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Last update: April 17, 2015
  • Pepsodent Case

    Pepsodent Case

    Pepsodent Abstract We, the group-2, basically want to focus the main brand Pepsodent and its three products-Pepsodent toothpaste, Pepsodent toothpowder and Pepsodent toothbrush under its product line. We worked on its marketing strategies which includes segmentation, targeting and positioning and marketing mix which includes product, price, place, promotion, packaging, public relation, publicity and politics etc. Objective of the study Our main objective of this study is to know about the marketing strategies (segmentation, targeting and

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    Essay Length: 3,405 Words / 14 Pages
    Submitted: November 10, 2011 Autor: jon
  • The Holocaust Case

    The Holocaust Case

    Abstract This is my abstract. I had typed this paper while I was in high school. It has been four years since I have had to use this paper, so keep in mind that it may be dated. This is just an example and not to be used for anything other than demonstrative purposes.   Historically, the word holocaust meant a religious rite in which an offering was completely consumed by fire. In current times

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    Essay Length: 536 Words / 3 Pages
    Submitted: November 10, 2011 Autor: Antonio
  • Autism Case

    Autism Case

    Autism Autism came about in the early 1900's when Eugen Bleuler, a Swiss psychiatrist, first used this term. He used autism to refer to schizophrenia symptoms. Than in the 1940's Leo Kanner used the term autism to describe children that have social and emotional problems. When Kanner did his research, he was studying children that had taken themselves away from human contact as early as age one. Autism describes conditions in which a person isolates

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    Essay Length: 1,150 Words / 5 Pages
    Submitted: November 10, 2011 Autor: simba
  • Vaccinomics Case

    Vaccinomics Case

    Article Summary 1 Omics is a relatively newly coined term that refers to all the components taken into account collectively, and the suffix ‘ome' is the object of investigation of the field (Bagnoli et al., 2011). Omics research has given rise to a plethora of fields such as genomics, immunomics, proteomics, and vaccinomics (Bagnoli et al., 2011). Genomics is the study of the complete collection of genes of an organism; immunomics is the study of

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    Essay Length: 813 Words / 4 Pages
    Submitted: November 10, 2011 Autor: antoni
  • Globalisierung Case (german)

    Globalisierung Case (german)

    Globalisierung Es gibt kaum etwas auf dieser Welt, das nicht irgendjemand ein wenig schlechter machen kann und etwas billiger verkaufen könnte, und die Menschen, die sich nur am Preis orientieren, werden die gerechte Beute solcher Menschen. Ein Wertewandel ist in einer der Zeit der Globalisierung zu spüren. Unternehmen operieren weltweit, nützen jeden Schlupfwinkel, um ihre Bilanzen zu verbessern. Profitgier auf Kosten anderer gibt den Ton an. Die Zahlen stehen im Vordergrund, nicht der Mensch. Verkörpert

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    Essay Length: 699 Words / 3 Pages
    Submitted: November 11, 2011 Autor: rita
  • Superfund Case - Liability Act of 1980

    Superfund Case - Liability Act of 1980

    Superfund The Comprehensive Environmental Response, Compensation, and Liability Act of 1980 better known as Superfund, is a program that was launched to deal with deserted hazardous waste sites. The program was originated due to the fact that dump sites for toxic wastes were being found back in the 1970's, such as the Love Canal. The Love Canal was a waste cite that had been covered up and development had started taken place in surrounding areas,

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    Essay Length: 677 Words / 3 Pages
    Submitted: November 11, 2011 Autor: peter
  • The Gillette Case

    The Gillette Case

    1. Since the distribution cost is high and the economic condition didn’t allow everyone to afford a high quality Gillette razor. Most of those who can afford it live in the big cities. Therefore, due to the distribution issue and average low income in rural area, I would focus the marketing resource on urban area. In this situation it is better to focus in increase in switching from knives to blades. At this point introducing

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    Essay Length: 358 Words / 2 Pages
    Submitted: November 12, 2011 Autor: yenny9369
  • Agricultural Case

    Agricultural Case

    CORPORATE FINANCE (BPMM 6053) TAKE HOME ASSIGNMENT CHAPTER 2 QUESTION 11 (PAGE 37) Cash Flows. Ritter Corporation's accountants prepared the following financial statements for year-end 2010. a. Explain the change in cash during the year 2010. The cash was increase from 2009 to 2010 from $ 35 to $ 50. This is due to b. Determine the change in net working capital in 2010. Net working capital 2009 = Current Assets – Current Liabilities =

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    Essay Length: 1,788 Words / 8 Pages
    Submitted: November 12, 2011 Autor: andrey
  • Parenting Case

    Parenting Case

    Nowadays, almost the young usually spend most of time in a study. They do not do anything. Their parents are ready to do everything for them. In this way is not good for them in the future. In my opinion, I strongly agree with the statement that young children should be required to help with household chores as soon as they are able to do so. Due to the fact that they need to practice,

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    Essay Length: 330 Words / 2 Pages
    Submitted: November 12, 2011 Autor: jon
  • Assets Case

    Assets Case

    Assets Non-current assets: As can be shown in the part of non- current asset, there is negative percentages like prepaid lease payment and invests in associates which the has been decrease, but on the other hand, the portion of property, plant and equipment faces 9.4% which increase taken place in this part. In the item Property development expenditure there is a tiny increase, which can be assumed as the similar line 0.22%.A total Non-current asset

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    Essay Length: 430 Words / 2 Pages
    Submitted: November 12, 2011 Autor: peter
  • Management Case

    Management Case

    Introduction I remember being asked when I was younger what I wanted to be when I grew up. It started out as an actress and changed to a plethora of things over the years. However, I did find it funny that President William Clinton wanted to be a professional saxophone player. How do you move from wanting to be a musician to wanting to lead a country? No matter how odd I found this to

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    Essay Length: 2,397 Words / 10 Pages
    Submitted: November 12, 2011 Autor: moto
  • Modeling Case - Behavior Changes

    Modeling Case - Behavior Changes

    Modeling Behavior changes are important to human development. When a person consciously exhibits specific behavior in the hope that it will be imitated, this is referred to as "modeling." The use of Modeling is an important skill, which can change the behavior of clients for a better lifestyle. Modeling, which is also called observational learning or imitation helps, to develop new behavior, attitude, value, and feelings by observing others. Modeling to a client must be

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    Essay Length: 2,131 Words / 9 Pages
    Submitted: November 12, 2011 Autor: simba
  • Melanin Case

    Melanin Case

    You may never see me again. Last week, I bought a few packets of milk candies from a supermarket. From the newspaper and TV reports, I learnt that this brand of Chinese-made candies have been contaminated with melamine - which is used in plastics and pesticides. I really hope that I haven't eaten them and have given them to my brother instead. Now, it is too late. Fortunately, I am not the only victim. More

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    Essay Length: 292 Words / 2 Pages
    Submitted: November 12, 2011 Autor: andrew
  • Companies Act

    Companies Act

    There is one statue called Companies Act, 1956. Broadly companies and corporations, both name styles are governed under the provisions of this Act - unless an entity is formed by a Special Act of the legislature; for example Food Corporation of India. Basically both are companies but the corporation status is perceived mainly in relation with 100% government companies or subsidiaries of government companies or government, its agencies, its authorities or its institutions being the

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    Essay Length: 307 Words / 2 Pages
    Submitted: November 13, 2011 Autor: andrey
  • A Vida Case (portuguese)

    A Vida Case (portuguese)

    A vida é uma coisa muito simples, temos que lutar todos os dias e não deixar nos ir a baixo. Tambem não devemos nos ir a baixo com coisas que não valem a pena, porque a que vida são 3 dias e 2 já passaram, temos que nos dedicar ao trabalho, amigos e ao amor e nunca desistir esta é a chave para o sucesso. Sempre manter nos focados no futuro, vivendo o presente e

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    Essay Length: 289 Words / 2 Pages
    Submitted: November 13, 2011 Autor: viki
  • Fashion Channel Case Study

    Fashion Channel Case Study

    Fashion Channel Case Analysis I. Statement of problem: As the only network dedicated solely to fashion, The Fashion Channel's (TFC) consistent Fashion for everyone strategy is facing challenges by the other two competitors Lifetime and CNN, which are separately targeting young females and men by their fashion-related programming. The channel needs to target the right viewers and offer advertisers an attractive mix of viewers, consequently strengthening its competitive position. II. Causes of problem: The Fashion

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    Essay Length: 933 Words / 4 Pages
    Submitted: November 13, 2011 Autor: andrey
  • Business Ethics Case

    Business Ethics Case

    Business Ethics Case CALDER vs. JONES, 465 U.S. 783 (1984) 1. What reason(s) did the Supreme Court give in their holding that California had personal jurisdiction over the defendants? The case CALDER vs. JONES is a case in which Jones, a California based actress claimed The National Inquirer a weekly magazine based in Florida and its president and editor, Jones, intentional intended to defame her character. South, the journalist who wrote the article is also

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    Essay Length: 482 Words / 2 Pages
    Submitted: November 14, 2011 Autor: simba
  • Myself Case

    Myself Case

    Label changeover cost was based on the average length of time that the bottling line was shut down to change from one label to another label of a same bottle size. This idle time was assumed to be 30 minutes, consisting of 20 minutes to reset the labeling machine and 10 minutes to restore the labeling machine to continuous error-free operation following the change in labels. Since the part-time bottling laborers remained idle during the

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    Essay Length: 294 Words / 2 Pages
    Submitted: November 14, 2011 Autor: viki
  • Thalassemia Clinic Case

    Thalassemia Clinic Case

    (a) Activity Length (minutes) Immediate predecessor(s) A Register -- B Consult and take tests A C Sample blood 10 B D Deliver blood sample to lab 10 C E CBS delivers blood to bank* 120 F Test blood delivered by CBS E G Cross-match** 150 D, F H Retrieve blood from bank 10 G I Deliver blood to clinic 10 H *120mins when CBS arrives 2 hours late **150mins (excluding travel time) if test is

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    Essay Length: 968 Words / 4 Pages
    Submitted: November 14, 2011 Autor: antoni
  • Dictionary Case

    Dictionary Case

    Agility - agile, fast, and light in movement fsAssistant - somebody who works to somebody else's instruction Buoyant - tending to float or rise to the surface of a liquid or upward in a gas Civility - the formal politeness that results from observing social conventions Defiant - deliberately and openly disobedient Formality - an official procedure that must be followed as part of a longer procedure or event Honesty - the quality, condition, or

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    Essay Length: 486 Words / 2 Pages
    Submitted: November 14, 2011 Autor: andrey
  • Taxation Case

    Taxation Case

    1. Would the results to the taxpayers in the Cesarini case be different if, instead of discovering $4,467 in old currency in the piano, they discovered that the piano, a Steinway, was the first Steinway piano ever built and it is worth $500,000? The two cases are different. In Steinway piano case, it is not taxable. Bargain purchase Old currency, taxable David: Not taxable until at sale Accretion to value, not treasure trove (tax codifications

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    Essay Length: 368 Words / 2 Pages
    Submitted: November 14, 2011 Autor: simba
  • Rohm and Haas Case Study

    Rohm and Haas Case Study

    Rohm and Haas Case Study: Problem Statement The main issue at hand here is the disappointing sales of Kathon MWX. The company estimated an amount of $20 million per year, and the sales at the time of the product launch was expected to be around .2 million. However, the sales in the first five to six months have only amounted to twelve thousand dollars, well short of the target. The product itself is solid and

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    Essay Length: 844 Words / 4 Pages
    Submitted: November 14, 2011 Autor: agamemnon74g
  • Accounting Fraud Case Analysis - Adelphia Communications

    Accounting Fraud Case Analysis - Adelphia Communications

    FRAUD CASE ANALYSIS Adelphia Communications, Inc. In 2005, founder of cable giant Adelphia Communications, John Rigas, along with two of his sons who served as CFO and EVP of the company were sentenced to prison terms for a list of crimes related to internal corruption. The company, one of the largest cable providers in the nation, was delisted from the NASDAQ in 2002, forced to file bankruptcy, and eventually sell off all its assets to

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    Essay Length: 1,270 Words / 6 Pages
    Submitted: November 14, 2011 Autor: antoni
  • Beauregard Textile Company

    Beauregard Textile Company

    Problem Identification Beauregard is a textile company with annual sales of about $82 million making it one of the largest firms in its segment. Currently, due to recent increase in costs the price of Triaxx-30, a fabric manufactured by BTC, has been increased from $3 to $4. The current supplier market for Triaxx-30 (T30) is a duopoly with Calhoun & Pritchard Inc. as the only other supplier. Since C & P have retained their price

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    Essay Length: 689 Words / 3 Pages
    Submitted: November 15, 2011 Autor: simplymesm
  • Case Study on Mumbai Dabbawala

    Case Study on Mumbai Dabbawala

    Case study on Mumbai Dabbawala Summary: A concept that started in the colonial period of British India over a century ago for serving British officers becomes India's economic capital Mumbai's most preferred service to get food from home for lunch without carrying lunch boxes during travelling to offices in the morning rush hour. The service is currently spread across the city of Mumbai, The service costs the consumers USD 10 per month, The subscription to

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    Essay Length: 765 Words / 4 Pages
    Submitted: November 15, 2011 Autor: rita