Family Enterprise Management - Merck Pharmaceutical Problem
Autor: Van Tran • January 26, 2016 • Presentation or Speech • 302 Words (2 Pages) • 1,020 Views
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ENSI509 - FAMILY ENTERPRISE MANAGEMENT
Balancing Family and
Business Needs at
GROUP MEMBER:
Robert, Sandy, Annie, Pat, Lisa
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Outline
1. Case introduction
2. Key dilemma
3. Alternative Options
4. Proposed solution
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Introduction
Oldest pharmaceutical and chemical company in the world
Founded in 1668
Went through difficult times but now it operates in 54 countries with 168 companies and 53
production facilities.
Main products:
Generic drugs
Ethicals
Consumer Health Care
Liquid Crystals
Pigments
Life Science and Analytics
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Market Position and Limitations
(2005)
Sales (€bn)
Net Margin
Rate of $1.25/1€
Merck
5.84 11%
Schering
5.04 12%
Bayer
25.92
5%
Novartis
25.76
20%
• Narrower product range than competitors
• Distribution network is not strong enough in the U.S. Market
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Financial Position
Sales = 5.84 €bn
Balance Cash = 1.3 €bn
Public
Others
2%
Debt level = 0.945 €bn
Shareholder loans = 0.27 €bn Not in the best rating position
Possible transaction amount: €1.5bn - €2bn
Rate of $1.25/1€
Investors
...