R.M. Questionnaire

QUESTIONNAIRE

Submitted to:-

Dr Sangeeta Trott

By:-

OBJECTIVE:

"How does the Brand Trust affect Brand Attitude and Brand Recall".

( This questionnaire will give a comparative study on where exactly our brand stands and also significantly points out on what exactly leads to Brand Trust, and what how could one improve its recall value and attitude)

NAME:

AGE GROUP: 10-16 16-25 25-40 40-60

PROFESSION:

Student Salaried Professional Business men Home maker

Which of the following Brands you use:

1. Brand 1

2. Brand 2

3. Brand 3

4. Brand 4

5. Brand 5

6. Brand 6

7. Brand 7

Section A

(In this first section, we want to know something about your familiarity with some leading brands.)

Which of the following brands are you aware of? (Place a check on the line before every brand that you are aware of. Check off as many as are appropriate. Leave blank the lines before those brands that you are not aware of.)

1. Brand 1

2. Brand 2

3. Brand 3

4. Brand 4

5. Brand 5

6. Brand 6

7. Brand 7

8. Any Other ……………………… (PLZ SPECIFY).

2. Which of the following brands have you ever used? And also mention the product that you use of the Brand in the space beside.(Place a check on the line before every brand that you have ever used. Check off as many as are appropriate. Leave blank the lines before those brands that you have never used.)

1. Brand 1 PRODUCT'S USED …………………………………………………………………….

2. Brand 2 PRODUCT'S