Technology Management

CURRENT TECHNOLOGY

4. Describe your company’s product(s) in which the current technology is embedded.

Explanation: Describe the product(s) in which the current technology is embedded. Explain why it is important to have the technology embedded in that product.

Value: 2

Compact fluorescent lamps (CFL) are lamps that emit low light. Its technology makes the lighting more stable, efficient, and energy-saving. It also reduces carbon emission. The ceramic discharge metal-halide lamp (CDM) is a source of light with a high intensity. The ceramic and electrodes ensure resistance of high temperatures. The light retains its brightness and colour over time.

These are reasons why the technology is used throughout a variety of end-products that will be further analyzed in the following sections.

5. What is the revenue of the products in which the current technology is embedded?

Value: 2

The revenue of Philips’ lamps in 2011 was approximately 9.0316 billion euro. For further explanation, see appendix.

Appendix:

Total sales for Philips Lighting in 2011 were 22.579 billion euro (Philips, 2011). Lamps accounted for 40% of total sales, which is 9.0316 billion.

References:

Philips, 2011. Consolidated statements of income 2009-2011. [Online]

Available at: <http://www.annualreport2011.philips.com/content_ar-2011/en/group_financial_statements/consolidated_statements_of_income.aspx/>

[Accessed 21 April 2012].

6. Describe the