Colegio De San Jose-Atillite Store

COLEGIO DE SAN JOSE

Member: St. Louise de Marillac Educational System of the Daughters of Charity

E. Lopez Street, Jaro, Iloilo City

HIGHER EDUCATION DEPARTMENT

TIANGGE NI SAN VICENTE KAG STA. LUISA

Business Plan

In

Entrepreneurial Management 403

Submitted by:

Kenneth Rey A. Marbebe

BSBA-IV

Submitted to:

Mrs. Lucyl L. Gulmatico

Teacher

BUSINESS PLAN

(Draft)

October 2012

I. EXECUTIVE SUMMARY:

THE BUSINESS:

The Tiyangge of San Vicente kag Sta. Luisa will be the training ground for the BSBA students. It will provide learning’s and earnings to the volunteers with its products consigned and some services.

MARKETING STRATEGY:

Tiyangge ni San Vicente kag ni Sta. Luisa has wide range of target market as it is inside the school. The use of advertisement, promos and the beautification of the area will attract that large population to buy and avail the products and services offered.

OPERATIONS:

The tiyangge Ni San Vicente Kag ni Sta. Luisa will open 8:30 a.m. to 4:00 p.m. on school days. The area is located beside the school canteen. Volunteers of tiyangge have its own time to volunteer in the store, keeping the store operates 8 hours during school days.

MANAGEMENT TEAM:

BSBA 4 taking up the subject of Entrepreneurial Management in cooperating with the BMAP and BRC will manage the tiyangge in its daily operations and projecting plans. Volunteers will be responsible in their given time at the tiyangge, for efficient service to the customers.

II. History and Background of the Business:

The “Tiyangge ni San Vicente and Sta. Luisa,” will be a virtual workplace or a training store run by BMAP officers and BSBA students taking up Financial Mgt. Elective(Entrepreneurial Management) 403. The individuals are students who are taking up BSBA, especially the 4th year. The tiyangge will be there place where students will practice the learning’s in their