Business
20,457 Business Free Papers: 671 - 680
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Airasia Case Study
________________ 1. What is the macro and industry environment in the Southeast Asian region for the entrance of new budget airlines? What opportunities and challenges are associated with that environment? Macro environmental factors refer to the external forces which may affect the decision making process along with strategies and performance
Rating:Essay Length: 1,246 Words / 5 PagesSubmitted: March 12, 2017 -
Airasia Ecommerce Relationship Paper
Content Particulars Page Number 1. Introduction of AirAsia Berhad 3 2.0 The relationship between e-commerce and AirAsia 3 2.1 Web Design 3-4 3.0 Benefits for users by using the website 5 4.0 Competitor Analysis 6 5.0 Analysis e-commerce of AirAsia 7-8 6.0 Discussion and Suggestion 9 7.0 Opinion 10 8.0
Rating:Essay Length: 2,275 Words / 10 PagesSubmitted: October 13, 2015 -
Airasia Global Expansion
Problems associated with internationalisation Technology advancements have made it substantially easier for organisations to access potential customers in international markets. Internationalisation is this tendency of organisations expanding overseas and operating in foreign markets. While potential benefits include increased consumers and greater profit margins, there are many issues that can arise
Rating:Essay Length: 699 Words / 3 PagesSubmitted: August 10, 2016 -
Airasia Group Case Study
Identify and describe the following elements of these companies. 1. Customer value proposition Air Asia has a value proposition as being the leading low cost carrier in the world. Recently, Air Asia has been named the "World's Best Low Cost Airline" and "Asia's Best Low Cost Airline" for the sixth
Rating:Essay Length: 2,183 Words / 9 PagesSubmitted: June 8, 2015 -
Airasia Information Technology
Information Technology usage was expenditure very fast, especially with incorporation of computer technology in reservations and ticketing system since 1970’s. In Asia, Air Asia was the first budget airline company which practiced Business to Commerce (B2C) transaction in the airline industry. Ever since Air Asia introduced the online booking air
Rating:Essay Length: 462 Words / 2 PagesSubmitted: March 4, 2017 -
Airasia Managing Strategy
1) AirAsia focuses on maintaining a cost advantage strategy. Critically assess how they achieve this advantage and discuss whether this strategy has been successful for the company? 2) Identify external factors that could impact on the ability of AirAsia to compete successfully in the Low Cost Carrier (LCC) industry. How
Rating:Essay Length: 580 Words / 3 PagesSubmitted: March 8, 2011 -
Airasia Marketing Channels
Tune Air Sdn. Bhd. (Private Limited) officially acquired AirAsia from HICOM Holdings (99.25%) and Mofaz Air Sdn. Bhd. (0.75%) in December 2001 under the wings of charismatic leader, Dato' Sri Dr. Tony Fernandes, a finance graduate from the London School of Economics, former financial controller for Virgin Communications and former
Rating:Essay Length: 312 Words / 2 PagesSubmitted: March 28, 2011 -
Airasia X: Can the Low Cost Model Go Long Haul?
On March 11, 2011, after a busy week in Kuala Lumpur at AirAsia X’s global headquarters, Darren Wright, head of commercial operations, sat in seat 44C on a late night flight back home to Australia. Wright, who had only recently been appointed to this position, was responsible for managing the
Rating:Essay Length: 662 Words / 3 PagesSubmitted: November 7, 2012 -
Airasia's Marketing Strategy
TABLE OF CONTENTS Page 1. Introduction 3 2. Background 3 3. Market analysis 4 3.1 Product 4 3.2 Price 4 3.3 Place 4 3.4 Promotion 5 3.5 People 5 3.6 Process 5 3.7 Physical evidence 6 4. Recommendation 6 4.1 Extended service 7 4.2 Vacation product 7 4.3 Mileage awards
Rating:Essay Length: 3,230 Words / 13 PagesSubmitted: April 29, 2013 -
Airasia: The Sky’s The Limit
AirAsia: The Sky’s the Limit AirAsia: The Sky’s the Limit AirAsia was the first airline in Asia to introduce the budget, no-frills airline concept. It was founded in 2001 by Chief Executive Officer (CEO), Tony Fernandes and his three partners when their company, Tune Asia Sdn. Bhd., bought the fledgling
Rating:Essay Length: 1,001 Words / 5 PagesSubmitted: July 31, 2016