Virtual Organizations

Virtual Organization

It seems that during the past few years, the concept of a virtual organization has become increasingly popular; this concept of a company, whose staff work individually, independent of a physical office, yet collaboratively through technology, working toward and achieving the larger unified goal of that company (). A virtual organization or company is one whose members are geographically apart, usually working by computer e-mail and groupware while appearing to others to be a single, unified organization with a real physical location. The recent technology has enabled the structure to be more universally applicable.

Kudler Fine Foods

Kudler Fine Foods is gourmet food shop that was started in 1998, by the owner Kathy Kudler. Kathy Kudler decided to open her own gourmet food shop with just an idea to create a shop that would stock a wide selection of the freshest ingredients as well as all of the tools a gourmet cook could ever want. Kathy was certain that combining the convenience of one-stop shopping with reasonable prices would be a recipe for success. Her idea of opening a store was big success and in two years Kudler’s expanded with the opening of the Del Mar location. The latest store opened in Encinitas in 2003 and looking for just the right spot for another one. Kudler Fine Foods is committed to providing our customers with the finest selection of the very best foods and wines.

Organizational Structure at Kudler Fine Foods

An organization can be structured in many different ways, depending on their objectives. The structure of an organization will determine the modes in which it operates and performs.

Organizational structure allows the expressed allocation of responsibilities for different functions and processes to different entities such as the branch, department, workgroup and individual.

Kathy Kudler was a passionate about gourmet cooking and she was frustrated and aggressive of traveling and shopping for ingredients at different stores. She opened a that store on based on her vision and her mission was to provide their customers the finest selection of gourmet foods ,ingredients, wines, and related needs from around the world. So Kudler has an organizational culture that operates on the level of core beliefs. Kathy Kudler desire to develop a business was centered on a vision and the need for convenience. Kudler designed her company to satisfy the needs of the customer. The core beliefs of the company encompass quality, convenience, variety, superior service, and elite products. Kudler makes sure that the individuals hired have a passion and commitment to fulfill the mission of the organization, and stand behind the core beliefs set forth. This way of thinking has contributed to the success of the company in providing exceptional service to customers by having the finest