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Marketing Ethics - King’s Glory Education
King’s Glory Education (KGE), one of the largest education corporations in Hong Kong, is a Cram school that offers secondary school students tutorial classes. It mainly focuses on two major local public examinations, namely Hong Kong Certificate of Education Examination (HKCEE) and Hong Kong Advanced Level Examination (HKALE), and teaches students the techniques of answering questions in the examinations. Despite the huge profit this institution generated, its marketing activity is often being criticized as unethical
Rating:Essay Length: 851 Words / 4 PagesSubmitted: March 24, 2012 -
Ethics in Wireless Sales
Ethics in Wireless Sales…… THE SITUATION Abigail is a retail sales representative at a wireless company corporate store. The wireless company boasts that they have the largest, fastest network and most qualified, competent staff as a competitive advantage over their wireless rivals. She works in a store that is located in a growing, upper class neighborhood in Nashville, Tennessee. She is a dedicated and enthusiastic worker, and prides herself on providing excellent customer service while
Rating:Essay Length: 750 Words / 3 PagesSubmitted: March 25, 2012 -
Ethical Issues of Bp Oil Leaking
1. Introduction The company, BP is the third-largest energy company where produces approximately 3.8 million barrels of oil and gas per day and possesses 22,400 service stations over the world. However, the oil disaster called as BP oil spill or the deep water horizon oil spill was occurred on April 20th, 2010 in the Gulf of Mexico recording the greatest oil spill compared to other oil spill accidents in our history. The Deepwater Horizon oil
Rating:Essay Length: 3,087 Words / 13 PagesSubmitted: March 31, 2012 -
Business Ethics Paper
Business Ethics Paper Business Ethics Case 3.5 1.) What kind of paper is the National Enquirer? William Radolph Hearst founded the New York Enquirer in 1926. This paper was later bought by Generoso Pope Jr in 1952 and is now known as National Enquirer. The National Enquirer is a tabloid that was placed on the supermarket shelves in the 1970s by Pope after some extensive strategic marketing was completed. In order to have a successful
Rating:Essay Length: 699 Words / 3 PagesSubmitted: March 31, 2012 -
Ethics Question on Tattoo and Professionalism
As tattoos and piercings gain popularity with a younger generation of employees, interviewers and supervisors are developing new dress code criteria. While there are industries and companies that are tolerant of body art, it is still more common for businesses to hold a hard line, especially in jobs that require frequent customer interaction. For example, at the Fairmont Scottsdale Princess in Scottsdale Arizona, recruitment specialist Melisa Leserance said the company has definitive guidelines about on-the-job
Rating:Essay Length: 299 Words / 2 PagesSubmitted: April 4, 2012 -
Gandhi - the Ethical Leader
It has been over 50 years since Mahatma Gandhi has been assassinated by a radical Hindu, and more than eighty years since the publication of his book Hind Swaraj which expresses his views on modern civilization, mechanization, and Swaraj. Many alarmed Indians regardless of their mixed and ethnic backgrounds in India are gently and consciously agreeing on the concepts he described in his book as another approach towards growth. The moral values that Gandhi practiced
Rating:Essay Length: 1,736 Words / 7 PagesSubmitted: April 6, 2012 -
Bunsiness Ethics
1.0. Introduction 1.1. Executive Summary 1.2. History of Nike Company Nike originated in 1962 by Philip H. Knight, a Stanford University business graduate. Knight who was a member of the University of Oregon track team traveled to the Onitsuka tiger company. Knight got into agreement with the Onitsuka tiger to import some of its shoes in America on a small scale. Knight believed that the Japanese running shoe can be a great competitor for the
Rating:Essay Length: 739 Words / 3 PagesSubmitted: April 6, 2012 -
Ethical Dilemma
The ethical dilemma that I encountered in a previous job was when I discovered that a co-worker was abusing company privileges by writing company checks out for large amounts of money in their name . The supervisor in the division was informed of the employee’s actions and the amount of money that the employee was stealing from the company but did not make any efforts to report the actions to the appropriate management personnel for
Rating:Essay Length: 899 Words / 4 PagesSubmitted: April 8, 2012 -
Ethics Bad Apple or Bad Barrel
Executive Summary In the beginning, Adam and Eve were cast out from the Garden of Eden for partaking of the fruit of tree of life – Original Sin. In so doing, they destined mankind to be eternally band from the Garden. The question: Was Adam just a bad person for eating the fruit or was he coerced by Eve, who had already partaken, the serpent, which was surely vile, and the surrounding circumstances of the
Rating:Essay Length: 4,538 Words / 19 PagesSubmitted: April 9, 2012 -
The Future of Workplace Values, Ethics, and Emotions
Introduction I choose to discuss values, ethics and emotions of the workplace since I feel these are the core elements to make a workplace run smooth. Without these three things a workplace can become disheveled and confusing. First, I will begin by discussing values in the workplace past, present and future. Secondly, I will discuss ethics and the role it plays in business past, present, and future. Finally, I will discuss how emotions in the
Rating:Essay Length: 2,050 Words / 9 PagesSubmitted: April 11, 2012 -
Business Ethics
Module Title: Business Ethics Module Code: UGB 210 Module Leader: Mark Winter Due Date: 16 December 2011. You are required to deliver a paper copy to Library Assignment Services BEFORE 2pm on that date. ASSIGNMENT TITLE: Ethical Audit Report Weighting: 100% Task: Select an organisation from the list below and write an ethical audit report providing a ‘snapshot’ of the organisation’s business ethics. In EXCEPTIONAL circumstances you can request to audit an organisation in which
Rating:Essay Length: 252 Words / 2 PagesSubmitted: April 20, 2012 -
Ethics and the Golden Arches
TABLE OF CONTENTS Cover Page 1 Table of Contents 2 Executive Summary 3 Background 1 General Atmosphere 4 2 McDonalds 6 a. History 6 b. Charity 6 3 Parham vs. McDonalds 7 a. General 7 b. Supporters 8 c. Opponents 8 Conflicting Studies 1 National Bureau Of Economic Research: Working Paper 15862 9 2 Fast Food FACTS: Evaluating Fast Food and Marketing to Youth 9 Ethical Evaluation 10 Conclusion 16 Executive Summary A health crisis
Rating:Essay Length: 676 Words / 3 PagesSubmitted: April 30, 2012 -
Business Ethics
Issues: Did the action taken by Malaysia government which is spend million of ringgit into river cleaning project is ethical or unethical? Type of Issue: Systemic issues 1) UTILITARIANISM 1.1. Cost • Waste the tax payer money. - The funds transfer from the government to the operator of river cleaning is not equal. 1.2. Benefit • Reduces the pollution of river - The society can enjoy the drinking water in clean and safe condition. •
Rating:Essay Length: 309 Words / 2 PagesSubmitted: May 2, 2012 -
Lifeboat Ethics: The Case Against Helping The Poor
Lifeboat Ethics: The Case against Helping the Poor Introduction Garret Hardin talks about lifeboat ethics which is a whole antithesis to the human race helping the poor people and those facing difficulties, in the article about Lifeboat Ethics, The Case against Helping the Poor. To express his opinion the author uses a metaphor that involves a lifeboat and classifies the world into rich countries together with poor countries. The rich countries are equated to individuals
Rating:Essay Length: 1,144 Words / 5 PagesSubmitted: May 4, 2012 -
Ethics Case
The best marketing people in the world work for the credit card companies. Does that make them a business that uses ethics to the highest degree? Of course it does not! Let’s take an example from Visa and see if it is ethical marketing. “Now you can own anything, ant time, anywhere” (“squarecirclez”) then the add goes on to say “Introducing platinum access, the first card that automatically spread your purchases in two installments. So
Rating:Essay Length: 743 Words / 3 PagesSubmitted: May 5, 2012 -
Ethical Treatment of Animals
Ethical Treatment of Animals Animals have played an important role in many aspects of this world; some look upon these roles with favoritism, some with disgust. Animals give live birth and are considered different from humans by some people because of their behavior. Some animals are consumed as food by humans and other animals or trapped for their furs. Many times people get animals as pets and neglect them. Some animals are pulled out of
Rating:Essay Length: 2,828 Words / 12 PagesSubmitted: May 6, 2012 -
Bus 520 - How Personal Can Ethics Get
BUS520 Dr. Yohannes Abate “How Personal Can Ethics Get” 07/17/2011 Introduction Ethics often end and begin with the individual however it is a corporate concept in its entirety. An individual’s personal ethics in most cases has a direct impact on the company as a whole. It is true that corporations must take ethics seriously and make creating a culture of integrity a priority; however, it is also true that each individual must make decisions that
Rating:Essay Length: 654 Words / 3 PagesSubmitted: May 11, 2012 -
Personal Ethical Statement
PERSONAL ETHICAL STATEMENT This exercise was very enlightening, most of the results do coincide with how I view and handle situations. Whether they are situations at home, work or in class. I try and please everyone knowing that it may or may not happen. But I feel that I have to at least attempt it. Which ties into my core value result that is balancing between others and myself. Most of the time I am
Rating:Essay Length: 434 Words / 2 PagesSubmitted: May 14, 2012 -
Solving Ethical Dilemmas
Baker Greenleaf, one of the Big Eight accounting firms, is faced with a dilemma upon discovering that an account that they had previously shared with a fellow Big Eight accounting firm is in need of a special audit (Brooks, 2007). In an attempt to exclusively secure the account, Baker Greenleaf labels the account a high priority and assigns its top employees to take care of it. The account in need of assistance was a wholly
Rating:Essay Length: 1,193 Words / 5 PagesSubmitted: May 14, 2012 -
Ethical Decision Making
Ethical decision making can be categorized into three philosophical theories; consequentialism, deontology and virtue ethics. Consequentialism is the theory that when an ethical decision is made, it is done so with all of the potential consequences taking into consideration (Axia, 2011). Deontology is the theory that involves specific duties and rights of the person involved in the decision process and how it affects others (Axia, 2011). Virtue ethics concern the morality associated with personal making
Rating:Essay Length: 1,166 Words / 5 PagesSubmitted: May 14, 2012 -
Phl 323 - Business Code of Ethics
Business Code of Ethics Sandra Cuellar PHL/323 December 5th, 2011 Aubrey Weekes Business Code of Ethics Every great corporation has a humble start and Wal-Mart is no exception. As the biggest discount chain in the world, Wal-Mart employs over two million people in its stores all around the world and they continue to grow with the vast arrays of communities that they service all over the world. Sam Walton, the founder of Wal-Mart opened the
Rating:Essay Length: 1,254 Words / 6 PagesSubmitted: May 14, 2012 -
Business Ethic
Executive Summary Regarding the new diet beverage, the primary ethical issue for Ted is whether to promote the new product and how to promote it. According to the Framework of Ethical Reasoning, I did four lens analysis in the discussion part and listed five options for Ted, also I choose three main shareholders, who are Veridian Dynamics, Consumers, and MLM “down lines”, to explain the impact on different options. After comparison I believe the best
Rating:Essay Length: 271 Words / 2 PagesSubmitted: May 16, 2012 -
Ethical Analysis of Cpc
Summary. This paper explores the ethical dilemma that exists with the Columbia Packing Company, in which the company claims to have no prior knowledge of its many health code violations found by City officials. Part One of the paper provides a brief history of the company, as well as the company's initial statement regarding its alleged code violations. Part Two explains the discrepancy that exists between the company's public image and mission versus the unethical
Rating:Essay Length: 1,558 Words / 7 PagesSubmitted: May 25, 2012 -
Ethical Issues
The appeal of losing weight quickly is hard to resist for many. Most of us have struggled to lose weight at one time or another. A number of weight-loss pills are available at pharmacies or health food stores. Most of them haven't been proved effective, and some may be dangerous for your health. The weight loss industry is worth billions of dollars. Weight loss products are marketed as "the answer" to our problems. The term
Rating:Essay Length: 392 Words / 2 PagesSubmitted: May 28, 2012 -
Ethics of Governance
In August of 2006, David Wren of the South Carolina Sun News newspaper initiated an investigation of the nonprofit, Five Rivers Community Development Corporation. What Wren uncovered from that time to as recent as February 2007, is a truly shocking and unfortunate consequence of ineffective board governance. The organization had mismanaged 3.5 million dollars of public funds leading to a state criminal inquiry and ultimately the dissolution of the nonprofit. There are key questions hanging
Rating:Essay Length: 2,816 Words / 12 PagesSubmitted: May 29, 2012