People Management Assignment

"Developing excellent communication skills is absolutely essential to effective leadership. The leader must be able to share knowledge and ideas to transmit a sense of urgency and enthusiasm to others. If a leader can't get a message across clearly and motivate others to act on it, then having a message doesn't even matter."

— Gilbert Amelio

President and CEO of National Semiconductor Corp.

1.0 INTRODUCTION

The most contributing factor to any organization’s success is the possession of effective communication ability in management. Information technology has potentially influence communication in a way, but that has not curtailed the need for effective communication. For instance, e-mails, text messages, social networking are some of the various communication ways enable by information technology. In any organization communication represents;

• the backbone of the organization

• the speed lanes of business transactions

• a bond that sticks its different aspects together to create a solid foundation

• and lastly the energy forces that leads to growth.

Considering the above circumstances, every organization needs a manager who is capable of communicating effectively with the employees to build a successful and sustainable organization.

“Communication is the process by which information is transmitted and understood between two or more people”. (McShane and Von Glinow, 2008) . The principles of communication involves: is, purposeful that is to inform, influence and instruct, a package of signals, a process of adjustment, transactional, punctuated and involves content and relationship dimensions. Basically communication is an expression of an opinion, a bias, judgement, comment and impression.

In this rapid growing technological ad business era, employees should have some degree of communication competence. Communication competence refers to a person’s ability to identify appropriate communication patterns in a given situation and to achieve goals by applying the knowledge. (McShane and Von Glinow, 2003)

Communication plays an important role in our societies and organizations because:

• is the only way of sending and receiving information and ideas

• it bonds the labor force or colleagues

• it meets workers needs

• aids knowledge control

• And boost decision making process.