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Mgt409

Autor:   •  October 19, 2015  •  Exam  •  263 Words (2 Pages)  •  630 Views

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Strategic planning

Vision level: what are we trying to accomplish overall?

Mission level:

Vision: to create a new automobile company, providing high-quality,

Mission: create a company that is capable to make cars that ppl want, that are affordable, fuel-efficient, and safe, and making a profit doing so.

Goals:

-Manufacturing

        technology development and design

        build factories and assemble plants

        develop inbound and outbound logistics

-Finance

        raise capital

        cost accounting, process accounting, audit

        HR function

-Marketing

        market research, environment scan

        brand development         

        advertising development

Manufacturing objectives

-technology & design

        develop designer for actual cars

        research new

-build/equip

-logistics & supply

Build and equipment tasks

-build:

        find a place to put the factory

        build the building according to designing

-equip:

        purchase and install

Equip action items

-line

        consulting with design and logistics for technical requirement

        cost and price different vendor

-office

Office planning task assignment

-Furniture/ equipment/ supplies/ décor (pick up the phone, get bids)

...

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