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  • Mrs. Field Inc Case Study

    Mrs. Field Inc Case Study

    The concept for Mrs. Fields, Inc. was born in Palo Alto, California in 1977 when Mr. and Mrs. Fields opened the first of what would later turn into a 600 store organization across 25 states, five countries and four continents. One of the unique aspects of this case is the relationship between Debbi Fields, a cookie “expert” that began developing recipes at age 16, and her husband, Stanford University Economist Randy Fields. In the period

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    Essay Length: 578 Words / 3 Pages
    Submitted: May 6, 2012 Autor: Ofelia
  • Ikea Case Study

    Ikea Case Study

    Abstract In the words of Ingvar Kamprad “IKEA offers a wide range of home furnishing items of good design and function at prices so low that the majority of people can afford to buy them.” (Ingvar Kamprad and IKEA, 1996). IKEA caters to the market niche and their stores are structured to introduce ‘IKEA’ in every aspect of people’s lives. IKEA operates under a fairly unique premise: value-conscious buyer will perform some of the tasks

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    Essay Length: 2,456 Words / 10 Pages
    Submitted: May 6, 2012 Autor: hafsahaseeb
  • Ikea Case Study

    Ikea Case Study

    1. A short Historical Perspective of the case, the company and the decision situation a. History: IKEA was founded in 1943 by Ingvar Kamprad in Southern Sweden, and maintains its status as a privately held company. The company specialized in furniture that could be sold as a kit and assembled in customers’ homes. IKEA stores were located outside of big cities in areas with ample parking and space for large showrooms. In the 1950’s the

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    Essay Length: 1,143 Words / 5 Pages
    Submitted: May 7, 2012 Autor: ricohboy
  • Salem Telephone Case Study

    Salem Telephone Case Study

    Salem Telephone Co. Case Study Managerial Accounting Opening: Salem Telephone Company, later referred to as STC, is a telephone company regulated by the Public Service Commission. Salem Data Services is a subsidiary of STC that provides computer data systems. Peter Flores, the President of STC is aware that his subsidiary is reporting losses and is seeks to find out why and rectify this situation. Questions being posed for the profitability of this firm in to

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    Essay Length: 364 Words / 2 Pages
    Submitted: May 9, 2012 Autor: noleguy32
  • Facebook Case Study

    Facebook Case Study

    cbFacebook. I am studying the private enterprise Facebook Inc. Who are the owners of popular social networking site Facebook.com formally “thefacebook.com” founded in “Cambridge, Massachusetts, United States” (Wikipedia 2012). “Thefacebook” was initially co-founded in a Harvard University dorm room by four students at the time. Firstly Mark Zuckerburg , he was the initial founder of the site having previously created a very popular university again based website entitled “facemash” where users could contrast and compare

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    Essay Length: 2,296 Words / 10 Pages
    Submitted: May 12, 2012 Autor: usher1993
  • Big Country Case Study

    Big Country Case Study

    Big Country Tobacco Co. Ltd is a large Australian producer of tobacco products including a market-leader brand of cigarettes. With the opening up of China and its move to a market-based economy, the company has made the decision to sell its cigarettes in this large market from the beginning of next month. The cigarettes will be sold in packs of 30. John Carter, marketing manager, is discussing the design of the cigarette packet for the

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    Essay Length: 250 Words / 1 Pages
    Submitted: May 14, 2012 Autor: tvxqmaxvicky
  • Subway Supply Chain Case Study

    Subway Supply Chain Case Study

    Jared Fogle is the young man who lost 245 lbs. by eating nothing but SUBWAY® sandwiches for almost a year in a diet program of his own design that included lots of walking and, yes, he is real. Jared came to our attention after Men’s Health magazine ran an article that featured his amazing weight-loss success story. Appearing in a series of SUBWAY® TV commercials beginning in January 2000, Jared has since inspired many others

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    Essay Length: 643 Words / 3 Pages
    Submitted: May 15, 2012 Autor: tangqichen
  • Zen Plastics Case Study

    Zen Plastics Case Study

    1. Summary Zen plastics are a manufacturer of moulded plastic products for both consumer and trade market. This report will describe some strategies about Zen plastics company to enter the international market, including market opportunities, potential market, primary and secondary sources of market information, through the analysis of these policies, makes it better for Zen plastics company to enter the international market development. 2. Introduction This report aims to present how to identify export opportunities

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    Essay Length: 2,236 Words / 9 Pages
    Submitted: May 15, 2012 Autor: zhangzeyu518
  • Consumer Behaviour Case Study - Auckland Theatre Company

    Consumer Behaviour Case Study - Auckland Theatre Company

    Case Study 2.1 1. Discuss how the experience of Auckland Theatre Company relates to Maslow’s hierarchy of needs. Based on Maslow’s hierarchy of needs, ATC seeks to create a prestigious experience to fulfill mainly the social and ego needs. Attending these formal performances allows consumers to spend time with their loved ones. At the same time, they have the opportunity to interact with the other consumers as well. Thus, group discounts were given to attract

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    Essay Length: 1,285 Words / 6 Pages
    Submitted: May 17, 2012 Autor: rociel
  • Us Airlines Case Study

    Us Airlines Case Study

    The case discusses the U.S. Airline Industry since the establishment till now. Two main periods in the history of industry, regulation and deregulation, are explained briefly. The strategies which were adopted with the deregulation period and the performance of the major companies are the other issues that are discussed in this case. 1. Assess the overall financial performance of the US airline industry during the past 20 years. Between 1978 and 1981 deregulation, oil shock,

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    Essay Length: 1,734 Words / 7 Pages
    Submitted: May 17, 2012 Autor: bilgetelvin
  • Case Study of Myanmar Tourism

    Case Study of Myanmar Tourism

    MYANMAR(BURMA) Introduction Myanmar well known us Burma. Myanmar sits at the crossroads of Asia’s great civilisations of India and China, and looks out onto the vast Indian Ocean next to Thailand. One of South East Asia’s largest and most diverse countries, Myanmar stretches from the sparkling islands of the Andaman Sea in the south right up into the Eastern Himalayan mountain range. To this day Myanmar remains one of the most mysterious and undiscovered destinations

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    Essay Length: 1,170 Words / 5 Pages
    Submitted: May 18, 2012 Autor: naingayar
  • Medieval Adventures Company Case Study

    Medieval Adventures Company Case Study

    Case 11-1 Medieval Adventures Company 1. If we look at the Balance Sheet for April, we see that Medieval Adventures Company goes into negative cash on this month. July is the last month of negative cash flow. Cash bottoms out at $(40,000), so this is the amount of funds they will need to raise. If they decide to get a short-term loan for the $40,000, they will be able to repay it in October. A

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    Essay Length: 283 Words / 2 Pages
    Submitted: May 23, 2012 Autor: gerralanuza
  • Molex Case Study (finance/mgt)

    Molex Case Study (finance/mgt)

    FIN 485 Wed: Molex Case Write Up Q1: Does the error represent a material misstatement? According to GAAP, information is material "If its omission or misstatement could influence the economic decision of users taken on the basis of the financial statements." Based on this definition and the following ratios, we believe Molex did in fact misstate the Balance Sheet and Income Statements for the period ending in June of 2004. In September, prior to making

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    Essay Length: 877 Words / 4 Pages
    Submitted: May 23, 2012 Autor: fewjr
  • Case Study Nestle

    Case Study Nestle

    Case Study Nestle Strayer University Adriana Jenkins HRM 560 April 26, 2012 Abstract This paper will discuss the organizational change that Nestle has undergone. The changes that Nestle underwent will be identified as being either first-order or second-order change and a rationale for my decision will be given. This paper will also discuss whether the changes made were with an incremental approach as emphasized by Brabeck-Letmathe. Also, three examples of lessons from the front line

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    Essay Length: 633 Words / 3 Pages
    Submitted: June 1, 2012 Autor: vgoodman2012
  • Hard Rock Cafe Case Study

    Hard Rock Cafe Case Study

    On June 14, 1971 the first Hard Rock Café opened its doors in London, England. The small pub soon became a popular attraction with its rock ‘n’ roll memorabilia. It is now located in 40 different countries with 121 restaurants. To have become such a success, management has carefully applied the 10 decisions of operation management. First, in order to provide the best experience for customers, human resources, carefully chooses the staff it hires for

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    Essay Length: 1,170 Words / 5 Pages
    Submitted: June 2, 2012 Autor: booknut70
  • National Railroad Passenger Corporation (amtrak): Acela Financing Case Study

    National Railroad Passenger Corporation (amtrak): Acela Financing Case Study

    National Railroad Passenger Corporation (Amtrak): Acela Financing Case Study A financial lease is lease in which the service provided by the lessor to the lessee is limited to financing equipment. All the other responsibilities related to the possession of equipment; which includes maintenance, insurance and taxes, are owned by the lessee. A financial lease is almost always non-cancellable. A financial lease is fully paid out amortized over its term. The advantages over debt are it

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    Essay Length: 987 Words / 4 Pages
    Submitted: June 3, 2012 Autor: pallavilal14
  • Burberry Case Study

    Burberry Case Study

    The Burberry brand has grown in leaps and bounds since its inception in 1856 to it currently being perceived as one of the top brands in the fashion world. However in spite of the numerous accolades, the Burberry brand leaves a lot to be desired when it comes to establishing itself as the number one Fashion and Lifestyle brand in the world. Today, Burberry is facing numerous challenges in terms of managing their various product

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    Essay Length: 637 Words / 3 Pages
    Submitted: June 4, 2012 Autor: simba
  • Precision Worldwide, Inc. Case Study

    Precision Worldwide, Inc. Case Study

    Precision Worldwide, Inc. Case Study Summary Precision Worldwide, Inc. (PWI) manufactures industrial equipment and parts for sale in numerous countries. Repair and replacement parts account for a substantial part of the company's business with the replacement part in question, steel rings, occur in the machines manufactured only in PWI's German plant, but can also be used on some competitor's machines. This steel ring has an average normal life of about 2 months. These individual rings

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    Essay Length: 1,692 Words / 7 Pages
    Submitted: June 4, 2012 Autor: oneavid
  • Toshiba Case Study

    Toshiba Case Study

    Today, technology is a very hot topic. Doing business is getting harder because of development of technology. As one of popular industry, electronics is much more competitive than other industries. One new developed technology can be surpassing in few months or even days. There are hundreds of electronics companies come and go very year, but only few of them can survive under the competitive market. Toshiba, as one of biggest electronics companies is very successful

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    Essay Length: 899 Words / 4 Pages
    Submitted: June 4, 2012 Autor: viki
  • Solving Case Studies - Methodology for Case Study

    Solving Case Studies - Methodology for Case Study

    SOLVING CASES The goal of this document is to provide a methodology for case study. Using this methodology you will be able to apply logical analysis concepts to the challenges you face in your academic and professional careers. Reading information in a text provides knowledge, but unless that knowledge is applied to a practical problem students may quickly forget what they have learned. Students who apply textbook knowledge to a "real world" case develop a

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    Essay Length: 7,458 Words / 30 Pages
    Submitted: June 5, 2012 Autor: jon
  • Cam Canada Case Study

    Cam Canada Case Study

    Background Cam is a leading organization in Canada offering top quality and innovative products at very low cost. Company has good market recognition and is very active in highly competitive market. Company has got customers mainly in US who are becoming increasingly demanding; in order to meet their expectations organization has made intense effort to improve plant efficiency. On the process of improving efficiency the organization has found that their working conditions have a major

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    Essay Length: 1,002 Words / 5 Pages
    Submitted: June 5, 2012 Autor: sameer
  • Case Study

    Case Study

    adgagagadwwfuhiashdoiasna asodfafaob afnaskf ;asda fas da d g ga s das d CASE and ARTICLE WRITE-UP (30%): Each student is expected to submit a written summary of the cases and articles on the day they are assigned. Students need to complete at least 4 assigned cases and 2 required articles. All write-ups are due on the day the cases and articles are discussed. Each case and each article will be subject to 5 percent (%)

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    Essay Length: 629 Words / 3 Pages
    Submitted: June 6, 2012 Autor: entrancer99
  • Case Study

    Case Study

    You dumped him on no grounds. One fine morning he was told that you don't want him in your life anymore. He was hurt, shattered and confused. The relationship he had given one years to, was suddenly over. It was like someone woke him up from sleep and asked him to smell the coffee. He was clueless. He wasn't even told the reason for the break up. You think you're happy! And what you had

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    Essay Length: 389 Words / 2 Pages
    Submitted: June 9, 2012 Autor: simba
  • Case Study on Tqm

    Case Study on Tqm

    Case Study on TQM Telecommunication industry is a booming sector in Bangladesh which is leading by Grameen phone and followed by the some mobile operator like Aktel, Banglalink, Warid telecom, City cell, Teletalk. This study is basically on Aktel; rationally we have taken Grameenphone as a benchmark. Aktel is one of the early comers in the mobile sector but its current position is not satisfactory. Their progress is not significant in comparison to Grameen phone

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    Essay Length: 767 Words / 4 Pages
    Submitted: June 19, 2012 Autor: Antonio
  • Case Study

    Case Study

    Not clear what the session numbers/titles indicate. Are these related to the project? I would like a presentation by the 1st group (Akshay Vardan et al) on the Haier case tomorrow. Make it a 5-7 minute long one and dwell on just the case facts and the flow of the case, so that we get the background. Leave out the analysis part. This will be discussed in the class. However, if you are quite eager

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    Essay Length: 390 Words / 2 Pages
    Submitted: June 20, 2012 Autor: rita