Motivation Case

Objectives:

1- To Identify the role of motivation.

2- To emphasize the importance of motivation for organizations.

3- To fragmentize the motivation through a human relation management concepts.

Running a business is not an easy job but the most challenging part in it is to find and keep good employees. A business can’t succeed with effective managers only; employees are the base in any domain. All the highly successful owners know this rule and spend whatever time and energy needed to build and keep a good team. But how can managers start building a good team? First, they need to find people who want to succeed. Then, they need to figure out ways to help them succeed. It's a process that strongly needs motivation. Because also skilled and capable employees can lose their motivation and become unproductive. So owners and managers, need to do is find out how to keep employees motivated. Managers need to take some of the responsibility and not always put the blame on the employees. It's an equal partnership between employee and employer.

The American Heritage Dictionary of the English Language (2006) defined employee "as a person who works for another in return for financial or other compensation". Employees do not only work for money but for many other factors. People work because they have goals to achieve which decrease financial benefits from their goals. Maslow (1943) said that people work to survive and live through financial compensation, to make new friends, to have job security, for a sense of achievement and to feel important in the society, to have a sense of identity, and most especially to have job satisfaction. All employees that have job satisfaction are high performers in their respective workplaces. Motivation is the key word that helps employees to work without pressure. To motivate is to provide employees with a motive to do some tasks. It is to cause or provoke somebody to act usually positively. We can’t say that nobody can motivate employees at work because it means that there are no influential leaders, there are no effective managers, there are no motivational speakers, the psychologists in sports management teams are useless and that motivation is not achievable

A simple proof that motivation exists and plays an important role, read "I have a dream", the public speech by Martin Luther King, Jr., when he talked of his ambition for an America where blacks and whites, the poor and the rich, the educated and uneducated, the youths and the old and others would co-exist harmoniously and peacefully as equals on August 28, 1963.

When we mention the word “motivation”, the first thing we have in minds is raising salaries. Money is important to all people in all domains but money is not the only factor in motivation. Managers