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Last update: March 10, 2015
  • Business Ethics - Why Good People Do Bad Things

    Business Ethics - Why Good People Do Bad Things

    FROM THE DESK OF WENDY HARPER CONFIDENTIAL ADVICE TO CHARLES MARK RE: PENASCO PENSION ISSUE November 17, 2010 Charles – As promised in our telephone conversation on 15 November, I am providing you with my views on PENASCO's pension crisis. This memo includes the background research that I conducted in advance of our conversation, and at the end details what I believe the company should do to overcome some of the shortfalls described. 1. Why

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    Essay Length: 1,892 Words / 8 Pages
    Submitted: March 8, 2011 Autor: jon
  • Starbucks Coffee Product Case Study

    Starbucks Coffee Product Case Study

    Starbucks Product.(Question 1 a,b,c) When you think of Starbucks and what their product is, coffee always is the first thing that comes to mind. Starbuck's core product would ultimately be coffee or coffee beans. There are also many "auxiliary features" and benefits that are offered to consumers at a Starbucks coffeehouse. These features include cold blended drinks, non coffee drinks such as smoothies and frappaccino, pastries, coffee grinders, coffee brewers, and espresso machines. Music that

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    Essay Length: 1,615 Words / 7 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Is There Ethnic Discrimination in the U.K Market for Small Business Credit Against Black People?

    Is There Ethnic Discrimination in the U.K Market for Small Business Credit Against Black People?

    Is there Ethnic Discrimination in the U.K Market for Small Business Credit against Black People? Introduction Discrimination is the act where one is making a distinction in favour or against an individual by segmenting them in categories of age, gender, colour, religion, sexuality or disability. The first Discrimination Act that was placed in England to give everyone equal opportunities was the Race Discrimination Act in 1976. "Racial discrimination defines a person by referencing them in

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    Essay Length: 1,433 Words / 6 Pages
    Submitted: March 8, 2011 Autor: jon
  • Business Policy - Strategic Management Approach

    Business Policy - Strategic Management Approach

    Personal Reflections: The strategic management approach has to be top-down. Although the bottom line of a company may have very good ideas about taking the business to the next level, it is only the top-management that can make provisions to implement those ideas, while encouraging all the employees to think about ways in which they could make the business sustainable. Business processes sometimes will have to be re-engineered in order to implement the outcomes of

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    Essay Length: 855 Words / 4 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • Business Environment

    Business Environment

    Business environment is a set of political, economic, social and technological (PEST) forces that are largely outside the control and influence of a business, and that can potentially have both a positive and a negative impact on the business. http://www.1000ventures.com/business_guide/business_environment.html The rules governing the four freedoms of movement – for goods, services, people and capital – are not, by themselves, sufficient to achieve the objectives of the Single Market. These objectives can be fully achieved

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    Essay Length: 333 Words / 2 Pages
    Submitted: March 8, 2011 Autor: moto
  • Case Analysis on Hoover Dam Construction Video

    Case Analysis on Hoover Dam Construction Video

    Comprehend/Summarize Case Situation Man first attempted to tame the 1,400-mile Colorado River in 1901 through the building of a canal system that brought it into lower California in order to develop an agricultural center. This lasted for approximately four years before the canal failed and in 1905 begun a two decade long flooding issue in an area of 150 square miles. Beginning in 1907, people began investigating the possibility of where to build a dam

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    Essay Length: 789 Words / 4 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • Nut Island Case - the Alternatives

    Nut Island Case - the Alternatives

    GENERATE ALTERNATIVES The alternatives to the Nut Island case would be to reverse the affects of the five stages before they even took place. The solutions would consist of measures that would essentially avoid the Nut Island effect. That brings up the notion to ask what alternatives are their? Levy (2001) stated, (1) The first step is to install performance measures and reward structures tied to both internal operations and companywide goals. (2) Senior management

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    Essay Length: 283 Words / 2 Pages
    Submitted: March 8, 2011 Autor: simba
  • Descriptive Proposal of the Goal - Book Review

    Descriptive Proposal of the Goal - Book Review

    The Goal This book is a management-oriented book which is written by Dr. Eliyahu Goldratt who is a business consultant. His Theory of Constraints has become a model for systems management. First, it was published in 1984, however has been revised and published every 10 years. It is commonly used in college courses and business world with a focus towards the Theory of Constraints. It aims to apply people these concepts in real life. It

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    Essay Length: 279 Words / 2 Pages
    Submitted: March 8, 2011 Autor: rita
  • The Extent to Which Hrm Practices Should Be Designed to Fit with the Business Strategy

    The Extent to Which Hrm Practices Should Be Designed to Fit with the Business Strategy

    Business Strategy can be defined as the direction in which an organization wishes to move and establishes the framework for action through which it intends to get there. The purpose of the strategy is to maintain a position of advantage by capitalizing on the strengths of the business and minimizing on the weaknesses. On the other part, According to Fisher, Schoenfeldt and Shaw (1999) Human Resource management involves all management decisions and practices that directly

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    Essay Length: 500 Words / 2 Pages
    Submitted: March 8, 2011 Autor: peter
  • Fedex's Business Strategy

    Fedex's Business Strategy

    1. Historically how has IT played a central role in FedEx's business strategy and helped them achieve competitive advantage? FedEx used IT to help supporting its business strategy and achieve competitive advantage by offering value-added service, create switching cost, and reduce company labor cost. Value-added FedEx offered value-added service to customer. By being the first company that pioneers COSMOS the barcoding system to scan at each stage of delivery cycle, FexEx could tell location of

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    Essay Length: 371 Words / 2 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • Rendell Company Study Case (indonesian)

    Rendell Company Study Case (indonesian)

    Laporan Eksekutif SummaryThis akan memberi kita perspektif yang jelas seperti apa struktur organisasi yang optimal yang sesuai Rendell Perusahaan ditambah beberapa sistem kontrol tambahan dalam mencapai tujuan utama perusahaan. Kami juga akan menangani peran, fungsi dan tanggung jawab pengontrol dalam suatu organisasi. Kasus ini membawa kita ke dalam Perusahaan Rendell yang saat ini mengalami masalah antara pengontrol perusahaan dan divisi controller. Kami menilai keuntungan dan kerugian dari struktur organisasi Martex apakah dapat diterapkan dan dilaksanakan

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    Essay Length: 826 Words / 4 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Mkt Cooperation Case

    Mkt Cooperation Case

    Problem define: The main problem of this case is that the CEO is having trouble to formulate a strategy in response to the sales slump and to find a way for implementing the correct measurement. Decisions regarding market research and its internal quality control, co-branding, offering discounts and product improvement strategy has to be taken into considerations so as to ensure a positive response in the future. These following issues should be addressed before getting

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    Essay Length: 904 Words / 4 Pages
    Submitted: March 8, 2011 Autor: jon
  • Yahoo! Inc Case Study

    Yahoo! Inc Case Study

    Yahoo! Inc. (YHOO) 701 First Ave. Sunnyvale, California 94089-1019 United States Tel: (408) 731-3300 Fax: (408)731-3301 ________________________________________ Business Services: Internet search engine, audio and video streaming, store hosting and management, and Web site tools and services. Variant Names Four11 Corp. - Merger Viaweb Inc. - Merger 1998/06/01 HYPERparallel Inc. - Merger 1998/12/01 Launch Media Inc. - Acquisition 2001/06/27 Broadcast.com Inc. - Merger 1999/07/31 GeoCities - Merger DialPad Communications Inc. - Merger HotJobs Software - Merger

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    Essay Length: 3,064 Words / 13 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • Importance of Balanced Scorecard in Small Businesses

    Importance of Balanced Scorecard in Small Businesses

    Executive Summary The balanced scorecard is a powerful management tool that is being used to help change organizational culture. Before its development, many companies were relying on strictly financial data. This only allowed them to look at past data and not the company as a whole. The balanced scorecard revolves around the use of four perspectives, (financial, customer, internal business process, and learning and growth) to help translate strategy into measurable indicators of future growth.

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    Essay Length: 2,494 Words / 10 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Brand Building of Amul

    Brand Building of Amul

    Amul – Brand Building Exercise 2 Contents: Demerits of Marketing a Commodity Market …………………………………………………………….. 3 The value of branding concept …………………………………………………………………………………… 3 Difference between product & service branding ……………………………………………………….. 4 Amul – Brand Origin …………………………………………………………………………………………………... 5 Factors that shaped the brand & Role of Advertising Amul Mascot…………………………………………………………………………………………………… 6 History of Amul Butter Girl………………………………………………………………………………. 6 Brand Identity, Personality & Symbolism ……………………………………………………………………. 7 Consumer Perceptions & Branding Values ………………………………………………………………….. 9 Positioning of Amul & its competitors …………………………………………………………………………

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    Essay Length: 3,146 Words / 13 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Garners Platoon Mental Health Care Mini Case

    Garners Platoon Mental Health Care Mini Case

    MINI CASE P. 105-106 Garners Platoon Mental Health Care, Inc. Liquidity Ratios The liquidity ratios of the firm are slightly below the industry averages. This is due to inventory and accounts receivable making up a significantly larger portion of the current assets than cash and marketable securities. This may be indicative of a problem with inventory management and/or collection on accounts. Asset Management Ratios With this company the inventory management ratios further indicate that there

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    Essay Length: 1,014 Words / 5 Pages
    Submitted: March 8, 2011 Autor: simba
  • Ryka Inc Case Study

    Ryka Inc Case Study

    Introduction. Ryka, Inc. is one of the highly specialized companies in the competitive athletic footwear industry. What sets the company apart from others in its class is the fact that Ryka designs, develops, and markets athletic footwear just for women. The company was originally founded in 1986 as ABE Corporation. In 1987 it changed its name to Ryka. Sheri Poe was the first CEO of Ryka. She also served as an outstanding spokeswoman for the

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    Essay Length: 1,888 Words / 8 Pages
    Submitted: March 8, 2011 Autor: simba
  • Corporate Finance Padgett Paper Company Case Study

    Corporate Finance Padgett Paper Company Case Study

    Padgett Paper Products Company Question 1. Industry Analysis Padgett Paper, a publicly traded OTC company, sells stationary products such as notebooks and filler paper. a) High Cost of Materials - The paper industry relied on raw material prices like paper, which rose to more than 50% since 1994. b) Lower Profit Margins - With the increase in costs, smaller companies were not able to sustain their profit margins. These small companies were bought out or

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    Essay Length: 1,381 Words / 6 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • The Case for Evolving Systems Engineering as a Field Within Engineering Systems

    The Case for Evolving Systems Engineering as a Field Within Engineering Systems

    MIT Engineering Systems Symposium, March 2004 1 The Case for Evolving Systems Engineering as a Field within Engineering Systems Donna Rhodes and Daniel Hastings Engineering Systems Division Massachusetts Institute of Technology 77 Massachusetts Avenue Cambridge, MA 02139 The solution lies in the direction of taking a systems view of things. When you have the view from space, you realize that the concept of fields within fields within fields, systems of functioning within systems of functioning,

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    Essay Length: 4,637 Words / 19 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Mountain Man Case Analysis

    Mountain Man Case Analysis

    Problem statement: With the changes in beer drinking preferences, the Company is facing decline in sale of 2% annually. With the change in state laws, the competition is stiffening, big industry players are driving small firms out of business, and distributors and retailers are dropping smaller brands. Mountain Man customer base is aging and it needs to find an alternative. Situation Analysis: MMBC has been building a strong brand for the last years. Its

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    Essay Length: 1,487 Words / 6 Pages
    Submitted: March 8, 2011 Autor: peter
  • Gome Case Study Anaylsis

    Gome Case Study Anaylsis

    Parties involved in case: Gome – Leading specialized home appliance chain Vs The Color Television Price Alliance (9 core members including Konka, TCL, Hisense, Skyworth, Prima, Rowa, LG, Panda and Westlake) Problem Statement: The color television manufactures have joined hands to form an alliance and decided to control the prices of the color television in the China market. The purpose of this alliance is to stop any further price wars that might happen in the

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    Essay Length: 1,256 Words / 6 Pages
    Submitted: March 8, 2011 Autor: andrey
  • Case Study - Country of Turkey

    Case Study - Country of Turkey

    Turkey is a large, middle-income country with relatively few natural resources. Its economy is currently in transition from a high degree of reliance on agriculture and heavy industry to a more diversified economy with an increasingly large and globalized services sector. - - The energy sector is one that will benefit significantly from the growth in Turkey's economy. "Electricity demand is expected to grow by 7%, on average, each year for the next decade, thanks

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    Essay Length: 446 Words / 2 Pages
    Submitted: March 8, 2011 Autor: peter
  • Business Research of Kfc

    Business Research of Kfc

    1. Executive Summary We conducted a thorough study on the overall operation of the restaurant in the past few months. It was noticed that cooking method of using deep frying is the root cause to carry out the unhealthy food / junk food image. Also, promotion is mainly emphasized on selling chicken and ignores other choices that prevent the image development. We conclude that a set of detailed sampling design, data collection as well as

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    Essay Length: 2,035 Words / 9 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Business Plan - Pet Id Tag

    Business Plan - Pet Id Tag

    I. EXECUTIVE SUMMARY Losing pet is not only hard for the family but even harder for the pet itself. A dog or cat without a home is a pet without a life to offer. Hence, it is crucial for our society to take action and prevent the world of lost pets to catastrophe. Lost dogs and lost cats are just like a missing child, family feel heartbroken and it cannot be measured by the money

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    Essay Length: 2,672 Words / 11 Pages
    Submitted: March 8, 2011 Autor: viki
  • Mondavi Case Study

    Mondavi Case Study

    Mondavi is a winery worth $600 million located in Napa valley California. It has stake in 16 different brands through various types of ownership and partnership businesses. Its focus is in premium wine, and although the company has partook in different types of acquisitions and mergers, it is now (in 2002 when this case was written) has decided to grow organically, rather than through acquisitions, and position as a US luxury premium winery. This strategy

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    Essay Length: 1,027 Words / 5 Pages
    Submitted: March 8, 2011 Autor: peter

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