzar
  • Kota Fibres Case Study

    Kota Fibres Case Study

    Kota Fibres, Ltd. is a family business founded in 1962 and located in Kota, India. It supplied synthetic fiber yarns used to weave colorful cloths for making saris, the traditional women's dress of India. In early January 2001, Ms. Pundir, the managing director and principal owner of Kota Fibres, Ltd. had discovered a problem. The government tax inspector would not clear the trucks for departure because the excise tax had not been paid. The tax

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    Essay Length: 298 Words / 2 Pages
    Submitted: July 8, 2013 Autor: ashlye25
  • Riordan Manufacturing Inc Networking Case Study

    Riordan Manufacturing Inc Networking Case Study

    Riordan Manufacturing Inc. Riordan Manufacturing is a global plastics manufacturer employing 550 people and projected annual earnings of $46 billion (Apollo Group, 2012). Riordan Industries owns the Fortune 1000 enterprise with excess revenue of $1 billion. Riordan Manufacturing has plastic plants in Albany GA, Pontiac, MI, and a facility in Hangzhou, China. Headquarters is located in San Jose, CA. Major Contracts are automotive parts manufacturers, aircraft manufacturers, Department of Defense, beverage makers and bottlers, and

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    Essay Length: 875 Words / 4 Pages
    Submitted: July 11, 2013 Autor: kate2late
  • Walmart Case Study

    Walmart Case Study

    Part I - Main Problem Statement As of today, January 1994, Wal-Mart is experiencing a falling stock price, which has destroyed $17 billion in market value, and comparable store sales are below 10% for the first time since 1985. Wal-Mart’s executive leadership is currently faced with a critical issue on how they can revitalize and maintain their competitive advantage to sustain their historically phenomenal performance in light of recent downturns. We believe that the recent

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    Essay Length: 3,165 Words / 13 Pages
    Submitted: July 12, 2013 Autor: nisha17
  • Amazon Case Study

    Amazon Case Study

    In a little under 20 years, Amazon has become a Fortune 100 company that continues to grow more and more each year. Amazon, a company that started as an online retailer, now stretches across multiple industries. Not only does Amazon provide sales channels for millions of retailers, they also offer e-commerce platforms to assist companies and individuals in their own personal retail efforts. Amazon is a leader in the e-book industry as well. Amazon’s “Kindle”

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    Essay Length: 854 Words / 4 Pages
    Submitted: July 14, 2013 Autor: mulconrads
  • Job Satisfaction - Preliminary Review of Garuda Indonesia’s Case Study

    Job Satisfaction - Preliminary Review of Garuda Indonesia’s Case Study

    Job Satisfaction report Preliminary Review of Garuda Indonesia’s Case Study 1. Garuda Indonesia’s case study was comprehensively written with high relevancy for the study of Strategic Management or Change Management or even Transformational Leadership. It is indeed a very interesting case study especially in the aviation business which can be classified as an oligopoly industry or market structure with a high level of competition. 2. For purpose of placement with Emerald Journal, the case study

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    Essay Length: 501 Words / 3 Pages
    Submitted: July 19, 2013 Autor: cjeirf20