Apple Computer Inc. - Management of Financial Resources and Performance

MANAGEMENT OF FINANCIAL RESOURCES AND PERFORMANCE

COURSE TITLE

STUDENT’S NAME

INSTITUTION

Date

Contents page………………………………………..………………………………….2

Introduction ………………………………………………….…………………………..3

Present strategy: Investment in New Technology ……………………………………….4

Key Financial Information and Ratios …………………………………………………..6

Industry Environmental Analysis ………………………………………………………..8

New Strategies and the Future ……………………………………………………………9

Moving Forward Strategies ………………………………………………………………10

Contender's Strategies and Apple's Reaction ……………………………………………..12

Recommendations and conclusion ……………….……………………………………….13

References…………………………………………………………………………………14

Declaration by the author

Introduction

Steve Jobs, Ronald Wayne and Steve Wozniak established it in the year 1976 and was consolidated in the year 1977 as Apple Computer Inc. furthermore, later, in the year 2007 renamed as Apple Inc. Cupertino, California is the headquarter of this worldwide organization that is included in outlining, fabricating, circulating and advertising of an extensive variety of versatile correspondence and multi-media gadgets, PCs and processing items and convenient advanced music players, and in addition an assortment of programming, administrations, organizing arrangements and outsider equipment and programming items that keep running on their equipment items. Mac Inc's. Fundamental items and administrations are iPhone arrangement, iPad arrangement, Mac arrangement, iPod arrangement, Apple TV, various purchaser and business programming applications - the working frameworks, the Safari web program, iTunes media program, iWork inventiveness among others.

As at 2014, Apple was the second biggest data innovation organization after Samsung Electronics measured by income and the third biggest cell phone maker all around. Also, Apple turned into the biggest traded on an open market organization on the planet by market capitalization esteemed at more than seven hundred billion US dollars. Apple has somewhat more than seventy-two thousand workers and works more than four-hundred and thirty retail locations in fifteen nations that go about as their essential appropriation channel. What's more, they work the online Apple Store and iTunes notwithstanding utilizing delegated affiliates and merchants of their items universally.