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  • International Marketing Environment Analysis

    International Marketing Environment Analysis

    The Marketing Review 2005, 5, 159-173 www.themarketingreview.com ISSN 1472-1384/2005/2/00159 + 14 £8.00/0 ©Westburn Publishers Ltd. Geri Clarke1 International Business School International Marketing Environment Analysis Academic international marketing researchers have drawn attention to the lack of research into, amongst other things, the international marketing environment. This can seriously limit the practicality of international marketing plans. The usual domestic environmental audit is not sufficient for the more complex international environment. This paper proposes a more complex framework

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    Essay Length: 5,266 Words / 22 Pages
    Submitted: November 21, 2011 Autor: andrew
  • International Conference on Industrial Engineering and Operations Management

    International Conference on Industrial Engineering and Operations Management

    Proceedings of the 2011 International Conference on Industrial Engineering and Operations Management Kuala Lumpur, Malaysia, January 22 – 24, 2011 A Proposal Framework for investigating the impact of customer relationship management on customer retention in e-commerce Abbas Keramati Industrial Engineering Department, Faculty of Engineering University of Tehran, Tehran, Iran keramati@ut.ac.ir Alireza Nili Department of Business Administration and Social Sciences, Division of Industrial Marketing and e-Commerce International University of Chabahar, Chabahar, Iran/Lulea University of Technology, Lulea,

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    Essay Length: 3,438 Words / 14 Pages
    Submitted: November 22, 2011 Autor: antoni
  • Explain the Circumstances When the Auditor Should Revise the Components of the Audit Risk Model and the Effect of the Revisions on Planned Detection Risk and Planned Evidence

    Explain the Circumstances When the Auditor Should Revise the Components of the Audit Risk Model and the Effect of the Revisions on Planned Detection Risk and Planned Evidence

    9-21 (Objective 9-10) Explain the circumstances when the auditor should revise the components of the audit risk model and the effect of the revisions on planned detection risk and planned evidence. The assessments of acceptable audit risk, inherent risk, and control risk and planned detection risk are highly subjective and are only approximations of reality. The auditor should revise the components of the audit risk model when the evidence accumulated during the audit indicates that

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    Essay Length: 1,500 Words / 6 Pages
    Submitted: November 24, 2011 Autor: andrew
  • International Law of Business

    International Law of Business

    Please Read the Instructions Carefully. Please don't panic. Explain what you know about each question in clear short answers USING YOUR OWN WORDS. PLEASE DO NOT COPY THE BOOK OR POWERPOINTS. Please think and plan your answer before you start to write. I will grade based upon how you demonstrate your understanding of the concepts/analysis. This is only the second time I have taught this course, so I do not know what to expect. Please

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    Essay Length: 1,786 Words / 8 Pages
    Submitted: November 25, 2011 Autor: antoni
  • Business in Today's Economy - International Accounting Differences

    Business in Today's Economy - International Accounting Differences

    INTERNATIONAL ACCOUNTING DIFFERENCES International accounting differences pose a number of problems from a financial analysis perspective: 1. In attempting to value a foreign corporation, there is a tendency to look at earnings and other financial data from a home country perspective - leads to the potential of overlooking the effects of accounting differences. 2. An awareness of international differences suggests the need to become familiar with foreign accounting principles in order to better understand earnings

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    Essay Length: 1,247 Words / 5 Pages
    Submitted: November 25, 2011 Autor: antoni
  • Events Management

    Events Management

    CHAPTER 1: Anatomy of an Event The Role of Events 1. The gathering of people together at a specified time & place for the purpose of - celebration, commemoration, education, reunion, marketing &/or entertainment. 2. People attend event for the opportunity for an entertainment, cultural or enrichment experience, or to attain/satisfy social, business, personal, or political goals &/or obligations. The Value of Events  Economic Value  Social Value  Cultural Value  Political Value

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    Essay Length: 1,219 Words / 5 Pages
    Submitted: November 27, 2011 Autor: andrew
  • Peran Internal Audit Dalam Penerapan Prinsip Good Corporate Governance Di Pt Abc (indonesian)

    Peran Internal Audit Dalam Penerapan Prinsip Good Corporate Governance Di Pt Abc (indonesian)

    Autor: moto 08 March 2011 Tags: Words: 328 | Pages: 2 Views: 248 PERAN INTERNAL AUDIT DALAM PENERAPAN PRINSIP GOOD CORPORATE GOVERNANCE DI PT ABC Kesimpulan 1. Tujuan Penerapan GCG pada Antam adalah untuk melindungi kepentingan pemegang saham dan memperhatikan kepentingan stakeholder lainnya. 2. SKAI telah berperan dalam penerapan prinsip-prinsip GCG hal ini dapat dilihat dari peran internal audit yang telah dilakukan di PT Antam Tbk. 3. Penerapan GCG pada Antam secara umum telah berjalan

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    Essay Length: 272 Words / 2 Pages
    Submitted: November 27, 2011 Autor: Huldaworo
  • International Negotiation

    International Negotiation

    A good knowledge of cultural differences is essential to carry out international negotiations. At a time when companies are looking to win abroad, sales managers find, first, that a good knowledge of cultural differences is essential to carry out international negotiations and secondly, that, beyond the understanding of the specificities of each other, raises the question of which culture to adopt. When a company uses the services of an international sales force responsible for establishing

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    Essay Length: 695 Words / 3 Pages
    Submitted: November 27, 2011 Autor: rita
  • Spencer Sporting Goods Cash Budgeting

    Spencer Sporting Goods Cash Budgeting

    Monday, Oct. 10 — Cash Budgeting Prepare: Spencer Sporting Goods a) What business is Spencer in? Who are his suppliers? Who are his customers? What is your assessment of his competitive position? b) Why does this profitable company need funding? c) How much funding does Spencer need? Prepare an Excel spreadsheet with 5-year pro forma income statement and balance sheet to show Spencer's cash needs. d) Suppose you are advising Mr. Spencer. What changes would

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    Essay Length: 564 Words / 3 Pages
    Submitted: November 28, 2011 Autor: andrey
  • Norton Lilly International

    Norton Lilly International

    Norton Lilly International is engaged in the business of global logistics management, including international freight forwarding and consolidation for ocean freight services. The company acts as a customs broker for their domestic offices and some international offices. The company also provides additional services for its customers including value-added distribution, purchase order management, vendor consolidations and other logistics solutions. The company does not compOverall, Norton Lilly wants to find ways improve their growth as well as

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    Essay Length: 266 Words / 2 Pages
    Submitted: November 28, 2011 Autor: cward05
  • International Business Environment - a Brief Guideline on the Case Method, Analysis and Reporting

    International Business Environment - a Brief Guideline on the Case Method, Analysis and Reporting

    INTERNATIONAL BUSINESS ENVIRONMENT: A BRIEF GUIDELINE ON THE CASE METHOD, ANALYSIS AND REPORTING 1.0 Introduction This set of guidelines on case study analysis and reporting pertaining to the international business environment is offered to assist the student in undertaking the individual case study assignment required in the course. It is brief in nature and as such does not purport to cover every angle or aspect the student may require knowing. It is also offered, as

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    Essay Length: 815 Words / 4 Pages
    Submitted: November 28, 2011 Autor: antony3364
  • Describe and Discuss the Political, Social and Economic Ilong Term Impacts That Hosting the 2012 Olympic Gameswill Have on the City London in Relation to the Hospitality Industry

    Describe and Discuss the Political, Social and Economic Ilong Term Impacts That Hosting the 2012 Olympic Gameswill Have on the City London in Relation to the Hospitality Industry

    the olympic games started in olympia, greece in 776bc, it was held in recognition of the olympian gods. the games started as a one day event, then went on to 3 days and then extended to 6 days and then 16 days. the olympic gamesa is dubbed as the greatest show on earth, which involves thousands os sports persons both men and women from all around the world competing to achieve one goal. The political

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    Essay Length: 270 Words / 2 Pages
    Submitted: November 28, 2011 Autor: viki
  • WidGet International’s Policy on the Boy Scouts of America

    WidGet International’s Policy on the Boy Scouts of America

    Widget International’s Policy on the Boy Scouts of America Widget International is currently taking into consideration their policy regarding the matter of charitable contributions to the Boy Scouts of America; an organization that openly discriminates against homosexuals. The current policy at Widget International is to refrain from contributing to the Boy Scouts of America because their public discrimination against homosexuals conflicts with the company’s policy on antidiscrimination. Today, Widget International is faced with making a

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    Essay Length: 2,602 Words / 11 Pages
    Submitted: December 2, 2011 Autor: rhoover
  • Pk Electrics Entry International Market

    Pk Electrics Entry International Market

    Introduction PK Electrics was established in 1987 in Ningbo, Zhejiang province, China. After many years' development, it becomes a national supplier or a wide range of electrical supplier which includes cables,sockets,switches and light fitting and currently operating three factories all based in Zhejiang province. This report is to discuss something which includes that the reasons of PK Electrics entering international markets,sources of information for deciding international markets, opportunities and threats associates with entry into international

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    Essay Length: 1,274 Words / 6 Pages
    Submitted: December 5, 2011 Autor: lianlian
  • Globalization - International Business

    Globalization - International Business

    Social changes are taking place rapidly and it was not until recent that the words global, globalizing, globalization came into use more often and has made globalization increasingly omnipresent (Ritzer, 2009). The concept refers to the compression of the world and the intensification of consciousness of the world as a whole; which surpasses the physical borders rendering trade in the form of international business and free trade. Also, nations are moving away from self contained

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    Essay Length: 1,670 Words / 7 Pages
    Submitted: December 11, 2011 Autor: sufsid
  • International Operations Management

    International Operations Management

    • Analyse a real life company of your choice (This Company can be from any industry, and be at any stage of internationalization) for a new destination for internationalization. • You are expected to explain through combining three different theories of internationalization: economic, learning and network. The answer should argue the motivation, benefits, process and form of internationalization. If you are proposing an early stage of internationalization then please explain how this decision can be

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    Essay Length: 392 Words / 2 Pages
    Submitted: December 23, 2011 Autor: celynjoy
  • International Marketing Strategies of Marks and Spencer

    International Marketing Strategies of Marks and Spencer

    International Marketing strategies of marks and spencer. Dessertation on the above topic. Various marketing strategies used by marks & spencer in domestic and internationl market. SWOT which is strengths and weakenss are internal resources of the company and Opportunities and threats external resouces affecting the performance of the company. Strategic marketing - Segmentation, targeting, postiioning. Retail evnviroment in UK and other countries for comparison Literature review on any marketing strategies - marketing mix -4p which

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    Essay Length: 272 Words / 2 Pages
    Submitted: January 1, 2012 Autor: jpachpol
  • The Arab Revolution - the Conditions for International Military Intervention

    The Arab Revolution - the Conditions for International Military Intervention

    The Arab Revolution The conditions for international military intervention Ever since a man in Tunisia burned himself to death in December 2010 in protest at his treatment by police, pro-democracy rebellions have erupted across the Middle East. Egypt, Libya, Syria and others have faced social manifestations that aimed to change or modify actual regimes. As a reaction, governments have faced the challenge in a repressing manner. The most recent examples of such are Syria and

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    Essay Length: 1,998 Words / 8 Pages
    Submitted: January 12, 2012 Autor: juanpadominguez
  • Globalization in Sports

    Globalization in Sports

    Countries and governments had another perspective of sport. They viewed globalization of sport to be one of the ways to promote the welfare of their nation and to enhance their global position in the modern world. In example, Qatar is taking advantage of sports in all its forms and instruments, in order to use it to regain attention in the modern world and to reestablish their place in the world. Qatar is just one of

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    Essay Length: 724 Words / 3 Pages
    Submitted: January 14, 2012 Autor: karimz
  • International Marketing

    International Marketing

    5. Distinguish between: (a) free trade area, (b) customs union, (c) common market, (d) eco-nomic and monetary union and (e) political union. (a) Free trade area: Free trade among members. (b) Customs union: (a) plus Common external trade policy. (c) Common market: (b) plus Factor mobility. (d) Economic and monetary union: (c) plus Harmonization of economic policies. (e) Political union: (d) + Harmonization of other policies (foreign, social, legal, etc.). 6. Why is the international

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    Essay Length: 302 Words / 2 Pages
    Submitted: January 17, 2012 Autor: cinniej
  • School Shootings - a Crime Event

    School Shootings - a Crime Event

    Chapter summary by Alana Parker School Shootings and Guns By Wayne Petherick, Brent Turvey and Jared Kreeger From ‘Crime and Deviance‘, 2009 School shootings are not an occurring crime event linked to a specific area of the world. The United States have had the greatest issue in the world where most of the school shootings have taken Place and where the highest number of victims of such crimes have been recorded. Banning ownership of firearms

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    Essay Length: 527 Words / 3 Pages
    Submitted: January 17, 2012 Autor: aparker
  • Governance Failure at Enron - International Business and Finance

    Governance Failure at Enron - International Business and Finance

    INTERNATIONAL BUSINESS AND FINANCE -1 Governance Failure at Enron Enron Corporation was an American energy company based in Houston, TX Before its bankruptcy in late 2001, Enron employed approximately 22,000 employees and was one of the world's leading electricity, natural gas, pulp and paper, and communications companies, with claimed revenues of nearly $101 billion in 2000. (Enron Wikipedia) Throughout the years Enron was a successful profitable organization, or where they? Many discovered and media has

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    Essay Length: 835 Words / 4 Pages
    Submitted: January 18, 2012 Autor: Nandini11
  • Xsp Hosted

    Xsp Hosted

    I just wanted to send a quick reminder that you are invited to be a Hosted Attendee at XChange Solution Provider, taking place March 4-6, 2012 in Los Angeles, CA. XChange Solution Provider brings together over 225 solution providers for three days of networking opportunities and educational sessions with vendors and peers. As an XSP Hosted Attendee you'll receive: + Paid travel and accommodations. + A complimentary pass to XSP - Gain exclusive access to

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    Essay Length: 501 Words / 3 Pages
    Submitted: January 20, 2012 Autor: cnudd
  • Fin 419 - Assessing the Goal of Sports Products, Inc. Case

    Fin 419 - Assessing the Goal of Sports Products, Inc. Case

    Assessing the Goal of Sports Products, Inc. Fin/419 Use this as a guide only Goals Monitoring and establishing goals within a company can be a very challenging task to undertake. Most important is to ensure the stakeholders are considered while creating the goals of the company. While a conversation between Loren and Dale unfold some company concerns, they bring forth some important information to consider such as maximizing shareholder wealth, creating corporate governance, and form

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    Essay Length: 790 Words / 4 Pages
    Submitted: January 21, 2012 Autor: jamfsb1269
  • Historical Events' Effect on Women

    Historical Events' Effect on Women

    Historical Events' Effect on Women While women were traditionally kept in their household away from public eyes, they were not necessarily secluded from the outside world. By conversing with other family members, even a woman who spends little time outside their household can learn of ideas and gossips that are spreading in China. Because most women had been restricted to spending much of their lives in their household, their interaction with male family members, such

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    Essay Length: 1,213 Words / 5 Pages
    Submitted: January 23, 2012 Autor: adrian12

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