Automatic Cars

Firstly, I think this is a great idea since automatic car seems promising and seems to be so popular in the future. However, in the description I did not see is this applies to all cars or just automatic cars. Since for most of the cars people driving right now, they do not need anti-virus software. In the description, you said “Soter Inc. will offer cybersecurity software to protect technologically advanced cars from potential threats.”, I think it will be much clear to list the threat they are facing right now.   What problem they will have if the car was infected by virus?  Since technological advanced cars are only in development period, I think the market for you is a niche market. However, if you can persuade all the technologically car to use your product, you can be a monopoly.

Secondly, you did not mention price of the software. The software for the PC is around $50-60 each. What is your projective price for your product?

After reading your proposal, there are a few questions I need to be answered first. When you said technologically advanced cars, the first impression pops up in my mind is self-driving cars, which is under developing progress, is that what you mean by technologically advanced cars? Secondly, I cannot understand that how computers equipped in cars get virus. Since most software in cars are installed before customers’ purchase, what will be the chance that a car gets virus. Thirdly, you said that you want to cooperate with some big car manufacture, what is the No.1 pick in your mind. Next, who will be your customers, people who have technologically advanced cars, or automobile companies? And then, you did not mention price of the software. Based on my limited knowledge, the price of anti-virus software for PC ranges from $50 - $200. Since you target the automobile industry, the margin will probably be higher, so what will be the price for your software?