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Last update: February 12, 2015
  • A Promotional Activity Is Integrated to Achieve Marketing Objectives

    A Promotional Activity Is Integrated to Achieve Marketing Objectives

    A promotional activity is integrated to achieve marketing objectives From my view, Vinamit is directing to its main objective that are leading the quality of product. The company always tries to create best quality products by using the high technologies in production although the company can afford high cost. It is quite clearly that the products of Vinamit in Vietnamese market usually are priced higher than the similar others. In fact, that Vinamit is known

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    Essay Length: 319 Words / 2 Pages
    Submitted: November 11, 2012 Autor: mahdi
  • Data Mining - Tools and Benefits of Data Mining

    Data Mining - Tools and Benefits of Data Mining

    Data Mining Jenna Walker Dr. Emmanuel Nyeanchi Information Systems Decision Making May 30, 2012   Abstract Businesses are utilizing techniques such as data mining to create a competitive advantage customer loyalty. Data mining allows business to analyze customer information, such as demographics and purchase history for a better understanding of what the customers need and what they will respond to. Data mining currently takes place in several industries, and will only become even more widespread

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    Essay Length: 1,918 Words / 8 Pages
    Submitted: November 17, 2012 Autor: jennab42
  • Promotions Case

    Promotions Case

    Intro Collegiate Promotions distributes products that are marketed to students and alumni of major universities. High-selling products include coffee mugs and T-shirts that bear collegiate logos. In order to distribute its products, Collegiate Promotions has adopted an independent sales representative model. The sales representatives work for themselves and are not actual employees of Collegiate. They have independent contractor status. (Stewart, 2009) Evaluate whether or not the compensation system at Collegiate Promotions is effective. In my

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    Essay Length: 889 Words / 4 Pages
    Submitted: November 17, 2012 Autor: crispsocool
  • Proposal on Promoting the Anti-Epal Campaign

    Proposal on Promoting the Anti-Epal Campaign

    Proposal on Promoting the Anti-Epal Campaign (Pat) Brief on the Anti-Epal Campaign Based on the official Facebook page of the Anti-Epal campaign, people define "epal" as a "person acting or grandstanding in a politically tactless manner." In another source, it is defined as "short for ‘mapapel' or posturing by desperate people trying to do everything just to be recognized". Epal covers public officials who claim credit for publicly funded projects by placing their name, image,

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    Essay Length: 636 Words / 3 Pages
    Submitted: November 25, 2012 Autor: viki
  • Case Study: Black & Corporation (a): Power Tools Division

    Case Study: Black & Corporation (a): Power Tools Division

    Case Study:Black and Decker Corporation (A): Power Tools Division 1)Introduction: Black & Decker (B&D) corporation is a one of the most successful company that manufactures power tools, accessories, electric lawn, garden tools and residential security hardware. B&D’s sales reached a $4.8 billion in 1990, with nearly 50% of its product revenues generating from outside of the United States and 29% of its sales being from power tools and accessories. B &D is one of the

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    Essay Length: 847 Words / 4 Pages
    Submitted: November 25, 2012 Autor: mag2590
  • Russia - International Sales

    Russia - International Sales

    Inhalt • History 3 • Political Criteria 4 • Criteria related to domestic economy 6 • BIP 6 • Inflation 7 • Demografische Entwicklung 7 • Bedeutende Wirtschaftssektoren 9 • Industrie 9 • Landwirtschaft 9 • Services 10 • Labor Market 10 • Criteria Related to Forgein Economy 11 • Wichtigste Handelspartner 11 • Currency 12 • Liabilities 12 • Rating 13 • Zahlungsmoral 13 • Geschäftsbeziehungen 14 • Marktforschung 14 • Vertriebswege 14 •

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    Essay Length: 3,264 Words / 14 Pages
    Submitted: December 9, 2012 Autor: MC377
  • Credit Sales Collections Memo

    Credit Sales Collections Memo

    To: Paul Smith From: CC: Date: 4/28/2011 Re: Credit Sales and Collections It has already been acknowledged that you have an understanding that credit sales are sales in which you allow customers to receive product and pay at a later date. Paul, in your case, you will be extending this offer to your wholesale customers. While this is a good service to offer, in hopes of having more customers and increasing your revenue, there are

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    Essay Length: 287 Words / 2 Pages
    Submitted: December 12, 2012 Autor: BossLady
  • Point of Sales of Hbl Mini Mart

    Point of Sales of Hbl Mini Mart

    CHAPTER I INTRODUCTION Technology has almost reached its peak of progression. As society grows in both size and complexity, the need for data processing system continue to increase. Experts have formulated several systems however; they still seek for the betterment and advancement of created programs. The products of these creations are reflected in almost every part of the world, particularly in the market or industrial establishments. Technology, especially computer system plays a big role in

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    Essay Length: 639 Words / 3 Pages
    Submitted: December 19, 2012 Autor: simba
  • The Importance of Branding and Promotion to Retail Channels

    The Importance of Branding and Promotion to Retail Channels

    Identify the importance of branding and promotion to retail channels We are all aware that a brand or image is to represent I product that customers can be connected with by just looking at the brand. Branding is an image which is marketed so that it is recognized by the public and identified with a particular product where there is different kind of companies which are selling the same product for example two companies selling

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    Essay Length: 450 Words / 2 Pages
    Submitted: February 2, 2013 Autor: asaleh9
  • Bus 642 - Business Research Methods and Tools - Stress in the Workplace

    Bus 642 - Business Research Methods and Tools - Stress in the Workplace

    Michael Wilson BUS642: Business Research Methods and Tools Stress in the Workplace Instructor Raj Singh January 28, 2013 Stress in the Workplace Introduction It is almost inevitable to experience stress in the workplace, regardless of what organization or industry an individual works in. Through history, the presence of stress has always been a reality that once must face in the workforce. However, with the current state of economy stress in the workplace is a growing

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    Essay Length: 855 Words / 4 Pages
    Submitted: February 4, 2013 Autor: Samuellt
  • Individual Integration of Decision - Making Tools

    Individual Integration of Decision - Making Tools

    Assignment 4-4 Individual Integration of Decision-Making Tools Sharon L. Wise Franklin University BSAD 320 F1FF Professor Charles W. Booker July 28, 2012 Executive Summary The following document examines a business problem and develops a solution best suited to the monetary resources and nature of the business experiencing difficulty. The problem itself, how to avoid work delays and repair expenses as a result of damages to equipment, a brief background on the business and its first

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    Essay Length: 2,551 Words / 11 Pages
    Submitted: February 27, 2013 Autor: Wiseman53
  • Sales Management

    Sales Management

    The evaluation should be based to measure telemarketers’ performance comprehensively, and different demand levels of customer groups should be taken account into evaluation process. For example, the paper wholesales may require a large amount of envelops, but they tend to negotiate with Post Rite to get cheaper wholesale price, which in turn impacts on sales volume and gross margin. The following basis can be used in performance evaluation of telemarketers:  Sales volume by products

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    Essay Length: 382 Words / 2 Pages
    Submitted: March 4, 2013 Autor: himeiling
  • Support and Promote Staff Welfare

    Support and Promote Staff Welfare

    Staff welfare is a raising issue in companies especially in developed countries. Basically, every employer is required by law to provide essential amenities with sanitary measure such as toilets, clean drinking water for employees. Most employees also hope to find additional facilities such as a cloakroom and somewhere clean to eat and drink during breaks. For larger companies, it could even provide range from a vending machine to a dining room or canteen, perhaps with

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    Essay Length: 944 Words / 4 Pages
    Submitted: March 23, 2013 Autor: mattsuleung
  • How Is Social Media Used to Promote a Brand?

    How Is Social Media Used to Promote a Brand?

    How is Social Media used to promote a brand? Social media is defined as a form of electronic communication through which users create online communities to share information, ideas, personal messages, and other content such as videos, pictures, and website links. Today there are well over 200 different social media sites on the internet, the top five are: Facebook, Twitter, LinkedIn, Pinterest, and MySpace. Why use social media to promote a brand? Resent research shows

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    Essay Length: 422 Words / 2 Pages
    Submitted: April 22, 2013 Autor: cole8914
  • Applying Quality Improvement Tools to an Order Fulfillment Process

    Applying Quality Improvement Tools to an Order Fulfillment Process

    Applying Quality Improvement Tools to an Order Fulfillment Process Question 1: Explanation of how the process the team followed might align with DMAIC, the Deming Cycle and the creative problem solving process described in Chapter 7. The team’s process that was used is somehow related to the three processes that were mentioned in the question above, and I will explain each one of them briefly with a way of how it’s related to the team’s

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    Essay Length: 954 Words / 4 Pages
    Submitted: April 24, 2013 Autor: aharper3
  • Ibm Sales Managers Case Study

    Ibm Sales Managers Case Study

    # I30 Laptop Sales: Team Structure, Roles and Rewards 30/04/2013 Contents 1... Title Page 2... Contents 3... Executive Summary 4... Introduction 8... Sales Team Structure 10... Sales Team Salaries, Bonuses and Incentives 12... Bonuses, Incentives and Prizes 13... Future Growth and Expansion 14... Conclusion 16... References Executive Summary The following report is a detailed overview of the sales team structure and salaries, bonuses and incentives for the new I30 laptop. The report shows research on

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    Essay Length: 2,002 Words / 9 Pages
    Submitted: April 29, 2013 Autor: lagoss
  • Apple’s Asia Pacific Sales

    Apple’s Asia Pacific Sales

    Apple’s Asia pacific sales (ex-Japan) grew around 200% last year and accounted for 20% of Apples total revenue. (Dediu, p1-3) With this kind of revenue growth it is clear where Apple expects to continue its growth pattern and maintain its stock price and market dominance. As noted though with this dominance, Apple must be aware of regulatory issues in these foreign markets. Many countries will work to protect its domestic market and companies making it

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    Essay Length: 415 Words / 2 Pages
    Submitted: April 30, 2013 Autor: Msilver3331
  • Facebook: The Social Killer or Helpful Tool

    Facebook: The Social Killer or Helpful Tool

    First Name Last Name Joan Burke English 101 16-Sept 2012 Facebook: The Social Killer or Helpful Tool One of the biggest phenomenon’s of this generation is Facebook and with more than nine hundred million members, it proves to still be very popular among that demographic. Facebook was originally created for Stanford University students to have a social networking site, but now anyone from thirteen and older can become a member. As a social networking site,

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    Essay Length: 770 Words / 4 Pages
    Submitted: May 25, 2013 Autor: Chuggins6585
  • The Role of Social Media as a Tool to Boost Employee Engagement in Capgemini

    The Role of Social Media as a Tool to Boost Employee Engagement in Capgemini

    The role of Social media as a tool to boost Employee Engagement in Capgemini Introduction The human resource management industry is the spine of any organisation. With the world getting transformed into a technological village, Strategic HR is changing the Human Resource Management’s traditional rulebook. Strategic Human Resource Management is a transformational practice that initiates change and promotes usage of control mechanism that helps generate results. This essay is a case study of how Capgemini

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    Essay Length: 1,823 Words / 8 Pages
    Submitted: May 29, 2013 Autor: Priyanka
  • Hampton Tool Manufacturing Company - the Porter Analysis

    Hampton Tool Manufacturing Company - the Porter Analysis

    1. Think about the Porter Industry Analysis framework we read at the start of the course. Describe Hampton and its industry as specifically as possible and use the terminology of the Porter model. For each “Porter element,” describe the financial statement area/ratio of potential effect. Also, is it a good industry, both for the company and for the bank (to be financing)? Hampton Tool Manufacturing Company, a machine tool manufacturer, has weathered the cyclical fluctuations

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    Essay Length: 2,015 Words / 9 Pages
    Submitted: June 14, 2013 Autor: jmvincent
  • Internet Tools at Dirt Bikes

    Internet Tools at Dirt Bikes

    Internet Tools at Dirt Bikes Dirt Bike’s management has a concern about how much money is spent on communicating with people inside and outside the organization and obtaining information about developments in the motorcycle industry and the global economy. I am investigating the introduction to an intranet system and how Internet tools and technology could be used to help Dirt Bikes’ employees communicate and obtain information more efficiently by providing recommendations of various Internet tools

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    Essay Length: 1,038 Words / 5 Pages
    Submitted: June 19, 2013 Autor: lmcb83
  • How We Can Promote Unity, Solidarity, Peace and Progress in Malaysia Through the Understanding of History and Effective Implementation of Our National Philosophy?

    How We Can Promote Unity, Solidarity, Peace and Progress in Malaysia Through the Understanding of History and Effective Implementation of Our National Philosophy?

    How we can promote unity, solidarity, peace and progress in Malaysia through the understanding of history and effective implementation of our national philosophy? The very first step is we have to understand all the information about the national philosophy of our own country very well. What is our national philosophy? In Malaysia, the nationals called it as “Rukunnegara” which means the national principle in English. Our national philosophy was enacted on August 31, 1970, Merdeka

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    Essay Length: 2,336 Words / 10 Pages
    Submitted: July 16, 2013 Autor: hadeschong
  • Communication Tool

    Communication Tool

    I found an exercise from Ideafit Health and Fitness Association’s article, “Tools for Teaching Effective Communication” by Marci Clark. It included having a group of people blindfolded and then given a set of instructions on folding a piece of paper. I decided to include my family of four sisters and three brothers. In order from oldest to youngest, the participants included Tommy, Judy, Bobbi, Brenda, Harold, Randy, and Sandy. I gave them each a piece

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    Essay Length: 675 Words / 3 Pages
    Submitted: July 16, 2013 Autor: sandykwm
  • Quality Improvement Tools

    Quality Improvement Tools

    Applying Quality Improvement Tools To An Order Fulfillment Process, pages 565-567. Read the case study and discuss the three questions at the end of the case. Explain how the process the team followed might align with DMAIC, the Deming Cycle, and the creative problem solving process described in Chapter 7. - DMAIC ->(Define, Measure, Analyze, Improve, Control): 1. The first step in this process is Defining the current situation by setting objectives and forming the

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    Essay Length: 869 Words / 4 Pages
    Submitted: July 24, 2013 Autor: IAMTHEBEST
  • The Set of Controllable Tactical Marketing Tools

    The Set of Controllable Tactical Marketing Tools

    Marketing Mix MKT421 July 15, 2013   Marketing Mix Marketing mix has been defined a number of ways. According to Armstrong and Kotler (2011), it is “the set of controllable tactical marketing tools…that the firm blends to produce the response it wants in the target market” (p. 53). The marketing mix contains the elements of product, place, price, and promotion that are known as the Four P’s. These marketing mix elements are considered controllable because

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    Essay Length: 1,354 Words / 6 Pages
    Submitted: September 9, 2013 Autor: gomezcid

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