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Last update: October 17, 2016
  • Kingdom of Joy - Hotel Industry - Marketing Case

    Kingdom of Joy - Hotel Industry - Marketing Case

    1.0 Executive Summary Kingdom of Joy has identified as a Hotel industry which provides leisure for the people who really love to admire their free time happily. Vision of the Kingdom Of Joy is the “Happy moments you have never ever experienced”. Our aim is to provide people with a brief escape of fun over the course of their normal day. Our services will exceed the expectations of our customers. We are not only giving

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    Essay Length: 887 Words / 4 Pages
    Submitted: February 27, 2012 Autor: Thayalan
  • Case Study 11-1 Medieval Adventures

    Case Study 11-1 Medieval Adventures

    Case Study 11-1 Medieval Adventures Questions 1. Prepare monthly income statements, balance sheets, and cash budgets based on sales increases of 500 units per month and 30-day advanced production for January through September. See attached income statements, balance sheets and cash budgets. When will the company need extra funds? How much will be needed? When can a short-term loan to cover the need be repaid? The company needs extra funds in April to keep from

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    Essay Length: 681 Words / 3 Pages
    Submitted: February 27, 2012 Autor: viki
  • Challenges Case

    Challenges Case

    engaged in their work, they're more productive. The bigquestion is - what gets them engaged? The answer could be a number of differentthings. Some people are motivated by money, others by promotions. The answer can be specific to a personality, roles within the company, responsibilities, leadership,company values or even the company's products or services. Some organizations makeit a priority to understand where engagement levels are low and then work to bringthose levels up. Other organizations

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    Essay Length: 2,170 Words / 9 Pages
    Submitted: February 27, 2012 Autor: peter
  • Yamaha Case

    Yamaha Case

    If you are someone who has your own band or just simply want to strum out on your own, you may want to consider getting a Electric Yamaha guitar. This is one of the most popular guitars available and one of the best types to choose from because of everything it can do. You'll be able to produce quality background sounds for your music or even use the guitar for some important plays. Yamaha guitars

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    Essay Length: 573 Words / 3 Pages
    Submitted: February 27, 2012 Autor: jon
  • Dream Case

    Dream Case

    In this society, everyone wants to find dream job such as accountant, lawyer, politician and so on. Also, they hope earn a great deal money in their job. However, you can see successful sports professionals can earn a great deal more money than people in other important professions. Is it fully justified or unfair? Each person has different position. Some people think it is fully justified because the successful sports player spends a lot of

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    Essay Length: 311 Words / 2 Pages
    Submitted: February 27, 2012 Autor: Antonio
  • Gucci Case Study

    Gucci Case Study

    Introduction When most people hear or see Gucci, the names Domenico de Sole or Tom Ford aren’t usually the first things the consumers think of. They usually think of affordable high class luxurious products, which de Sole and Ford helped make possible. These two men were responsible for bringing this declining label into the success that it is today. From 1991 to 1993, Gucci’s losses amounted to over 100 million, which meant management was not

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    Essay Length: 1,026 Words / 5 Pages
    Submitted: February 27, 2012 Autor: hchow89
  • Starbucks Case

    Starbucks Case

    sssssss How is the company structured?: We'll T&T Supermarket organizational structure is basically based around its conventional and hard /discount divisions. Right now the company is focusing on capitalizing the opportunities in apparel, financial services and health and seeking to improve its offering to Canada's growing multicultural population. T&T is Decentralized I would say because it is a bigger business which organizational structures often have several individuals responsible for calling the shots and managing the

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    Essay Length: 369 Words / 2 Pages
    Submitted: February 28, 2012 Autor: peter
  • Starbucks - Case Study

    Starbucks - Case Study

    1. What do you think would be the impact of current economic slowdown to the sales of Starbucks? (Ch3 p.2) The economic slowdown has brought many changes in consumer spending behavior. However, drastic spending cuts have been seen in “discretionary purchases” or purchases that are optional (i.e. apparel, electronics, home furnishings, toys, etc.), and luxury purchases. Affordable and “simple” purchases have are thriving. Based on this analysis, I would conclude that Starbucks’ sales will either

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    Essay Length: 797 Words / 4 Pages
    Submitted: February 28, 2012 Autor: rakdalal
  • Cars Case

    Cars Case

    Welcome to enter our Monster Beats Headphones shop. Hi-end of the level of music reduction amplifier and a perfect hi-fi speaker, but people on these equipment connection know nothing, just use ordinary wire to transmit high fidelity signals. All Monster Beats Headphones at Our Eshop Have High Quality.Now We Make Promotional With Big Discount, and We Will Send The Headphones With Fast Shipping, And We Also Offer Best Customer Service, No sale Tax . I

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    Essay Length: 346 Words / 2 Pages
    Submitted: February 28, 2012 Autor: bob.b
  • Ferrocene Case

    Ferrocene Case

    Fig. 1: EAS of bromine on a benzene ring The three important steps should be noted in this reaction. The first is the generation of the electrophilic bromine. This occurs through the FeBr3 catalyst which forms a complex with the bromine gas. Essentially, a good leaving group, -FeBr4-, is created where one did not exist before. The second step is the attack of the aromatic π-electrons ring on the electrophile, causing the –FeBr4- to leave.

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    Essay Length: 277 Words / 2 Pages
    Submitted: February 28, 2012 Autor: simba
  • Starbucks Case

    Starbucks Case

    Background Starbucks was found in Seattle, Washington in 1971 by three young men. The young men decided to sell hand made fresh brewed coffee at a price of $1.50 for a cup of coffee that would normally costs only $0.40 elsewhere. The company started expanding and there was high demand on coffee; they also created a comfortable relaxing place where customers can sit down and relax while enjoying their coffee. Sales have picked up, and

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    Essay Length: 2,032 Words / 9 Pages
    Submitted: February 28, 2012 Autor: andrey
  • Nokia Case

    Nokia Case

    As far as Nike's core competencies go, I feel their strongest ones are the very words provided in their mission statement; inspiration and innovation. Nike is known for having some wild designs and color schemes for their shoes. This loudness really attracts people to them, especially their running ones. I have seen this first hand because I work in a sneaker retail store. Nike is our best seller and they are the brand of shoe

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    Essay Length: 318 Words / 2 Pages
    Submitted: February 28, 2012 Autor: descolled
  • Case Study Thailand

    Case Study Thailand

    Country Case Study – Thailand Part 1: 1. Thailand is a constitutional monarchy that traces it's founding to 1238 and its current monarchy traces to 1767 with King Rama I. Today, Thailand has a population of 65.74 million men and women (Data based on Bank of Thailand) and an annual GDP (2007) of $246 billion. Thailand has the unique distinction of being the only South East Asian country never to have been colonized. The majority

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    Essay Length: 2,684 Words / 11 Pages
    Submitted: February 28, 2012 Autor: andrew
  • Multiculturalism Case

    Multiculturalism Case

    London is one of the most culturally and ethnically diverse cities on the planet. 1.0 Introduction The term "multiculturalism" is a controversial and divisive issue in the UK. The most recent census done in 2001 depicts that 30% of London residents are foreign – born. There are at least 50 ethnic communities with populations of 10000 or more in London. (Benedictus, 2005) A truly multicultural and multiethnic society—London will be evaluated and accessed in this

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    Essay Length: 679 Words / 3 Pages
    Submitted: February 28, 2012 Autor: viki
  • Btech Case

    Btech Case

    ever to understand exactly what is marketing, we can look through these four definitions: _ Marketing is a process, anticipates and supplies customer requirements efficiently and profitably (BBP Professional Education, 2004) _ Marketing is a social and managerial process by which individuals and groups obtain what they need and want through creating, offering and exchanging products of value with others (Kotler, 1994) _ Marketing involves the business understanding the needs and wants of customers and

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    Essay Length: 834 Words / 4 Pages
    Submitted: February 28, 2012 Autor: simba
  • Sonnets Case

    Sonnets Case

    That Four Letter Word (Italian) Afflict, is that what we really want? Or is it the joy that gives content and Interest or those who take it right out our hand Giving us that fever or feeling gaunt Peace, love, and desire within our soul Blinding with the idea of passion, Giving me this look of paleness, ashen Leaving this pain in my heart like a black hole Like what happened to the felicity? The

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    Essay Length: 300 Words / 2 Pages
    Submitted: February 29, 2012 Autor: jon
  • Test Case

    Test Case

    On the one hand, he identified book retailing as an industry segment that could exploit the power of emerging Internet technologies and found the Amazon.com, which enjoyed several years of tremendous growth, from an online bookstore into an online superstore, expanding the online business from retailing to auctions and marketplaces. He propelled the company through the dot com crash by partnering with traditional retailers and on to being a highly profitable online retailer. On the

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    Essay Length: 268 Words / 2 Pages
    Submitted: February 29, 2012 Autor: yahya12
  • Andersen Case

    Andersen Case

    Andersen not only performed the external financial statement audit for Enron, but also took a part in Enron's internal audit functions; this implies that Andersen is directly related to Enron audit committee. By the fall of Enron; the board of directors, including the audit committee have considered taking action in order to prevent it. According to Skilling's resignation; Sherron Watkins, Enron vice president of corporate development, has sent the letter to Kenneth Lay, previous CEO,

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    Essay Length: 288 Words / 2 Pages
    Submitted: February 29, 2012 Autor: peter
  • Competition Case

    Competition Case

    Chapter 7 Competition is vital in every business as there are more companies entering the market and all companies are striving very hard to achieve a good profit. Harley Davidson has a very narrow market amongst the people as the pattern of there bikes vary and are not suitable to all ages. There are lots of competitor's strategy which are faced and harley davidson should improve in all things.We will discuss it along with the

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    Essay Length: 478 Words / 2 Pages
    Submitted: February 29, 2012 Autor: jon
  • Ace Repair Case Study

    Ace Repair Case Study

    Cost of Capital 4B ACE REPAIR, INC. Directed In 1978, while he was taking a course on entrepreneurship as a business student at a large state university, Peter Vanderhein wrote a term paper on the management of auto repair shops. Peter’s uncle owned a repair shop, and Peter had worked for him as well as for several other body shops when he was in high school and college. Once he began taking business courses, Peter

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    Essay Length: 382 Words / 2 Pages
    Submitted: February 29, 2012 Autor: jojomiyabi
  • Myths Case

    Myths Case

    I think all myths are a starting point for religion. They teach spirituality through lessons. They help to develop right from wrong and define a set of codes or values for society. Almost all myths are originated from a legend, and all legends are based on an element of truth. Myths do not need to be religious, but they are based on values or ideas. The values are often incorporated into religion. Good vs evil.

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    Essay Length: 417 Words / 2 Pages
    Submitted: February 29, 2012 Autor: antoni
  • Kayem Foods Case Study

    Kayem Foods Case Study

    Executive Summary Our group was assigned to take the position to continue the "buzz" marketing campaign recently conducted by Kayem Foods, Inc., for their speciality sausage product, Al Fresco chicken sausage. Matt Monkiewicz, director of marketing for Kayem Foods, Inc., had a critical decision to make in whether to continue with this type of marketing or find an alternative method. Thorough analysis of the case by our team was conducted in order to assist in

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    Essay Length: 1,566 Words / 7 Pages
    Submitted: February 29, 2012 Autor: jon
  • Ethics Case - Lisa Benton

    Ethics Case - Lisa Benton

    Introduction According to this case, we know that Lisa Benton is frustrated about her job in Houseworld. She cannot get the marketing training which most attracted her to this company at the beginning, and she also cannot build a good relationship with her boss, Deborah Linton, and the senior associate in her department, Ron Scoville. Lisa thinks this is one of most important things in her job. In this case study, I will discuss Lisa's

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    Essay Length: 1,490 Words / 6 Pages
    Submitted: February 29, 2012 Autor: rita
  • Game Case

    Game Case

    A game is structured playing, usually undertakenassually carried out for remuneratiodn, and from art, which is more sdften an expressionasdonsidered to be work (such as professional plasdaayers of spectator sports/gameasds) or art (such as jigsaw puzzles or games inasdvolving an artistic layout such as Mahjong, solitaire, or some video games). Key casdomponents of games are goals, rules, challenge, and ds. Gasadmes geneasdrally involsdave mental or physical stimulation, and often both. Many games help asddevelop practical

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    Essay Length: 292 Words / 2 Pages
    Submitted: March 1, 2012 Autor: arjunvgkk
  • Integration Case

    Integration Case

    Explain both the advantages and disadvantages in general of firms in a horizontally integrated sector against those in more diversified businesses, which are vertically integrated or conglomerates. Introduction This report aims to analyse and examine empirical evidence on the advantages companies will gain and the disadvantages they may come across when using the main types of business integration; horizontal, vertical, or conglomeration. Horizontal Integration - Advantages Horizontal growth is achieved by external or internal expansion

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    Essay Length: 376 Words / 2 Pages
    Submitted: March 2, 2012 Autor: annadraganova