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Last update: March 29, 2022
  • Marketing Analytics Metal Mulisha

    Marketing Analytics Metal Mulisha

    Metal Mulisha Drives Sales and Improves Mobile Experience Metal Mulisha had a significant percentage of potential qualified leads exploring the website, they needed to use this traffic towards conversion. As soon as the company understood the lack of personalized interface in desktop and mobile experience they decided to improve it. The company optimized the mobile experience using personalized advertisements in every conversion, with historical behaviors and predictive analysis to profile their costumers. The mobile advertising

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    Essay Length: 266 Words / 2 Pages
    Submitted: February 26, 2015 Autor: hpiedra
  • Credit Market Competition and Capital Regulation

    Credit Market Competition and Capital Regulation

    Credit Market Competition and Capital Regulation Since intense competition occurs on credit market where good lending opportunities are in short supply, in author’s description, borrowers have gotten two valid tools to make banks monitoring, s.t. by requiring banks use some of their own capital in lending and allowing them to reap some of the benefits from the loans. Thus banks tend to hold higher level of capital and capital adequacy standards could be binding. Bank’s

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    Essay Length: 850 Words / 4 Pages
    Submitted: March 1, 2015 Autor: monkey
  • Marketing Research Process

    Marketing Research Process

                                                         MARKETING RESEARCH Marketing Research Process Establish the Need- if the information already exists, you can't afford it, when the costs exceed the benefits, and timing is wrong. Define the Problem- state the decision alternatives, not a symptom.(most important step) Establish the Research Objectives- stating what you need to study

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    Essay Length: 3,075 Words / 13 Pages
    Submitted: March 1, 2015 Autor: Anthony Adams
  • Marketing Management

    Marketing Management

    BUS 2205-3 Marketing Management Individual assignment Trung Nguyen Coffee Name: Kwai Chung Ying Student ID: 4024016 Trung Nguyen Coffee was introduced by four university students in 1996 and it is leaded by Dang Le Nguyen Vu now. It is originated from Vietnam so Trung Nguyen Coffee’s first coffee shop was opened in Ho Chi Minh City. After that, Trung Nguyen Coffee rapidly expand its business to other Asian countries and cities. Now Trung Nguyen Coffee

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    Essay Length: 1,537 Words / 7 Pages
    Submitted: March 2, 2015 Autor: Tiff Tiff
  • Introduction to Business and Management

    Introduction to Business and Management

    MANAGEMENT DEVELOPMENT INSTITUTE OF SINGAPORE IN TASHKENT (MDIST) ASSIGNMENT SUBMISSION COVER SHEET Course : Foundation Year Module : Introduction to Business and Management Lecturer : Miss ShefiehDorry Assignment Type : (Group Assignment) Due Date : 19 March 2014 S/N Student Name (As reflected in Passport) ID Number Student Signature 1 KudratullaevNurullo B1300094 2 KaramovKamil B1300105 3 Makhamadaminov Abdurakhim B1300033 4 Turgunov Asrorjon B1300051 Submitted on Due Date (Yes/No) : WordCount :1566 TABLE OF CONTENT Q1:

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    Essay Length: 2,090 Words / 9 Pages
    Submitted: March 3, 2015 Autor: izen
  • Marketing Assignment

    Marketing Assignment

    1. Identify, describe, and give examples of the four major types of business markets. 1. Producer Markets a. Individuals and businesses that purchase products used to produce other products or for use in their operations for the purpose of making a profit. b. Includes buyers of raw materials, semi-finished and finished items used to produce other products. c. Examples: i. farmers –purchase seed to grow crops such as corn, soybeans, etc., ii. construction firms –

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    Essay Length: 1,399 Words / 6 Pages
    Submitted: March 3, 2015 Autor: mahlsa01
  • The Implication of Technical Analysis in the Financial Market of Bangladesh:an Emprical Note on Dse

    The Implication of Technical Analysis in the Financial Market of Bangladesh:an Emprical Note on Dse

    THE IMPLICATION OF TECHNICAL ANALYSIS IN THE FINANCIAL MARKET OF BANGLADESH: AN EMPRICAL NOTE ON DSE THE IMPLICATION OF TECHNICAL ANALYSIS IN THE FINANCIAL MARKET OF BANGLADESH:AN EMPRICAL NOTE ON DSE SUMITTED TO: CHAIRMAN DEPARTMENT OF FINANCE AND BANKING JAHANGIRNAGAR UNIVERSITY FACULTY OF BUSSINESS STUDIES JAHANGIRNAGAR UNIVERSITY SUMITTED BY: MD.NAZMUL HUDA ID NO.20121101 DEPARTMENT OF FINANCE AND BANKING JAHANGIRNAGAR UNIVERSIY DATE OF SUBMISSION APRIL 13,2013 LETTER OF TRANSMITTAL January 13, 2013 TO The chairman Department

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    Essay Length: 3,642 Words / 15 Pages
    Submitted: March 4, 2015 Autor: Shams Zess
  • E-Marketing Strategic - Digi.Com Berhad

    E-Marketing Strategic - Digi.Com Berhad

    1.0 Introduction 1.1 DiGi’s company background DiGi.Com Berhad (DiGi) is a telecommunication company which was established on 24 May 1995. It is the first company which offers digital mobile communications service in Malaysia and is part of the Telenor Group. However, its mobile services operations are undertaken by a wholly-owned subsidiary, DiGi Telecommunications Sdn. Bhd. The main businesses of DiGi are generally phones, tablets, internet and plans. DiGi has a vision of being a company

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    Essay Length: 3,537 Words / 15 Pages
    Submitted: March 9, 2015 Autor: Tan Joven
  • Coke Marketing

    Coke Marketing

    Coca-Cola It all started with the original Coca-Cola brand beverage in 1886. For almost 70 years it was the only beverage produced and sold by The Coca-Cola Company. 1955 that Coca-Cola beverage offerings started to expand when a bottler in Italy started selling Fanta® Orange (About Us) . Listed below is a sample of the many different flavors Coca-Cola offers to their consumers (Wikipedia). There are many other countries and flavors, but I have provided

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    Essay Length: 1,181 Words / 5 Pages
    Submitted: March 10, 2015 Autor: RBeech21572
  • Introduction to Haribo Candy

    Introduction to Haribo Candy

    Introduction to Haribo Candy Colorado Technical University Online International Business Practices Randi Plante Ayesha Jackson Phase 1 DB2 February 18, 2015 Introduction to HARIBO On December 13, 1920 in a small backyard laundry-kitchen, the history of the now world-famous company HARIBO was started by Hans Riegel. HARIBO employs over 6,000 people worldwide. HARIBO has sales offices in 22 countries and they also operate 15 different manufacturing sites in 9 European countries (HARIBO of America, 2015).

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    Essay Length: 577 Words / 3 Pages
    Submitted: March 12, 2015 Autor: Ayesha Jackson
  • Ikea’s Global Marketing Analysis

    Ikea’s Global Marketing Analysis

    de montfort university city univeRsity of hong kong Part-Time BA (Hons) Business Administration and Management Cohort: January 2014 Module Title: International Marketing (Module code: BAMG 2103) Assignment Topic/ Title: IKEA’s Global Marketing Analysis Name of Instructor: DR. KENNETH K. KWONG Name of Student: CHEUK YIN TONG TAMMY (DMU Student No.P13014xxx) CHOW FUNG KUEN HEIDI (DMU Student No.P13014125) LEE KAI WING CALVIS (DMU Student No.P13014xxx) LI SING HUNG MAXIM (DMU Student No.P13014278) LOK HIU CHEONG (DMU

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    Essay Length: 4,602 Words / 19 Pages
    Submitted: March 15, 2015 Autor: carlos6lhc
  • Public Relations Lo1 Explain How Public Relations Functions as Part of the Marketing Mix

    Public Relations Lo1 Explain How Public Relations Functions as Part of the Marketing Mix

    Public Relations LO1 Explain How Public Relations Functions as Part of the Marketing Mix The marketing mix, the 4p’s, is the most commonly known marketing term. Its structure is the basic tactical components of a marketing plan. The 4p’s are price, which has to be right for the products image and also competing products, placement, finds the right outlets for the products target market which includes market research, product, must be fit for purpose for

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    Essay Length: 617 Words / 3 Pages
    Submitted: March 16, 2015 Autor: Danielle McGuinness
  • Procter and Gamble (p&g) Marketing Case Study.

    Procter and Gamble (p&g) Marketing Case Study.

    Procter and Gamble (P&G) marketing case study. Introduction Procter and Gamble is the one of the finest multinational company in U.S.A. Procter & Gamble dealing with various businesses. It deals with various consumer products, like, pharmaceuticals, cleaning Supplies, Personal care, and pet supplies. It covers up maximum number of consumer affordable products, and the business stand one of the multinational company in America (Dyer, Dalzell and Olegario). P&G brands are prolifically sold across 180 different

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    Essay Length: 1,922 Words / 8 Pages
    Submitted: March 16, 2015 Autor: Aaron10
  • Efficient Market Discussion and Understanding of Finance

    Efficient Market Discussion and Understanding of Finance

    Li Efficient Market Discussion and Understanding of Finance ________________ As the 2013 Nobel Laureates in economic science, both of Eugene Fama, from the University of Chicago and Robert Shiller, from Yale University, have made famous contribution to the finance world. Even though their views toward market efficiency seem mutually contradictory, their theories has been highly valued by the finance academia as well as industry. This paper compares and contrasts the work of both of them

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    Essay Length: 854 Words / 4 Pages
    Submitted: March 17, 2015 Autor: Ding Li
  • Retail Marketing Strategy

    Retail Marketing Strategy

    Retail Marketing Strategy We started with the Black Friday Concept of marketing that is practiced by U.S. retailers, wherein the mega sales starts at mid-night immediately after the Thanks Giving Thursday. It is the start of profit making season for all the retailers and this profitable phase goes till the January next year. Retailing can be defined as the last stage of business activity of selling goods and services to final consumers. Retail is a

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    Essay Length: 925 Words / 4 Pages
    Submitted: March 17, 2015 Autor: Bitasta Bhadra
  • Pepsi Coca Cola International Marketing

    Pepsi Coca Cola International Marketing

    Coca Cola and Pepsi are the leaders in carbonated soft drink market. The two companies are in constant competition and have been in competition since the early 1890s when Pepsi was created, just seven years after Coke. Today Coke controls 42% of the market and Pepsi controls 30%, but numbers have varied over the years. Often Coca Cola finds itself ahead as the two American companies race to conquer the soda industry, but in the

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    Essay Length: 508 Words / 3 Pages
    Submitted: March 17, 2015 Autor: breakersbabe
  • Dissertation Guide for Bcom and McOm Marketing Students

    Dissertation Guide for Bcom and McOm Marketing Students

    Midlands State University Faculty of Commerce Department of Marketing Management Dissertation Guide for Bcom and Mcom Marketing students Choosing a Research Topic * Topic must be of interest to the researcher, department, faculty, the university, the community, business, academics as well as being of interest to national aspirations. * Research is undertaken from two perspectives (1) from the problem perspective (2) opportunity perspective. Students are therefore encouraged to identify problems or opportunities in the business

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    Essay Length: 5,247 Words / 21 Pages
    Submitted: March 21, 2015 Autor: blessing
  • Marketing Clif Bar to China

    Marketing Clif Bar to China

    Term Project Marketing Clif Bar to China Abstract Clif Bar is a family owned private business that was formally launched in 1992 by Gary Erickson. In deciding where to introduce Clif Bar, we debated between India, China, Brazil, Spain, and Egypt, before finally deciding on China as our launch country. Looking at indicators such as GDP, household income, family structure, cultural foods and traditions, transportation, advertising options, and competition, we projected that China would give

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    Essay Length: 11,570 Words / 47 Pages
    Submitted: March 21, 2015 Autor: chelseadidio
  • International & Global Marketing

    International & Global Marketing

    Module Title & Code TM6003 INTERNATIONAL & GLOBAL MARKETING Module Leader and Seminar Tutor Julie Marshall Your student assessment number J05186 Word Count 2393 ________________ Content Portfolio Part 1 – Contemporary International Marketing Issue 1.0 Introduction 2.0 Contemporary international marketing issue 3.0 Conclusion References Portfolio Part 2 – Market Entry Strategy 1.0 Introduction 2.0 Factors affecting the choice of market entry strategies 3.0 Conclusion References ________________ Portfolio Part 1 – Contemporary International Marketing Issue 1.0

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    Essay Length: 2,399 Words / 10 Pages
    Submitted: March 22, 2015 Autor: maomao4nidaye
  • Marketing Plan for McBride Financial

    Marketing Plan for McBride Financial

    MARKETING PLAN FOR MCBRIDE FINANCIAL Marketing Plan for McBride Financial Robert Marler BSA/310 November 9, 2014 Joseph Rezendes ________________ Marketing Plan for McBride Financial The market, and what it can do for your company. A great marketing plan can go a long way for your company and making your more competitive with the competition. Think of reaching across the barriers of distance and time to bring in new clients extending your business needs across the

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    Essay Length: 982 Words / 4 Pages
    Submitted: March 22, 2015 Autor: rtrmarler
  • Marketing Plan Completion

    Marketing Plan Completion

    Appendices Illustrations Appendix A Implementation Figure 13.1 MARKETING PLAN COMPLETION Start Date End Date Budget Department Sampling Techniques 10/23/14 10/13/15 P 300, 000. 00 Marketing Department Tradeshow #1 ` 10/20/14 12/20/14 P 106, 000. 00 Advertising Tradeshow #2 “ “ Tradeshow #3 “ “ Exhibit “ 03/27/15 P , 000. 00 “ Internet Promotion 10/25/14 10/13/15 P 100, 400. 00 “ PRODUCT INTERMEDIATION “ Robinsons Mall (San Nicolas) 11/05/14 11/20/15 P 150, 000. 00 “

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    Essay Length: 809 Words / 4 Pages
    Submitted: March 22, 2015 Autor: ejsalacup06
  • Strategic Marketing Process Paper

    Strategic Marketing Process Paper

    STRATEGIC MARKETING PROCESS PAPER Strategic Marketing Process Paper Leading as a general manager LDR-620 July 16, 2014 ________________ Strategic Marketing Process Paper Before a company can ascertain the wants of its prospective clients, it must take a look at their resources and proficiencies, which might comprise backing, time and human resources. Outside that, the company should contemplate the kind of rivalry that might be found in the current marketplace, and how technical, political, societal and

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    Essay Length: 749 Words / 3 Pages
    Submitted: March 22, 2015 Autor: feist29902
  • Introduction Wal-Mart

    Introduction Wal-Mart

    EXECUTIVE SUMARY INTRODUCTION MAINBODY 1. The success and failure of Wal-Mart international plan: 2. International Human Resource strategy of Wal-Mart in Mexico: 3. The failure of Wal-Mart in Germany and South Korea: 3.1. Wal-Mart in Germany: 3.2. Wal-Mart in South Korea: CONCLUSION EXECUTIVE SUMARY Success in the United State after a short time business, holding the position of largest retailer in the US, in the early 1990s, Wal-Mart started its International Business in Mexico; open

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    Essay Length: 1,877 Words / 8 Pages
    Submitted: March 26, 2015 Autor: haanh93
  • Sale Marketing Wendy's Case Annalysis

    Sale Marketing Wendy's Case Annalysis

    A Marketing plan Taco Taxi Nixon Chen Sales and Marketing for Travel Industry (ICTM 311) Somsakol Tantichinda 5280860 Chatdaporn Sirimanoonphan 5480035 Sukrit Anantanasuwong 5480428 Neeranuch Srathongsang 5480537 Kitpipat Panjarat 5480665 Siriporn Kittiphichai 5480722 Mahidol University International College Contents Introduction (history of Wendy’s company) 3 Executive Summary 4-5 SWOT analysis 5-8 Target Market 9-10 Competitors 10-14 Marketing Positioning 15-17 Marketing mix products 17-18 price 19-35 place 37-40 physical existence 41-42 promotion 43-45 Introduction In 1969, Dave

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    Essay Length: 8,220 Words / 33 Pages
    Submitted: March 26, 2015 Autor: Bellevsn
  • Thread Website Marketing

    Thread Website Marketing

    The CEO of thread.com describes their mission statement as “Our mission is to make it dramatically easier for people to love how they look. We want to create a new global default for how people decide what to wear. That’s the vision,” (Kieran O’Neil 2013) his aim is to give people a personal stylist experience online without them having to leave the comfort of their own home. A new business such as thread.com will undoubtedly

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    Essay Length: 1,045 Words / 5 Pages
    Submitted: March 26, 2015 Autor: nikkishergill

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