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Family Enterprise Management - Merck Pharmaceutical Problem

Autor:   •  January 26, 2016  •  Presentation or Speech  •  302 Words (2 Pages)  •  1,020 Views

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ENSI509 - FAMILY ENTERPRISE MANAGEMENT

Balancing Family and

Business Needs at

GROUP MEMBER:

Robert, Sandy, Annie, Pat, Lisa


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Outline

1. Case introduction

2. Key dilemma

3. Alternative Options

4. Proposed solution


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Introduction

 Oldest pharmaceutical and chemical company in the world

 Founded in 1668

 Went through difficult times but now it operates in 54 countries with 168 companies and 53

production facilities.

 Main products:

Generic drugs

Ethicals

Consumer Health Care

 

Liquid Crystals

Pigments

Life Science and Analytics


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Market Position and Limitations

(2005)

Sales (bn)

Net Margin

Rate of $1.25/1

 

Merck

5.84 11%

 

Schering

5.04 12%

 

Bayer

25.92

5%

 

Novartis

25.76

20%

 Narrower product range than competitors

 Distribution network is not strong enough in the U.S. Market


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Financial Position

Sales = 5.84 €bn

Balance Cash = 1.3 €bn

 

Public

 

Others

2%

Debt level = 0.945 €bn

Shareholder loans = 0.27 €bn Not in the best rating position

Possible transaction amount: €1.5bn - €2bn

Rate of $1.25/1

 Investors

...

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