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  • Bzzagent Case Study

    Bzzagent Case Study

    BzzAgent Case Study Growing prevalence of DVRs which allows people to skip adds, rise of Internet and other media environments like satellite radio, podcasting, video sharing are steadily displacing the conventional media usage. These changes are reflecting the shift in the consumer’s expectations from media. So, nontraditional marketing vehicles like word of mouth have gained significant consideration. BzzAgent was launched in May 2002 on the concept of word of mouth. It attracts a group of

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    Essay Length: 780 Words / 4 Pages
    Submitted: November 11, 2012 Autor: littleprincess
  • Finale Sports Bar and Grill - Company Case Study

    Finale Sports Bar and Grill - Company Case Study

    Business Plan For Finale Sports Bar & Grille Lubmitted by: Jack Johnson Car, MI December 10, 2006 Table of Contents I. Executive Summary…………………………………………………Pg: 3 II. Introduction……………………………………………………….....Pg: 4 III. Industry Analysis……………………................................................Pg: 4 & 5 IV. Organization………………………………………………………...Pg: 5 & 6 V. Management/Human Resources…………………………………….Pg: 6 & 7 VI. Operations…………………………………………………………...Pg: 7 & 8 VII. Competitive Analysis………………………………………………..Pg: 8 & 9 VIII. Marketing……………………………………………………………Pg: 9 - 11 IX. Assumptions Page…………………………………………………...Pg: 12 X. Financial Documents………………………………………………...Pg: 13-15 XI. Appendix…………………………………………………………….Pg: 16-19 Executive Summary References in

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    Essay Length: 3,775 Words / 16 Pages
    Submitted: November 12, 2012 Autor: viki
  • Motorola, Inc. Case Study

    Motorola, Inc. Case Study

    “Motorola, Inc.” Troy Gibson Bus 499 Week 6 Assignment #3 August 3, 2011 Some of the salient opportunities that exist in Motorola’s external environment are its product offerings, such as its new technology for products like home and network mobility, enterprise mobility solutions, and mobile device mobility segments, which entered the market in 2007. With these new opportunities that existed in Motorola’s external environment it helped increase Motorola’s profit shares. Another salient opportunity that existed

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    Essay Length: 1,366 Words / 6 Pages
    Submitted: November 13, 2012 Autor: gibsonta
  • Rapps Company Case Study

    Rapps Company Case Study

    Rapps Company Rapps Company is a cut and sew apparel manufacturer. Rapps is located in a southern state where it operates out of two manufacturing plants in two cities approximately 30 miles apart. The company manufactures all kinds of apparel ranging from shorts to down-filled hunting coats. Hunting apparel currently comprises approximately 60% of the company’s sales, though this is expected to change with a large new order from the United States Army. The Company

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    Essay Length: 621 Words / 3 Pages
    Submitted: November 14, 2012 Autor: pxbhan
  • Toyota Case Study

    Toyota Case Study

    Toyota has a few of competitive capabilities. The first one is their prowess in marketing and its production efficiency. It also has competitive advantage in oversea market. It has the largest market shares in U.S. compared to any other foreign automakers. The third important part of Toyota’s success a also contributes to the TPS. It makes the problem visible so that everyone can help solve certain underlying causes and problems. Another important strength of Toyota

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    Essay Length: 432 Words / 2 Pages
    Submitted: November 14, 2012 Autor: kobeqiuchen
  • Piedmont Case Study

    Piedmont Case Study

    Case Study: Piedmont Abstract Piedmont Airlines was tasked with investing close to $1 million in top of the line equipment as well as employee research and development. The plan was to get a general forecast analysis of what the appropriate amount of discounted airlines fares should be per night. The company met a sudden realization that by offering discounted flights to consumers, who at the time were willing and able to book their flights far

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    Essay Length: 741 Words / 3 Pages
    Submitted: November 14, 2012 Autor: Silvermatter87
  • Netflix: Harvard Business Case Study

    Netflix: Harvard Business Case Study

    Netflix Late one afternoon in January 2007, Reed Hastings had just concluded a meeting with his senior management team in the King Kong board room at Netflix’s corporate headquarters in Los Gatos, California. Hastings, the founder and CEO of the company, which pioneered online DVD rentals, was preparing to unveil Netflix’s highly anticipated entrance into the online video market. Many industry observers believed that the ability of customers to order movies through their computers for

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    Essay Length: 263 Words / 2 Pages
    Submitted: November 15, 2012 Autor: kanally861203
  • Darden Capital Management Case Study

    Darden Capital Management Case Study

    Darden Capital Management The trustees of the Monticello Fund were having their annual meeting for the Darden Graduate school endowment which is managed by its MBA Graduate Students. The Fund strategy was to use fundamental analysis to identify and invest in new companies and to outperform S&P 500. The new MBA fund managers took over the management of Monticello Fund on the 31st of March 2004 where the previous team had generated returns of 42.9%

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    Essay Length: 973 Words / 4 Pages
    Submitted: November 15, 2012 Autor: mali44
  • Case Study Monsanto

    Case Study Monsanto

    1. Identify a key competitive advantage of Monsanto. What element of the external environment in which Monsanto operates mostly threatens its future? Justify. Monsanto’s success roots back to the year 1982; on February 23rd of 1982 Monsanto scientist’s became the first to genetically modify a plant cell. As the years went by, Monsanto grew to become the world’s leading biotechnology-driven agricultural company. The Monsanto of today focuses on agriculture and supporting farmers around the world

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    Essay Length: 1,090 Words / 5 Pages
    Submitted: November 15, 2012 Autor: Chirenj
  • Zara Case Study

    Zara Case Study

    Oct 2012 ZARA – Operations case study Abhishek Dubey, Scott Striegel, Scott Huthmacher, Ankur Ahlawat, Annapurna Karicherla, Gaurav Bhatt The problem Zara is planning to open 100 new stores worldwide over the next two years. Why it matters Zara has gained competitive advantage by tight vertical integration of supply chain processes. As Zara gets bigger and spreads across distant locations, this type of integration may fail to scale up. What to do about it Zara

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    Essay Length: 2,486 Words / 10 Pages
    Submitted: November 17, 2012 Autor: andrew
  • Emr Case Study

    Emr Case Study

    EMR Innovations Executive Summary: EMR Innovations is on the verge of becoming a potential contender in the RV aftermarket retailing business. Eric and Mary have what they believe to be a product that many RV enthusiasts could benefit from. Even though they lack certain knowledge in this new field, they believe that it can be done. After looking at their potential target market they began to struggle with the issue of how to market and

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    Essay Length: 1,221 Words / 5 Pages
    Submitted: November 18, 2012 Autor: barcaxgunner14
  • Seven-Eleven Japan Case Study

    Seven-Eleven Japan Case Study

    Seven-Eleven Japan 1- in order to a convenience store chain attempts to be responsive and provide customers what they need, at a specific time at the right place, many characteristic and features are in need. First of all, there must be proximity between products and consumers. Consumers prefer that these stores are close by there houses, rather than spending lots of time and money to reach the destined place. But once a convenience store is

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    Essay Length: 1,239 Words / 5 Pages
    Submitted: November 18, 2012 Autor: moto
  • Philippine Canning Corp Case Study

    Philippine Canning Corp Case Study

    I. Statement of the Problem The Philippine Canning Corp (PCC), one of the biggest fish canning companies in the Philippines, is currently dominating the canned tuna and sardine market. The company, which used to be a family business, seems to have one goal, be the best in the market. Given their current status of earning about 12 billion pesos of sales per annum, the board of directors of the company do not know where to

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    Essay Length: 1,003 Words / 5 Pages
    Submitted: November 18, 2012 Autor: trishcuna
  • Apple Inc Mongolia Case Study

    Apple Inc Mongolia Case Study

    Name Professor Class November 14, 2012 The Country Notebook Apple Inc. is one of the hottest and fasted growing companies in the United States. They were established 1977 and have broadened their products and their name along the way. The Iphone is one of the highest demanded products on the market to-date. With the release of the Iphone 5 hitting the United States a little over the month ago, they have yet to matriculate too

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    Essay Length: 1,963 Words / 8 Pages
    Submitted: November 18, 2012 Autor: mds24
  • Ats Jamcracker - a Case Study

    Ats Jamcracker - a Case Study

    Q1. What market gap Jamcracker model is trying to address?  Jamcracker was inspired by the Application Service Provider concept. It was a web based technology  addressing the IT log jams problem for companies. There were many businesses that had the  technology, but lacked enough infrastructure or capital to invest on IT infrastructure. There was this  market gap which could be filled so that such companies could achieve economies of scale.  Jamcracker was an ASP aggregator. There were a lot of ASPs available in the market. However the  consumer had to reach out to each ASP individually to meet its requirements. Jamcracker offered a  solution in this space by creating an online platform where companies could access various ASPs and  select the ones as per their requirement. They were providing cloud services as a broker. So instead  of a company having to setup an internal IT capability could save on setup time and money by  acquiring cloud computing services via Jamcracker. Also, since all ASPs were now on one platform,  the data could be shared or transferred between the ASPs the company wished to access. This form  of integration increased the level of service provided to the end consumer. Jamcracker was targeting  a wide variety of end consumers whose needs could be disparate. It was providing a single point for  access, security, billing, administration and support to both the providers and the end customers.   Jamcracker was catering to this gap between the ASPs and the end customers by creating an all in  one solution for both. It saved the direct sales marketing cost for the ASPs and provided an all in one  platform for the companies. So effectively it was playing on margins at both the ends and also saving  cost on data storage and delivery of IT services.  Q2. How viable is the business model?  Jamcracker worked on a Cloud Service Brokerage model, providing the users with an IT framework  for delivering and managing different clour services. Jamcracker's unique advantage over other  ASP's was that it brought all possible ASP services under a single umbrella for the benefit of its  clients. And the fee paid by the clients was Jaamcracker's primary source of revenue. This was a  modest amount which included a per user per month fee for access to Jamcracker's service  infrastructure, and an additional per user per month fee for additional services that the clients chose  to use. The capital investments were fairly small because Jamcracker was not actually operating the  application services (this was done by ASP partners). Only a relatively small investment in hardware  was required to authenticate users to ASP partners and generate data necessary for integrated  billing. The costs involved in engineering, sales and service delivery and support were considerable,  but the overall economics were favourable. If the volume achieved was adequate, the cost reduction  made possible by delivering services via the ASP model would result in generous margins. With the  ever increasing use of Software as a Service, one would expect the volumes to rise hence making the  model very viable in the long run.  Q3. What are the critical challenges for the business model to be sustainable?  a. Addressing Customer Concerns: Since ASP model was new, many customers were apprehensive  about privacy, service levels and security of their data. Jamcracker had to prove the reliability of  their model to allay customer concerns. Since, Jamcracker was just an aggregator, they had to  ensure that all ASP providers that serve them followed the high security and privacy standards. Any  lapse or error from suppliers had the potential to destroy Jamcracker's credibility.  b. Achieving economies of scale: Their business model works on the principle that increase in  number of customers leads to increase in number of suppliers and vice versa. This allows the  company to negotiate better contracts with the suppliers as well as offer better deals to their  customers. However, the main problem is to get this virtuous cycle  ...

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    Essay Length: 781 Words / 4 Pages
    Submitted: November 19, 2012 Autor: peter
  • The Lincoln Electric Company Case Study

    The Lincoln Electric Company Case Study

    The Lincoln Electric Company This paper is an examination of the business practices that Lincoln employs to successfully produce quality welding products. We explore some of the key things they do well such as its compensation system and cost management. We will make a few suggestions on what might benefit the company, as well as the workers, if instituted. Key words: Lincoln Electric, cost controls, piece work In the assigned case of Lincoln Electric Company,

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    Essay Length: 2,502 Words / 11 Pages
    Submitted: November 19, 2012 Autor: coatespapers
  • Case Study - Near Failture at Nasigant

    Case Study - Near Failture at Nasigant

    Facts • The primary target was Kokura, but the bomb, “Fat Man” was dropped at the secondary target, Nagasaki. • The mission was planned for Aug. 11 but a forecast for bad weather moved it up to Aug. 9. • Col. Paul W. Tibbets Jr. who successfully completed Hiroshima mission promoted Maj. Charles W. Sweeney, who had no previous combat experience as commander for the mission. • Navy commander Frederick L Ashworth was one of

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    Essay Length: 2,044 Words / 9 Pages
    Submitted: November 20, 2012 Autor: shanylovevivi11
  • British Airways Case Study

    British Airways Case Study

    Case: British Airways British Airways One of the world’s top airlines, British Airways was actually the flag carrier of the United Kingdom. It was incorporated in 1974 from the merger of two London-based airlines. It was listed and traded publicly on the London Stock Exchange and a constituent member of the FTSE 100 Index. Although it still trades as British Airways it merged with Spanish airline Iberia in January 2011 the new group is called

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    Essay Length: 341 Words / 2 Pages
    Submitted: November 22, 2012 Autor: carcar0114
  • Jetblue Case Study

    Jetblue Case Study

    Jetblue Airways IPO Valuation Introduction & Recommendation JetBlue Airways is a startup low fare airline founded in 1999 by David Neeleman, a former employee at Southwest, another low cost carrier. The company grew quickly and offered the customer an experience that excluded everything that “sucked” about flying, giving them live TV at each of their leather seats, lower fares and superior customer service. The company had a strong management team and was making a name

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    Essay Length: 1,461 Words / 6 Pages
    Submitted: November 23, 2012 Autor: lindgren355
  • McDonalds Case Study

    McDonalds Case Study

    People have become more aware that their actions have an effect on the present and future environmental world. The method of preserving current resources to ensure they do not become extinct or permanently damaged is called sustainability. Sustainability has gained importance as consumers have expressed their growing concerns about the future of the planet. McDonald’s focus in this century has moved towards maintaining the welfare of all living and breathing things. Today and in the

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    Essay Length: 1,377 Words / 6 Pages
    Submitted: November 24, 2012 Autor: smasher1980
  • Case Study

    Case Study

    This case study is about switching from a traditional phone or legacy system to a top-notch business VolP system. The down side might be the shock of transition of technology and the cost of the system. The name of this company is Tabarka studio, a high-end buildings material manufacturer. The fact that they had a legacy system would only allow two employees to be on the phone line at a time, which meant some incoming

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    Essay Length: 391 Words / 2 Pages
    Submitted: November 25, 2012 Autor: pliskinjr
  • Nokia Case Study

    Nokia Case Study

    Alarm Ringing: Nokia in 2010 “[...]Nokia’s problems are still fixable but the window is closing. I am not optimistic that they will be fixed in 2010 because there isn’t much time left, and if they aren’t fixed in 2011, Nokia will be in big trouble.” 1 Nick Jones, vice president, Gartner, Inc.2 in 2010. MARKET LEADER IN TROUBLE In September 2010, Stephen Elop (Elop) joined Nokia Corporations (Nokia) as the President and CEO. Elop, former

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    Essay Length: 665 Words / 3 Pages
    Submitted: November 25, 2012 Autor: skhwaka
  • Case Study: Black & Corporation (a): Power Tools Division

    Case Study: Black & Corporation (a): Power Tools Division

    Case Study:Black and Decker Corporation (A): Power Tools Division 1)Introduction: Black & Decker (B&D) corporation is a one of the most successful company that manufactures power tools, accessories, electric lawn, garden tools and residential security hardware. B&D’s sales reached a $4.8 billion in 1990, with nearly 50% of its product revenues generating from outside of the United States and 29% of its sales being from power tools and accessories. B &D is one of the

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    Essay Length: 847 Words / 4 Pages
    Submitted: November 25, 2012 Autor: mag2590
  • Schwinn Case Study

    Schwinn Case Study

    A. Environment “For decades, the Schwinn brand, synonymous with durability, ruled the road,” (Donnelly & Peter, 2011, p. 521) but that is where they fell short. The bicycle market has changed in the last few decades, and is no longer ruled by the leisure riders who enjoy the paved road, but instead prefer to take their ride to the woods and mountains. This trend began in the late 70’s and early 80’s, but went unnoticed

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    Essay Length: 587 Words / 3 Pages
    Submitted: November 26, 2012 Autor: falconair07
  • Dansko Case Study

    Dansko Case Study

    Individual Assignment 5 Dansko Case What are the main issues for Dansko’s Management? Do an internal analysis of their strengths and weaknesses. List only the “key” strengths and weaknesses (no more than two each). Issues: While enjoyed the great success in selling footwear, Dansko realized that some of its past strategies could not be maintained. Dansko need to find out new strategies to fit better of its medium-size business. Strengths Weaknesses Control unique, warm and

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    Essay Length: 422 Words / 2 Pages
    Submitted: November 27, 2012 Autor: zhud01